Goldman Sachs Paydays Suffer on Lost Leverage With Fed Scrutiny

By Lisa Kassenaar and Christine Harper

 Oct. 21 (Bloomberg) -- On Sunday Sept. 21, just before 3 p.m., Lloyd
Blankfein gathered the top executives of Goldman Sachs Group Inc. in
his 30th-floor office and set off a chain of events that would forever
change the company he leads.

It had been a week like no other on Wall Street. Lehman Brothers
Holdings Inc., the fourth-largest U.S. securities firm, was bankrupt.
The credit markets, which Goldman uses to fund its business, were
frozen. And Treasury Secretary Henry Paulson, Blankfein's predecessor
as chief executive officer of Goldman, was begging Congress for $700
billion to save the financial system. Goldman's stock had plunged as
much as 26 percent in one day.

In the brief meeting in lower Manhattan that warm Sunday, according to
a person familiar with the events, Blankfein told his lieutenants the
firm would become a bank holding company, ending its run as the jewel
of global investment banks.

So began the next chapter in the history of Goldman Sachs, a company
founded in 1869 by a former street peddler that had weathered many
crises. It survived what may have been the most serious threat in
September, only to be thrust into a new landscape where Goldman will
have to prove that old virtues--a vast alumni network, a fierce
partnership culture, high levels of compensation and trading acumen--
are still of value.

The contingency planning to become a commercial bank had been under
way since March, after the collapse of Bear Stearns Cos. sent shivers
through Wall Street. That's when Federal Reserve inspectors set up
camp at the firm's 85 Broad St. headquarters, a sign of things to
come.

Break the Glass

It wasn't until that weekend in September that Blankfein, 54, decided
to break the glass and sound the alarm. Goldman was going to need the
stability of a large deposit base, he concluded, to compete with the
likes of JPMorgan Chase & Co. and Bank of America Corp., the nation's
two largest commercial banks. It was no longer enough to be the
biggest, most profitable securities firm--not when the investment
banking model of relying on capital markets for funding was busted.

Goldman executives, fortified with Chinese takeout, gourmet pizza and
burgers from Harry's at Hanover Square, had spent the weekend debating
the firm's options. Lawyers were preparing the paperwork to transform
the bank into an institution supervised by the Fed. Some slept in the
office. Blankfein was in close contact with Timothy Geithner,
president of the Federal Reserve Bank of New York, and with John Mack,
chief executive of rival Morgan Stanley, the person said.

After the meeting in his office, Blankfein secured the consent of his
board of directors on a conference call. By 10 p.m., as darkness
engulfed Wall Street, Goldman and Morgan Stanley separately announced
they would henceforth do business as deposit-taking institutions.

Cohn, Winkelried

That was only the first step in rescuing Goldman from what would have
been an unthinkable fate last year, when the firm earned $11.6 billion
and its three top executives -- Blankfein and Co-presidents Gary Cohn
and Jon Winkelried -- earned a total of $203 million.

Over the next days, the trio, stewards of Goldman since 2006, would
call Warren Buffett for a $5 billion investment to shore up their
balance sheet--and snag the billionaire's platinum-plated endorsement.
And they'd raise another $5 billion by selling public shares for $123
each. That price was 43 percent higher than the $85.88 the shares
touched in New York trading on Sept. 18, their lowest level in four
years.

Treasury Connections

Meanwhile, in Washington, Paulson, 62, was scrambling to sell his plan
to relieve banks of toxic mortgage securities that had sucked more
than $600 billion from their balance sheets and were now devouring
investor confidence. The world's rapidly unraveling financial web
could trigger economic catastrophe, he told Congress. Paulson had
already let Lehman go. The Fed had pledged $85 billion to keep
American International Group Inc., the world's biggest insurer, from
the same destiny. The markets were screaming that such stopgaps were
no longer enough.

On Oct. 3, President George W. Bush signed legislation establishing
the Office of Financial Stability to oversee the U.S. purchase of
soured securities and loans from scores of companies, including
Goldman. Edward Forst, 47, a former head of Goldman's asset management
unit who now helps manage Harvard University's $35 billion endowment,
helped set it up. On Oct. 6, another Goldman alumnus, Neel Kashkari, a
35-year-old former technology banker who joined the Treasury in 2006,
was named to lead it.

