http://www.illinimedia.com/di/jan_98/jan26/opinions/edit2.html

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Monday, 26 January 1998

The Daily Illini        (student newspaper at the U. of Illinois
                        Urbana-Champaign)
               
EDITORIAL

Nike code won't effect change
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               Our campus administration is inching closer to getting
               Nike to sign a Code of Conduct driven forward
               predominantly by the Student Labor Support Network and
               Students for Real Democracy -- a goal toward which the
               University and SLSN have been striving for months.

               However, the question remains: Will a signed piece of
               paper actually force Nike to change its ways?

               Although there is no proof against Nike, human rights
               activist groups have accused Nike of exploiting poor
               Southeast Asian workers -- forcing them to work in
               unsanitary, unsafe factories and paying them pennies
               an hour. But what effect will forcing Nike to sign a
               new Code of Conduct have when they already have one?

               The University is in no position to be telling Nike
               what to do; this deal brings the University thousands
               of dollars worth of Nike merchandise and millions in
               revenue. To Nike, however, this deal is just a small
               part of an extensive marketing scheme. In addition,
               the University is bound to abide by a ten-year
               contract it signed with Nike in 1994.

               There is no way for the University to control Nike.
               Even if the agreement were to include a provision for
               an independent agency to monitor the working
               conditions in NikeMs Southeast Asia factories, it
               would be impossible to ensure the integrity of this
               monitor.

               The outcome of this issue has already been decided by
               necessity. The basketball team will always need new
               pairs of shoes, and right now the University has a
               guarantee that all of its athletes will have
               comfortable feet for years to come. The University
               undoubtedly realizes that even the most Herculean
               effort will not help anyone.

               Most likely the University is simply trying to portray
               itself as morally conscious and is attempting to show
               the SLSN and SRD that it too cares about the plight of
               the factory workers. Meanwhile, SLSN does not want to
               lose face by backing off of its crusade and have to go
               to the trouble of finding a new one.

               There are four billion impoverished people in the
               world, and to fight on their behalf is certainly
               noble. However, it is anything but noble for the
               administration to use their cause as window dressing
               on a multi-million dollar deal.

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        Copyright (c) 1998 Illini Media Company, all rights reserved





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