Integrating Flattr?

2011-01-24 Thread Claus Schwarm
I just stumbled upon Flattr [1]. GNOME's on their users' wishlist [2]. Currently, it's probably not going to generate much money. But it might by worth to support such a donation system by integrating it into GNOME's various websites. Also, it may be used as a popularity index, if one assumes

Re: GNOME - Gnome

2010-04-07 Thread Claus Schwarm
On Tue, 2010-04-06 at 08:50 -0700, Sriram Ramkrishna wrote: Our brand recognition seems to be mostly within the FOSS group. People really don't know GNOME they know Ubuntu/Fedora/SuSE etc but they don't really know the software that runs their desktop. There is no recognizable branding in

Re: GNOME - Gnome

2010-04-07 Thread Claus Schwarm
On Tue, 2010-04-06 at 18:28 +0200, Dave Neary wrote: Hi Andre, Andre Klapper wrote: Am Dienstag, den 06.04.2010, 08:08 -0500 schrieb Bharat Kapoor: At least now I know what GNOME is an acronym for :) The talk is about name or rename (if our mission is consistent with) GNU Network

Re: Hello and suggestions

2010-04-02 Thread Claus Schwarm
Hi, Marc! On Fri, 2010-04-02 at 15:07 +0200, Marc Hanisch wrote: ... I would also appreciate two simple but well designed webpages for Windows and Mac OS X users (like the Gnome release pages) to show the benefits of using Gnome on other operating systems than Unix / Linux / BSD. There

Re: GNOME SWOT Analysis

2010-04-01 Thread Claus Schwarm
On Thu, 2010-04-01 at 01:35 +0200, Juanjo Marin wrote: Hi ! On the public IRC Board of Directors meeting [1] was disscused the topic Strategic roadmap for GNOME: long term goals. One of the actions agreed was to write a SWOT analysis for generating ideas for strategy and I was charged of

Re: Friends of GNOME Badges

2010-03-31 Thread Claus Schwarm
On Tue, 2010-03-30 at 08:43 -0600, Stormy Peters wrote: On Tue, Mar 30, 2010 at 2:20 AM, Claus Schwarm clschw...@googlemail.com wrote: is hardly very convincing copy. Maybe, our problem is the conversion rate of this page? I agree we could make it more appealing - tell people why, ask

Re: Friends of GNOME Badges

2010-03-30 Thread Claus Schwarm
Hi, Paul! I'd say the first goal should be to get some hard numbers; 'more visible' is kind of fuzzy. 'Double the numbers' would be better, but that presupposes knowing how many blogs already display the badge. There's also the problem that we don't know where the problem is. For example, the

Re: Website - Pending Content Tasks

2010-03-22 Thread Claus Schwarm
On Mon, 2010-03-22 at 12:43 -0400, Darton Williams wrote: [snip] 3. http://website-editors.gnome.org/products/desktop/testimonials - Just added new intro text, initial proofreading done. There is still a Call to Action for GNOME platform or download. Not sure what this means. Fixed it. If

Re: Campaign Proposal

2010-02-23 Thread Claus Schwarm
Hi, I'd like to offer another opinion: On Tue, 2010-02-23 at 08:51 -0700, Stormy Peters wrote: So I really don't think that naming releases after endangered species will make us look like an endangered species. And I think being associated with cute animals is almost always a good thing.

Re: Campaign Proposal

2010-02-23 Thread Claus Schwarm
On Tue, 2010-02-23 at 09:50 -0700, Stormy Peters wrote: And perhaps they'll remember the message because of the animal. They might forget, or not even notice, the GNOME message by itself, but remember the animal and the associated message. This is the whole premise behind using images

Re: GNOME Installation Howtos

2010-02-18 Thread Claus Schwarm
Paul, thanks for copying the marketing list. Darton, yes, if a distribution on the 'installation' page has no official howto, remove it. The 'installation' page is there to advertise those who maintain official guides. The presence of different distros in each version may indeed confuse a

Re: Website - Pending content tasks

2010-02-17 Thread Claus Schwarm
Hi, Darton! On Mon, 2010-02-15 at 14:09 -0500, Darton Williams wrote: On Mon, Feb 15, 2010 at 7:32 AM, Lucas Rocha luc...@gnome.org wrote: Download: - Main page looks ok, a final review would be nice. http://website-editors.gnome.org/download Marking as Draft Available, proofread.