Then, a week later, Paulson reversed course and summoned Blankfein and
eight other banking chiefs to Washington, where he told them the
government would inject $250 billion into the banking system --
including $10 billion for Goldman -- and insure senior unsecured debt
issued over the next three years. In exchange, the government would
take stakes in their companies and control executive compensation.

At the Pinnacle

Goldman has adapted before. It rose to the pinnacle of Wall Street
profitability and power by creating a culture with a canny talent for
reacting to what's coming next.

``Change is a general operating principle,'' says John Rogers, 52,
Blankfein's top counselor, who has managed the firm's executive office
under three CEOs. ``We have people who live in the markets, and our
culture is one of speed. It's nimble.''

Goldman's business model is rooted in contrasts, current and former
employees say: agile and unrelenting, risk loving and paranoid,
outward looking and secretive, demanding of individuals and focused on
team above all else. Traders and bankers have the wits to move
billions of dollars a day between markets, supported by an exacting
risk management system. Goldman has also built a brand that, with the
promise of reputation and riches, entices the best talent.

`Greater Regulation'

The government plan is designed to make it easier and cheaper for
banks to borrow money, alleviating the pressure on Goldman to gather
deposits right away. By providing capital to the financial system, the
government hopes to loosen credit markets and get banks lending to
each other and to companies again.

With that benefit will come restrictions.

``The capital infusions will mean much greater regulation and
oversight, not only from the government but from Mr. Buffett,'' says
Peter Solomon, a former Lehman Brothers vice chairman who now runs
Peter J. Solomon Co., an advisory firm in New York.

Blankfein, Cohn, Winkelried and Chief Financial Officer David Viniar,
53, are among the executives whose compensation will be subject to new
Treasury-imposed standards, although none of these rules is likely to
make a material difference to pay practices at Goldman. While the
company won't be able to take tax deductions on salaries exceeding
$500,000, bonuses that make up the majority of Goldman executives' pay
won't be affected.

Less Leverage

The Fed may impose stricter controls on the amounts and types of risks
that Goldman and other banks can take in the future, although
regulators haven't said anything publicly.

``The government is going to want to ensure that there isn't a
meltdown like this again,'' says Larry Tabb, founder and CEO of Tabb
Group, a financial market research and advisory firm in Westborough,
Massachusetts. ``They're going to have to use less leverage.''

Goldman's record profits last year were fueled by trading and
multibillion-dollar investments that leveraged the company's total
assets to shareholder equity more than 25 to 1. The firm seemed to
make all the right bets: Mortgage securities traders wagered against
the U.S. subprime market, bankers booked hundreds of millions from
private equity stakes in energy companies and in China and prime
brokerage revenue soared 25 percent as former Goldman employees
directed business to their alma mater. For the seventh year in a row,
the firm was No. 1 in advising on mergers and acquisitions, as
dealmakers worked Goldman's network of business and government
contacts.

2008 Credit Crisis

Now the credit crisis of 2008 has shattered the business, and Goldman
is switching gears. Blankfein plans to gather consumer and corporate
deposits as a more-stable and lower-cost source of funding. He'll dial
back risk in trading and principal investing, which provided 68
percent of revenue in 2007. And partners will have to learn to live
with Fed inspectors in their midst.

``Most outsiders don't realize how frequently and how drastically
Goldman has changed,'' says Peter Weinberg, 51, a founder of New York-
based Perella Weinberg Partners LP who ran Goldman's international
operations from 1999 to 2005 and whose grandfather, Sidney Weinberg,
was the firm's senior partner from 1930 to '69. ``The changes we see
today, however seismic they may seem, will be met like the many
others: with a rigorous evaluation of which businesses make sense and
which don't and then a fierce commercial plan to be leaders in those
businesses.''

Good News, Bad News

The good news for Goldman is that the company's expertise in making
investments in distressed assets could pay off. The firm has already
raised funds to buy assets ranging from mortgage securities to loans
made to finance leveraged buyouts, and it sees opportunities to invest
in the current environment, people familiar with the company say.

Goldman's top executives declined to comment for this article.
Blankfein scheduled an interview and then canceled on Oct. 10, when
the firm's shares plunged 12 percent and the Standard & Poor's 500
Index finished its worst week since 1933.

The bad news is that the weak economy may depress business in other
areas, including M&A and trading. Blankfein has described Goldman's
strategy as ``chasing GDP around the world,'' meaning the company
makes money in economies that are growing fastest. ``Our ultimate
source of growth is the economy,'' he has said.

