A new Job, ID: 255714 <http://www.ejobsville.com/display-job/255714> was added at eJobsVille.com - For the Best Tech Jobs in Town <http://www.ejobsville.com/>
Title: Web Analytics and Management Specialist, NMCSD posted on 2014-10-02 03:06:35 Job Description: Major Responsibilities: - Sustain, implement and manage the assigned Population Health portal (PHPO) - Maintain current health resources and refreshing programs on a monthly basis to ensure they are up-to-date. - Create monthly marketing strategies for primary, secondary and tertiary interventions, effective for each targeted beneficiary segment, to market and strengthen and support awareness of all pertinent Population Health portal resources. - Responsible for developing a bi-weekly report and an executive summary of the marketing and outreach strategies developed the use and their effectiveness. - Will develop and utilize web analytics to collect, analyze and report on Population Health portal data in order to improve portal usability and content. - Produce a bi-weekly Population Health portal analytics report timely without delays and primarily responsible for collecting, documenting and reporting of industry-standard web analytics information such as: site volume and traffic reporting, audience engagement reporting, social media conversions, etc. - Produce specific report to include industry-standard web analytics information such as: site volume and traffic reporting, audience engagement reporting, social media conversions, etc. Work with staff responsible for building the portal, and the clinical/health staff from programs whose content will be included on the Population Health portal. Job Requirements: Required Qualifications: - Bachelor’s Degree in Marketing /Business/Digital Analytics. MBA a plus. - 8+ years marketing management, web marketing strategy development and execution of and digital/web marketing campaigns - Experience in managing web analytics for healthcare sites - Excellent understanding of digital analytics tools, trends and industry best practices. - Demonstrated experience developing Web Performance Metrics, Key Performance Indicators(KPIs), and Critical Success Factors (CSFs) - Deep understanding of mobile platforms and knowledge effectively integrate these platforms into a cohesive marketing and analytics strategy. - Ability to work in a fast-paced environment independently and is results oriented. - Excellent report writing experience - Excellent communication skills with the ability to present complex data and concepts to diverse stakeholders. - Ability to work independently on time-sensitive critical/multiple projects. - Prior project management experience preferred. Other: - Candidate must be able to get a favorable National Agency Check with Local Agency Checks and Credit Checks (NACLC) clearance. - A video application is strongly recommended Salary: 85,000 - 94,000 *Click here to view full job description and apply <http://www.ejobsville.com/display-job/255714> (Registration not mandatory to apply for this job)* ------------------------------ Best regards, eJobsVille.com - For The Best Tech Jobs In Town -- You received this message because you are subscribed to the Google Groups "oraapps" group. To unsubscribe from this group and stop receiving emails from it, send an email to oraapps+unsubscr...@googlegroups.com. To post to this group, send email to oraapps@googlegroups.com. Visit this group at http://groups.google.com/group/oraapps. For more options, visit https://groups.google.com/d/optout.