For those of you on college campuses following this sad saga:


----- Original Message ---------------- 
Subject: Re: MPAA admits its statistics are fullof...ummmm...errors


> This is the famous study that MPAA has been waving around but has
> refused to show anyone the basic data and methodology. Indeed, in the
> fall of 2006, Dan Glickman promised to deliver a full copy of the study
> to then Judiciary Chairman Arlen Specter. As of yesterday, the staff was
> still waiting for the study.
> 
> So we're now told by the MPAA: opps there are some flaws, and our 44%
> loss due to college students is only 15%. They still refuse to recognize
> the fact, as noted in the AP story below, that 80% of student live
> off-campus and use commercial internet services, bringing the number
> down to 3%. They other fascinating number in the MPAA/LEK College
> Summary slides is that claim - without giving any reasoning - that
> college students substitute 2.4 times that of "average" downloaders.
> Last time I checked college students had far less disposable income than
> "average" working stiffs. At the every least, I can't see them
> substituting 2.4 times. But even if that number were cut in half, that
> would mean the "college problem" amounts to 1.5% of their "losses."
> 
> There are several ironies at work here. First, college network
> administrators treat P2P illegal activity very seriously. Many already
> have policies and educational activities in place. Second, the MPAA has
> managed to convince the House Education Committee to put in an unfunded
> mandate in the College Accessibility and Affordability Act.
> 
> Jim
> 
> 
> Here's the AP story:
> 
> MPAA Admits Mistake on Downloading Study
> 
> By JUSTIN POPE - 15 hours ago
> 
> Hollywood laid much of the blame for illegal movie downloading on
> college students. Now, it says its math was wrong.
> 
> In a 2005 study it commissioned, the Motion Picture Association of
> America claimed that 44 percent of the industry's domestic losses came
> from illegal downloading of movies by college students, who often have
> access to high-bandwidth networks on campus.
> 
> The MPAA has used the study to pressure colleges to take tougher steps
> to prevent illegal file-sharing and to back legislation currently before
> the House of Representatives that would force them to do so.
> 
> But now the MPAA, which represents the U.S. motion picture industry, has
> told education groups a "human error" in that survey caused it to get
> the number wrong. It now blames college students for about 15 percent of
> revenue loss.
> 
> The MPAA says that's still significant, and justifies a major effort by
> colleges and universities to crack down on illegal file-sharing. But
> Mark Luker, vice president of campus IT group Educause, says it doesn't
> account for the fact that more than 80 percent of college students live
> off campus and aren't necessarily using college networks. He says 3
> percent is a more reasonable estimate for the percentage of revenue that
> might be at stake on campus networks.
> 
> "The 44 percent figure was used to show that if college campuses could
> somehow solve this problem on this campus, then it would make a
> tremendous difference in the business of the motion picture industry,"
> Luker said. The new figures prove "any solution on campus will have only
> a small impact on the industry itself."
> 
> The original report, by research firm LEK, claims the U.S. motion
> picture industry lost $6.1 billion to piracy worldwide, with most of the
> losses overseas. It identified the typical movie pirate as a male aged
> 16-24. MPAA said in a statement that no errors had been found in the
> study besides the percentage of revenue losses that could be attributed
> to college students, but that it would hire a third party to validate
> the numbers.
> 
> "We take this error very seriously and have taken strong and immediate
> action to both investigate the root cause of this problem as well as
> substantiate the accuracy of the latest report," the group said in a
> statement.
> 
> Terry Hartle, vice president of the American Council on Education, which
> represents higher education in Washington, said the mistakes showed the
> entertainment industry has unfairly targeted college campuses.
> 
> "Illegal peer-to-peer file-sharing is a society-wide problem. Some of it
> occurs at college s and universities but it is a small portion of the
> total," he said, adding colleges will continue to take the problem
> seriously, but more regulation isn't necessary. 
> 
> -----Original Message-----
>On Behalf Of Steve Worona
> Sent: Wednesday, January 23, 2008 7:12 AM
> To: lawfuluse at lists.publicknowledge.org
> Subject: MPAA admits its statistics are full of...ummmm...errors
> 
> For those who haven't seen it yet:
> 
> http://www.pr-inside.com/group-revises-figures-on-how-much-r398676.htm
> 
> and
> 
> http://insidehighered.com/news/2008/01/23/mpaa
> 
> So the 44% was really 15%, and it was all due to "human error". So this
> means -- what? -- it wasn't the dog? But let's not be too harsh;
> remember, the writers are on strike.
> 
> And then there's the four-fifths[*] of students who live off campus and
> use commercial ISPs, not campus networks. So this brings the 15% down to
> 3%. Yes, that's right: If we did away with 100% of all campus
> file-sharing, we'd solve 3% of the MPAA's problem. And yet the MPAA
> continues to press Congress to require campuses to deploy expensive,
> disruptive, intrusive, and yet completely ineffective "solutions".
> 
> Maybe we'd do better with the dog.
> 
> Steve
> 
> [*] As opposed to the MPAA's figures, this is based on unbiased market
> research:
> <http://www.nrf.com/modules.php?name=News&op=viewlive&sp_id=354>
> 

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