Re: Website Content - Update

2010-02-12 Thread Claus Schwarm
On Fri, 2010-02-12 at 22:56 +, Lucas Rocha wrote: Hi all, So, I've spent some time today doing lots of cleanups in the website. It seems Claus updated some drafts from the wiki (Claus, confirm?). Yeah, I moved all Wiki pages to the Plone installation today, except the Why GNOME and

Re: Issue 19 Planning

2010-02-11 Thread Claus Schwarm
Hi, you may want to check the guidelines about article length: I think you're trying to cover too much ground in one move. It's either going to be too long and boring or about right and superficial. Your interview partners may not be satisfied with the result. Just my 2cents. Regards, Claus

Re: What keywords would you use for GNOME?

2010-02-10 Thread Claus Schwarm
: * GNOME's mission * How you can support GNOME * Use GNOME (with a link to how to get it) * Spread the word * Contribute (code, docs, etc) * Donate Can we test multiple versions? Stormy On Wed, Feb 10, 2010 at 12:53 AM, Claus Schwarm clschw...@googlemail.com wrote

Re: What keywords would you use for GNOME?

2010-02-09 Thread Claus Schwarm
like we are driving a lot of traffic this way and we could use it better ... Maybe we could even ask them to sign a page showing their support. And sign up for a mailing list to hear our news in the future. What do people think? Stormy On Thu, Feb 4, 2010 at 5:38 PM, Claus Schwarm clschw

Re: What keywords would you use for GNOME?

2010-02-09 Thread Claus Schwarm
On Tue, 2010-02-09 at 17:51 -0500, Diego Escalante Urrelo wrote: El mar, 09-02-2010 a las 12:13 +0100, Claus Schwarm escribió: For this, we would need at least * a second url (say, www.gnome.org/b/friends) for a variation of the friends page (and maybe related pages

Re: What keywords would you use for GNOME?

2010-02-04 Thread Claus Schwarm
on the Join the Free Desktop for a click through rate of .37%. I'm going to pause that one. I already paused the Become a Friend of GNOME add for this campaign group.) Stormy On Mon, Feb 1, 2010 at 3:34 AM, Claus Schwarm clschw...@googlemail.com wrote: Hi! Provided the keywords are remotely

Re: What keywords would you use for GNOME?

2010-02-01 Thread Claus Schwarm
Hi! Provided the keywords are remotely related to the product being advertised, CTR is not so muched determined by the keywords, but by the copy and its interaction with the keywords. Example 1: Someone searching for debian gnome is really unlikely to click on an ad for a women outreach

Re: New GNOME Website - Now ready for editors

2010-01-14 Thread Claus Schwarm
Well, since you offered your help: How do I get an account to be able to start editing? There seems to be no way to do this under website-editors.gnome.org AFAICS. Thanks in advance, Claus On Tue, Dec 15, 2009 at 7:04 PM, David Bain david.b...@alteroo.com wrote: Glad to see that we've reached

GNOME 2.28 in the social media

2009-09-24 Thread Claus Schwarm
Here's a short list of social media sites that discuss the new release: Twitter: http://twitter.com/#search?q=gnome%202.28 Digg: http://digg.com/linux_unix/GNOME_2_28_Release_Notes Reddit: http://www.reddit.com/r/linux/comments/9nh11/gnome_228_released/ HackerNews:

Re: FSF, terminology, and marketing

2009-09-19 Thread Claus Schwarm
Hi, I'm a little it late to the discussion, so I pick up some points made by others. In general, I agree with Shane, Andre, Baris, Paul and Lefty. First a note to the others: what terms our audience uses is irrelevant. If there would be an unanimous vote or decision to promote the terms GNU and

Re: What is GNOME?

2009-09-09 Thread Claus Schwarm
Just because one can point out some objections, doesn't mean it's worth listening. It's not easy to find a list of projects? What about visiting the homepage and -- watch out, this is going to be complicated: -- clicking the link called projects? Also, in all these years I'm reading online

Re: advisory board fees

2009-08-25 Thread Claus Schwarm
for supporting our 2010 initiatives. Best, Stormy On Wed, Aug 12, 2009 at 3:42 AM, Claus Schwarm clschw...@googlemail.com wrote: On Tue, 2009-08-11 at 18:38 -0600, Stormy Peters wrote: Hi GNOME Marketing Team, At the Advisory Board meeting at GUADEC we

Re: Friends of GNOME June numbers

2009-07-21 Thread Claus Schwarm
On Tue, 2009-07-21 at 04:20 -0600, Stormy Peters wrote: The file is good now. The latest Friends of GNOME numbers are on the wiki, http://live.gnome.org/action/AttachFile/GnomeMarketing/Tasks/FriendsOfGNOME?action=AttachFile As you can see, while we had a good April and a terrific May,

Re: Friends of GNOME June numbers

2009-07-21 Thread Claus Schwarm
On Tue, 2009-07-21 at 23:00 +0200, Andre Klapper wrote: Am Dienstag, den 21.07.2009, 21:13 +0200 schrieb Claus Schwarm: The reason is not just that there's no visible link on the wgo front page to wgo/friends! For if we look at what people really are looking for on wgo, it's the project

GNOME Web Content: Open tasks

2009-06-26 Thread Claus Schwarm
Short status report: I think, I imported most of the available information from old drafts and www.gnome.org (wgo) by now. Now we'd need to fill the gaps and fix wrong or misleading pieces. We may also need to decide about a few issues. Overall, I'm still not happy about the content structure.

