As Verizon hikes 411 cost, rival offers a free tryout

By Peter J. Howe, Globe Staff  |  March 28, 2005

As Verizon prepares to nearly quadruple the price for calling 411 
Friday, to $1.25, a North Carolina company that sells a discount 
directory-assistance alternative plans a big promotion: free calls 
for everyone in Massachusetts for the day.

Starting Friday, barring a highly unlikely last-minute intervention 
by state regulators, Verizon is raising the price for calling 411 to 
$1.25 from 34 cents. Customers will, however, continue to get 10 free 
calls a month before they start paying the fee.

In response, 411Saver, a company based in Maggie Valley, N.C., plans 
to offer unlimited free directory assistance calls to Bay State 
residents between 9 a.m. and 5 p.m. Friday. It is setting up a 
special number for the day: 1-866-MASS-411 (1-866-627-7411).

...

http://www.boston.com/business/technology/articles/2005/03/28/as_verizon_hikes_411_cost_rival_offers_a_free_tryout/



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