Many people have been complaining about the quality of the publicity that 
lacemaking has received. When I was thrust into the position of publicity chair 
for the convention I made a fact sheet about the convention to hand out to 
reporters which contained information about the convention and the group, ie. 
number of participants, number of chartered groups, number of classes, although it 
wasn't all numbers. It was in text form, but basic information. Then I 
thought about the fact that the real area for misunderstanding was lacemaking 
itself. A friend advised me, "If you write the story, they will print it." So I 
wrote a page and a half about the history of lacemaking and where it was going. Of 
course, any such piece would have the writer's spin on the subject, so this 
had my spin. It included references to museum collections and the transition of 
lace from apparel to fiber art. The reporters came and tried their best, but 
they were scribbling wildly and one wondered how they would read their notes 
when they got back to the office. When the stories came out they contained a 
lot of the material from my fact sheets and lace synopsis.
To ensure the right publicity put together a "press package". That's what 
corporations do.
Devon

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