Re: GNOME 3.0 Roadmap - Promotion/Marketing

2009-06-25 Thread Claus Schwarm
-24 at 11:11 -0600, Stormy Peters wrote: What did we sent to him? I think we can and should do much more than we do for typical releases. (I think we should do more for typical releases too.) Stormy On Thu, Jun 18, 2009 at 6:35 AM, Claus Schwarm clschw...@googlemail.com wrote

Re: Marketing Tasks

2009-06-25 Thread Claus Schwarm
I like your idea of organizing tasks due to due dates. But why don't we just sync with the regular release schedule? I've seen something like this for the GnomeWeb here: http://live.gnome.org/GnomeWeb/TwoPointTwentyseven And I like it. It's easy to pick the dates one wants to care about. This

Re: Marketing Tasks

2009-06-25 Thread Claus Schwarm
overthinking this? Any volunteers? This needs to be more than a one person job. Paul On Thu, Jun 25, 2009 at 5:25 AM, Claus Schwarm clschw...@googlemail.com wrote: I like your idea of organizing tasks due to due dates. But why don't we just sync

Re: GNOME 3.0 Roadmap - Promotion/Marketing

2009-06-18 Thread Claus Schwarm
Well, there's not much to say about it, really. My suggestions: ad 1) To promote the release of GNOME 3.0 We simply lack the necessary tools to write anything more concrete. ad 2) * write the release notes * write a press release * blog about the release * collect press

Re: promoting good gnome apps via news.gnome.org

2009-06-16 Thread Claus Schwarm
On Mon, 2009-06-15 at 21:54 -0600, Stormy Peters wrote: I think we need an installer - for Linux and for Windows. And I think there's interest from several distributions to have an application install solution so if we were willing to create one (or a plan for one), I think we might be able

Re: promoting good gnome apps via news.gnome.org

2009-06-16 Thread Claus Schwarm
On Tue, 2009-06-16 at 12:26 +0200, Andreas Nilsson wrote: In some cases, you can even include just a link that people can click. You can install, say, Transmission in Ubuntu from the browser using a link pointing to apt:transmission, and in OpenSUSE you can use the one click installer-thing

Re: Marketing Brief

2009-06-14 Thread Claus Schwarm
This looks good! I especially like how it's formulated. I guess the paper should serve as an overview to others? I have three suggestions for improvement (two my typical ones): 1.) Mention GNOME's different products. At least, the desktop and dev platform should be mentioned. We might also add

Re: promoting good gnome apps via news.gnome.org

2009-06-14 Thread Claus Schwarm
On Sat, 2009-06-13 at 11:01 -0700, Sriram Ramkrishna wrote: Actually, the original idea I had about this is to do away with our platform (eg the apps that make gnome.. after all the whole thing is a distro decision these days anyways) Instead we would promote them via adsense and drive

Re: promoting good gnome apps via news.gnome.org

2009-06-14 Thread Claus Schwarm
On Sun, 2009-06-14 at 08:02 -0700, Sriram Ramkrishna wrote: So maybe a modification is to create our own product page for each promoted app with a link to the original page? I still think the foundation of the ideas is sound which is to drive interest in products that compete with others

Re: Google Adwords Application for Review (WAS Re: Google Adsense versus Adwords)

2009-06-12 Thread Claus Schwarm
Stormy, of course, I'd like to, I'm just not sure how. The application form is the following one, isn't it? http://services.google.com/googlegrants/application You probably know the answers of most question better then I do. I can only suggest answers to some question: Organization Mission

Re: Jumping on the AdBard bandwagon

2009-06-03 Thread Claus Schwarm
I think the offer is bad. We've just made something similar in a month, without being required to pay US$ 1000/month (even if it's 75% off now). Best regards, Claus On Tue, 2009-06-02 at 22:07 -0400, Behdad Esfahbod wrote: Hi list, What's everyone's thoughts on the new AdBard [1] thing?

Re: Google Adwords Application for Review (WAS Re: Google Adsense versus Adwords)

2009-05-29 Thread Claus Schwarm
Stormy, thanks for your understanding. After some sleep and my second cup of coffee, I'm slowly going back to normal. :-) I'm also more the Let's get this started typ, except when applying for free stuff or submitting tax forms. For some reasons, the guys on the other side of the process often

Re: Seeking GNOME marketing info

2009-05-29 Thread Claus Schwarm
Sort of. I collect data for some time and wanted to start a wiki page since Luis complained about a missing marketing plan. Here it is: http://live.gnome.org/GnomeMarketing/MarketAnalysis Not quite finished yet. Please add additional data. Best regards, Claus On Fri, 2009-05-29 at 16:25

Re: Content Milestone - Mapping

2009-05-28 Thread Claus Schwarm
I agree with Lucas' points. Very cool to see this moving forward. Thanks Paul. Best regards, Claus On Thu, 2009-05-28 at 12:05 +0100, Lucas Rocha wrote: Hey, Good stuff! Some quick comments inline. Removed what I didn't comment on. 2009/5/27 Paul Cutler pcut...@foresightlinux.org:

Re: GNOME voted Favorite Desktop Environment 2009

2009-05-28 Thread Claus Schwarm
Yes, absolutely. This is social proof for current GNOME users, for current third-party developers, and Linux distributions like Ubuntu and Fedora -- reassuring them all they made the right decision, when they choose GNOME. It's also social proof for undecided users, third-party developers, and

Re: Google Adwords Application for Review (WAS Re: Google Adsense versus Adwords)

2009-05-28 Thread Claus Schwarm
On Thu, 2009-05-28 at 12:54 -0600, Stormy Peters wrote: Any feedback or input? I'm going to submit this tomorrow. (Probably with some final word smithing.) Stormy Yes. Please wait. First, look at the character limits: 12345678901234567890123456789012345 Free photo editing software Use

Re: Google Adwords Application for Review (WAS Re: Google Adsense versus Adwords)

2009-05-28 Thread Claus Schwarm
On Thu, 2009-05-28 at 16:26 -0600, Stormy Peters wrote: I agree. These aren't the ads. These are supposed to be sample ads for the application. They want to know what type of things we will say. When we get to real ads, I will push harder to get feedback but right now I want to get the

Re: wgo pages

2009-05-27 Thread Claus Schwarm
Thanks for the feedback. I really appreciate that. I think we could solve the points you mentioned within my suggestion: On Wed, 2009-05-27 at 11:48 +0100, Lucas Rocha wrote: Agree. Even though one of the things I wanted to see more on wgo (for 2.30 release) is a nice way to highlight all the

Re: wgo pages

2009-05-26 Thread Claus Schwarm
to action on those pages. Claus, I did download the files you provided. Could you take a look at the test site above, which has the site layout previously agreed to, and let us know your thoughts compared to the mockup you created? Thanks. Paul On Thu, May 21, 2009 at 4:13 PM, Claus Schwarm

Re: wgo pages

2009-05-26 Thread Claus Schwarm
On Tue, 2009-05-26 at 22:36 +0200, Claus Schwarm wrote: I'll try to provide a more complete layout of the navigation later. And here it is: http://live.gnome.org/ClausSchwarm/WebNavigationDraft Best regards, Claus -- marketing-list mailing list marketing-list@gnome.org http

Re: wgo pages

2009-05-21 Thread Claus Schwarm
On Thu, 2009-05-21 at 10:38 -0600, Stormy Peters wrote: Hear, hear on thinking about what we want people to do when they visit wgo! (We also need to keep in mind why they came so we can make the visit satisfying. Yes, it's not an either/or question. We should do both. I agree, that #4

Re: New gnome.org - Need writers editors!

2009-05-20 Thread Claus Schwarm
On Tue, 2009-05-19 at 21:13 -0500, Paul Cutler wrote: If you are interested in helping, please reply back to the Marketing list (marketing-list@gnome.org) or add your name under Content - Members at http://live.gnome.org/GnomeWeb/TwoPointTwentyseven I'll add myself to the list today. I've

Re: GNOME 3.0 Marketing Brainstorming #1 - Audiences

2009-05-13 Thread Claus Schwarm
On Tue, 2009-05-12 at 21:20 -0500, Paul Cutler wrote: Good evening, I'd like some feedback on the Market Segmentaiton page on lgo: http://live.gnome.org/GnomeMarketing/MarketSegmentation. This page was put together at the end of 2005 but I personally think the information is over 80%

Re: Become a friend of GNOME button

2009-05-11 Thread Claus Schwarm
On Sun, 2009-05-10 at 19:48 +0200, Jaap A. Haitsma wrote: However after I pushed it actually occured to me that it's probably not a good idea to have this called Spread GNOME. We're asking people to financially support GNOME not to encourage people to encourage people to use GNOME. This is

Re: Become a friend of GNOME button

2009-05-11 Thread Claus Schwarm
I agree with Andreas. It's true that we should want many people to put a badge on their side, since it's a prerequisite to find more donors. But to fix this, a prominent place for the link to the badges page will not be sufficient. Just a small fraction of GNOME users will visit the friends page,

Re: GNOME Marketing Strategy (Was Audiences)

2009-05-11 Thread Claus Schwarm
On Mon, 2009-05-11 at 11:44 -0400, Luis Villa wrote: On Mon, May 11, 2009 at 11:40 AM, Paul Cutler pcut...@foresightlinux.org wrote: It was an assumption on my part - I was personally focusing on building a plan around GNOME 3.0 launch - rather than an overall GNOME marketing plan. A

Re: Become a friend of GNOME button

2009-05-07 Thread Claus Schwarm
Thanks. I've prepared images in the following sizes: * 125x125 * 160x300 * 180x150 * 234x60 * 300x250 * 468x60 * 728x90 Filenames are size.png I'm just waiting for feedback on the suggested copy. Best regards, Claus On Wed, 2009-05-06 at 20:58 +0200, Andreas Nilsson wrote: Sure, here

Re: Become a friend of GNOME button

2009-05-06 Thread Claus Schwarm
I may be wrong, but it seems to me, Jaap has something different in mind. What about: (1) Moving Paul's embedding code to a separate page, say wgo/friends/spread.html. At least the last two badges could also be used by everybody who wants to support the friends of GNOME program. (2) Offering

Re: Fwd: Improving the Friends of GNOME donation pages

2009-05-04 Thread Claus Schwarm
Another important feature of Google Analytics is the possibility to make A/B split test. This is a must-have for increasing conversion rates of the friends pages. Best regards, Claus On Mon, May 4, 2009 at 5:01 PM, Stormy Peters sto...@gnome.org wrote: Google analytics is really good (and

Re: Marketing, GNOME 3.0 and subteams

2009-04-30 Thread Claus Schwarm
On Thu, Apr 30, 2009 at 10:59 AM, Dave Neary dne...@gnome.org wrote: Hi, You've said quite a bit about what's useless Claus - any suggestions on what would be use*ful*? Preferably, referring to what GNOME is, and what GNOME 3 will be, rather than what you think it should be? Well, I also

Re: Marketing, GNOME 3.0 and subteams

2009-04-29 Thread Claus Schwarm
Thanks for the feedback. A few remarks: Benefits: = On Tue, Apr 28, 2009 at 3:52 PM, Stormy Peters sto...@gnome.org wrote: I think we need to think about why we want end-users to use GNOME 3.0. Or why we want them to use GNOME at all. Those are the messages we can market. (And we know

Re: Marketing, GNOME 3.0 and subteams

2009-04-29 Thread Claus Schwarm
Shaun, you're arguing against a straw man. Nobody said, it's an either/or scenario. Nobody said we should drop communicating what GNOME's about completely. Nobody said anybody should drop his or her values. It's only in your head. However, in my simple opinion with over 10 years in

Re: Marketing, GNOME 3.0 and subteams

2009-04-29 Thread Claus Schwarm
Brian, I guess that answer was directed to me. ;) On Wed, Apr 29, 2009 at 7:45 PM, Brian Cameron brian.came...@sun.comwrote: That is simply not true. Because GNOME is free, the software is far less expensive than other proprietary solutions. You may have misunderstood the point. Writing

Re: Marketing, GNOME 3.0 and subteams

2009-04-29 Thread Claus Schwarm
On Wed, Apr 29, 2009 at 10:16 PM, Stormy Peters sto...@gnome.org wrote: Speaking of which, we do very little (if anything?) to advertise GNOME apps. I think users pick operating systems based on apps. They have a task, they pick an app. They don't decide to use Windows or Linux or Mac, they

Re: Brochure for potential sponsors: need help!

2009-03-02 Thread Claus Schwarm
Hi, On Mon, Mar 2, 2009 at 12:03 PM, Andreas Nilsson nisses.m...@home.sewrote: Oh, I just finished the layout on Friday, just need to figure out the best tint of green left basically. Should have let you know earlier. http://dl.getdropbox.com/u/184285/foundation-folder.pdf Andreas, this is

Re: www.gnome.org

2008-10-28 Thread Claus Schwarm
Hi, On Tue, Oct 28, 2008 at 11:52 AM, Thilo Pfennig [EMAIL PROTECTED]wrote: Please tell me its not that nobody looked at the actual Drupal core features before dismissing it for not providing translation possibilities? Here's the rejection of Drupal:

Re: Revamping Friends of GNOME: help with web page text (with updated text!)

2008-09-26 Thread Claus Schwarm
Hi, Brian! Thanks for your suggestions, I really appreciate it. Let me explain some of my decisions: * 'Less links': The goal of this page is to make people donate. But every link is a possible distraction for a potential donator. We should use nearly no links if possible. * Millions

Re: Revamping Friends of GNOME: help with web page text (with updated text!)

2008-09-24 Thread Claus Schwarm
Hi, these are really interesting results, and it might be useful to remember that any campaign has a target audience. People who never used Linux or GNOME before are unlikely to respond and act on ads for a 'Friends of GNOME' program. To respond to their 'requirements' would be useless. It may

Re: GNOME files disabled

2008-09-10 Thread Claus Schwarm
Hi, On Tue, 09 Sep 2008 21:31:21 +0200 Andreas Nilsson [EMAIL PROTECTED] wrote: From http://web.archive.org/web/20071212224222/www.gnomefiles.org/contact.php: The developer owner of Gnomefiles' PHP source code is Eugenia Loli. OSNews LLC (the company behind GnomeFiles) is using the source

Re: GNOME files disabled

2008-09-04 Thread Claus Schwarm
Hi, On Thu, 4 Sep 2008 14:38:34 -0500 Diego Escalante Urrelo [EMAIL PROTECTED] wrote: Hi Stormy On 9/4/08, Stormy Peters [EMAIL PROTECTED] wrote: Does somebody on the list have the right access to do this? And the time to do this? I just did[0], I disabled /softwaremap/ and

GNOME files disabled

2008-09-02 Thread Claus Schwarm
Hi, according to a post by Eugenia Loli-Queru, GNOME files was hacked and she has no intentions to re-activate the site.[1] It currently re-directs to osnews.com. It would be nice if someone could remove the paragraph 'Get more software' on the GNOME community page [2] and maybe the link on the

Re: GNOME 2.22 and beyond

2008-03-14 Thread Claus Schwarm
Hi, Thilo! Merging is not so a good idea. These are different topics. But we can delete the Market Segmentation page to clean up a bit. Cheers, Claus On Fri, 14 Mar 2008 14:15:23 +0100 Thilo Pfennig [EMAIL PROTECTED] wrote: Am Fri, 14 Mar 2008 14:12:10 +0100 schrieb Thilo Pfennig [EMAIL

Re: [Fwd: Re: gnome 2.21 schedule.]

2007-09-29 Thread Claus Schwarm
On Sat, 15 Sep 2007 00:09:33 +0200 Vincent Untz [EMAIL PROTECTED] wrote: The idea is interesting, and we might be able to change the schedule for this. However, what we really need is the opinion of the marketing team: if we do this, we have to get a really clear and understandable message.

Re: Formalizing the marketing team

2007-07-31 Thread Claus Schwarm
You're right. This was indeed unnecessary and unproductive. I apologize. Claus -- marketing-list mailing list marketing-list@gnome.org http://mail.gnome.org/mailman/listinfo/marketing-list

Re: Formalizing the marketing team

2007-07-30 Thread Claus Schwarm
Hi, Quim! I tend to disagree to your analysis. Let me explain. The web revamp project, for example, has a rather well defined list of members. It has clear responsibilities. And it has a rather clear decision process. It's under specific management for over a year and while there was some

Re: Formalizing the marketing team

2007-07-30 Thread Claus Schwarm
I'm NOT argueing you should not do it. Do it. Maybe it helps. I just doubt it will. Since design by committee has not be proven successful in the past When did this happen? See here: http://en.wikipedia.org/wiki/Design_by_committee Cheers, Claus P.S.: It's a little funny that you're

Re: Linux Magazine Guadec ad

2007-05-04 Thread Claus Schwarm
Hi, Andreas! I uploaded a second suggestion to my live.gnome.page. That should do it. A plain text version is under way. Regards, Claus On Thu, 03 May 2007 15:01:41 +0200 Andreas Nilsson [EMAIL PROTECTED] wrote: Hi Claus! I'm currently replacing my text with yours, but cutpasting from

Re: [guadec-list] Linux Magazine Guadec ad

2007-04-30 Thread Claus Schwarm
Hi, On Sun, 29 Apr 2007 14:48:10 +0200 Philip Van Hoof [EMAIL PROTECTED] wrote: No, But I like it. Why not? There's nothing wrong with the headline from a promotion point of view. I'd be glad if it's choosen for the ad. I just expected a copy like this to be rejected because of its sales

Re: Linux Magazine Guadec ad

2007-04-27 Thread Claus Schwarm
Hi, Andres! On Fri, 27 Apr 2007 10:51:13 +0200 Andreas Nilsson [EMAIL PROTECTED] wrote: Hi all! Here is the ad we're going to print in Linux Magazine. http://andreasn.se/diverse/temp/guadec2007-lm-poster.pdf Feedback is welcome! [...] This is a rather flat design when compared to what you

Re: Linux Magazine Guadec ad

2007-04-27 Thread Claus Schwarm
Hi, Andreas! On Fri, 27 Apr 2007 15:24:12 +0200 Andreas Nilsson [EMAIL PROTECTED] wrote: Thanks for the feedback. Your text great. It's really just a quick draft from a non-native speaker, full of errors. :-) We're going with the same style as the Guadec leaflets we did for Fosdem [1].

Re: [guadec-list] Linux Magazine Guadec ad

2007-04-27 Thread Claus Schwarm
On Fri, 27 Apr 2007 18:29:17 +0200 Dave Neary [EMAIL PROTECTED] wrote: I think it's best to avoid mentions of money in the ad - it may be an interesting thought experiment, but you don't want to give the impression we're doing features for money. Oh, I wasn't expecting you to pick the

Re: Signing off our target audience (was Re: Example of targetted release notes)

2007-03-16 Thread Claus Schwarm
Hi, IMHO, your suggestion needs improvement: What should the Marketing Team do, even it would agree on your proposal? The problem with your approach (and Dave's) is that your so-called target markets are NOT proper targets. Here's why. In marketing theory, you should first segment a market

Re: need help with gnome-projects gnome-products

2007-02-24 Thread Claus Schwarm
Hi, just a remark: On Sat, 24 Feb 2007 01:47:07 +0100 Thilo Pfennig [EMAIL PROTECTED] wrote: Hi Quim, if you search for epiphany in google you get : http://www.gnome.org/projects/epiphany/ This is 100% marketing. I dont see any development there. This is because you probably didn't

Re: 2006 LinuxQuestions.org Members Choice Awards

2007-02-19 Thread Claus Schwarm
Hi! On Mon, 19 Feb 2007 15:44:17 +0100 Andreas Nilsson [EMAIL PROTECTED] wrote: Rather than some numbers on what desktop enviroment that people who visit linuxquestions.org happens to like for the day, is there any way we could mesure how GNOME is doing compared to Windows and OSX since

Re: Requesting Approval of Release notes general structure

2007-02-15 Thread Claus Schwarm
Hi, Murray! On Thu, 15 Feb 2007 12:51:54 +0100 Murray Cumming [EMAIL PROTECTED] wrote: I would like to keep the user/admin/developer distinction that we added for 2.12 and 2.14: http://www.gnome.org/start/2.14/notes/en/ but lost for 2.16: http://www.gnome.org/start/2.16/notes/en/ In

Re: writer for the release notes

2007-02-13 Thread Claus Schwarm
Hi! On Tue, 13 Feb 2007 16:13:47 -0500 Gervais Mulongoy [EMAIL PROTECTED] wrote: So, what task needs the most attention? We can start with that, and work our way towards delivering some release notes for March. Whatever it's worth, I made a few notes some time ago. It might be useful as a

Re: Release notes and wgo revamp

2007-02-04 Thread Claus Schwarm
On Sun, 4 Feb 2007 00:04:17 +0200 Quim Gil [EMAIL PROTECTED] wrote: There is a lot of work to do and we don't seem to progress much (or at least not as much as we need to deliver something good by March 14th) We need to be clever reciclyng as much work as possible. Here is a proposal to

Re: Release notes and wgo revamp

2007-02-04 Thread Claus Schwarm
Hi, Joachim! On Sun, 4 Feb 2007 12:43:25 + Joachim [EMAIL PROTECTED] wrote: There are no writers to create the content. There is content at the current WGO. In fact, lots of content. That was the point of my initial mail. There is no indication that waiting 6 months will produce

Re: [Fwd: GnomeWeb 2.18 goals]

2006-10-23 Thread Claus Schwarm
HI, Joachim! On Mon, 23 Oct 2006 12:44:38 +0100 (BST) Joachim Noreiko [EMAIL PROTECTED] wrote: [snip] On the other hand, I think wgo/projects should be moved out. [snip] It might be worth to consider dropping the projects.g.o idea, IMHO. I had two goals in mind when I proposed

Re: About the 2.18 release plans (was Re: User oriented release notes)

2006-09-26 Thread Claus Schwarm
Hi, On Sun, 24 Sep 2006 16:13:55 +0200 Quim Gil [EMAIL PROTECTED] wrote: We need a coordinator for the 2.18 release notes, the sooner the better. Be it Lucas, Dave, Claus or whoever wanting to push this until the release day. I can sent reminder e-mails after the beta releases to a

Re: Spreading the press release/release announcement and collecting press coverage

2006-09-26 Thread Claus Schwarm
Hi, Dave! On Tue, 26 Sep 2006 12:19:36 +0200 Dave Neary [EMAIL PROTECTED] wrote: The problem with that page is: 1. technical focus, rather than user focus (here are operations which are faster, rather than Here are high-level usecases which are faster) 2. The language is pretty tame. We

Re: Spreading the press release/release announcement and collecting press coverage

2006-09-26 Thread Claus Schwarm
Hi, a few notes: On Tue, 26 Sep 2006 14:24:03 +0200 Dave Neary [EMAIL PROTECTED] wrote: So yes, I think it is important for people interested in promoting GNOME (and particularly release notes writers) be aware of it. There's a difference between being 'aware of it' and following it

Re: Spreading the press release/release announcement and collecting press coverage

2006-09-26 Thread Claus Schwarm
On Tue, 26 Sep 2006 16:40:43 +0200 Dave Neary [EMAIL PROTECTED] wrote: OK - it's clear that you're saying all these things to people other than those who should be hearing it. Ehm, pardon? You started talking about the *vision* and how the marketing team is supposed to handle things

Re: Spreading the press release/release announcement and collecting press coverage

2006-09-26 Thread Claus Schwarm
Hi, On Tue, 26 Sep 2006 09:21:34 +0200 Dave Neary [EMAIL PROTECTED] wrote: To my mind that is definitely a bigger feature than we will have more eye candy in future releases thanks to optional XGL support in Metacity. Note that a performance page was written. It looked like this:

Re: layout Plan - feedback form

2006-09-19 Thread Claus Schwarm
Hi, On Mon, 18 Sep 2006 22:39:12 +0100 LeeTambiah [EMAIL PROTECTED] wrote: Claus Schwarm has requested an extra block for the second page being a link to feedback form. I personally feel this is unnecessary as the user can get information from the about section. Short background info

Re: layout Plan - feedback form

2006-09-19 Thread Claus Schwarm
Hi, On Tue, 19 Sep 2006 13:59:25 +0200 Quim Gil [EMAIL PROTECTED] wrote: [...] The problem of such questions in a more general/marketing website is that the fact of a user not finding the information she was looking for doesn't automatically imply the page is wrong (i.e. looking for a

Re: layout Plan - feedback form

2006-09-19 Thread Claus Schwarm
Hi, On Tue, 19 Sep 2006 16:06:03 +0200 Quim Gil [EMAIL PROTECTED] wrote: On Tue, 2006-09-19 at 14:55 +0200, Claus Schwarm wrote: So, let's forget it. If having it in the footer is so bad let's have it as last block in the column, then. Or somewhere not in the middle of the way

Re: Secondary Nav Bar

2006-09-15 Thread Claus Schwarm
Hi, just a small note: On Fri, 15 Sep 2006 13:41:46 +0200 Quim Gil [EMAIL PROTECTED] wrote: I have two concerns with detached secondary nav bars: - They are detached :) and not always it is clear the dependency of the secondar nav block over the primary nav bar. [...] I think this is

Re: User oriented release notes

2006-09-11 Thread Claus Schwarm
On Mon, 11 Sep 2006 02:16:56 +0300 Enver ALTIN [EMAIL PROTECTED] wrote: On Sat, 2006-09-09 at 12:40 +0200, Claus Schwarm wrote: Our release notes should not be a workaround for our ugly 'About' section. This is a bad and useless habit of the GNOME release notes. I can't see why it's a bad

Re: User oriented release notes

2006-09-11 Thread Claus Schwarm
On Mon, 11 Sep 2006 12:57:43 +0200 Quim Gil [EMAIL PROTECTED] wrote: Certainly GNOME does not sell (but see below). Does that mean that Apple (or Microsoft) are in a different league? It just means that there's a need for Apple to write for ordinary users. They interact with consumers

Re: User oriented release notes

2006-09-11 Thread Claus Schwarm
On Sun, 10 Sep 2006 21:40:35 +0100 (BST) Joachim Noreiko [EMAIL PROTECTED] wrote: But Quim's general point is sound: that instead of each stable release being 'well this is the stuff we managed to get done the last 6 months', we should think about trying to plan what each release should aim

Re: User oriented release notes

2006-09-11 Thread Claus Schwarm
On Mon, 11 Sep 2006 16:53:38 +0200 (CEST) Murray Cumming [EMAIL PROTECTED] wrote: Press releases are for a different audience (journalists), who are used to looking for the overview at the end, in the description of the organisations mentioned. I think this is a misunderstanding. The

Re: User oriented release notes

2006-09-10 Thread Claus Schwarm
Hi, Quim! You didn't mention the obvious differences of GNOME and Apple: * GNOME does not sell an operating system. * GNOME does not sell computers. * GNOME has no stores to sell stuff. Apple formulates for ordinary users because it has products for ordinary users. We don't. The next thing

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