Slower Growth

The International Monetary Fund on Oct. 8 scaled back its forecast for
global growth in 2009 to 3 percent -- a level the fund has called the
dividing line between a global recession and expansion -- and it
predicts industrial economies will grow at the slowest pace since
1982. The volume of global corporate takeovers, a business Goldman
dominates, plunged 29 percent in 2008 through Oct. 16 compared with
the same period a year earlier. Worldwide stock offerings fell by the
same percentage, while sales of high-yield bonds tumbled 60 percent,
according to data compiled by Bloomberg.

Asset management, which includes hedge funds and investing in stocks,
bonds, private equity and real estate, may also be hurt in declining
markets, although it could be a long-term growth area for the company.
Falling markets mean declining asset values and fewer fees. In the
three months ended in August, Goldman's assets under management
dropped 4 percent to $863 billion, cutting management fees 3 percent
from the prior quarter.

New Competitors

In trading, Goldman's biggest source of revenue, cutting leverage
means smaller bets, capping the amount the firm can make -- and lose.
The firm may revert to acting as a middleman between buyers and
sellers, says David Killian, a fund manager at Valley Forge Advisors
LLC in King of Prussia, Pennsylvania. That isn't as lucrative as
making trades with the firm's own capital, he notes, but it's less
risky.

For Blankfein, the question is no longer about survival, says Killian,
whose fund manages $650 million and owns Goldman stocks and bonds.

``The question,'' he says, ``is, Can we put up the same returns over
the next 10 years as we did the prior 10? Unequivocally, the answer is
no.''

Already, fewer deals and curbs on risk have cut into the available
money for compensation. As of the end of the third quarter, Goldman
had set aside $11.4 billion for pay and benefits for its 32,000
employees this year, 32 percent less than in the same nine months of
fiscal 2008. About two-thirds of that pool is typically paid out as
year-end bonuses.

Deposit Base

The new rules of finance also force Blankfein to rethink his
competition. Decades-old rivals Bear Stearns and Lehman are dead. Now,
Goldman will contend with behemoths such as Citigroup Inc., Bank of
America and JPMorgan Chase. Those banks have been hobbled by the
credit crisis, yet they're way ahead in deposits, which has kept their
overall cost of funding relatively low.

Goldman is set to begin building its deposit base. Since 2002, it has
operated a Utah-based bank for private clients that has grown to about
$19 billion in deposits. The firm is moving $150 billion of assets
from other businesses, including lending, into that division
immediately, and it has also applied for a New York state bank
charter. Goldman's plans to acquire deposits may include buying banks
as the credit markets thaw and some lenders falter, a person familiar
with the strategy says. It's more likely to gather wholesale deposits,
money from companies, than smaller amounts from retail clients.

`More Conservative Model'

CFO Viniar is now in charge of a group of about 200 people changing
the company's accounting and legal systems to meet Fed requirements.
Peter O'Hagan, a managing director from Goldman's commodities group,
was named CEO of GS Bank USA. E. Gerald Corrigan, 67, a former New
York Fed president who joined the firm in 1996, was appointed the
unit's chairman.

``Goldman is being forced into a much more conservative model,'' says
Christopher Whalen of Hawthorne, California-based Institutional Risk
Analytics. While the business will be steadier, even the best-run
commercial banks tend to post return on equity of about 12 percent, he
says, meaning Goldman isn't likely to be the highflier for investors
it was last year, when its ROE topped 32 percent.

That will be a test for Goldman's culture, which above all is about
making money for employees and shareholders. Weinberg, who left the
firm in 2005, remembers a conversation with Jon Corzine, a former bond
trader who bucked Wall Street style by wearing a beard and a sweater
vest, rose to senior partner of Goldman in 1994 and is now governor of
New Jersey.

Goldman `Hustle'

``Jon Corzine always told me that the only strategy really worth a
damn was 'hustle,''' Weinberg says. ``And I will tell you one thing:
'Hustle' was practiced to a fine art at Goldman Sachs.''

With their rapid action that September weekend, Blankfein and Paulson
-- CEOs present and past -- offered a glimpse of Goldman at full
speed. Blankfein, a postal worker's son from Brooklyn, New York, who
joined the firm as a gold salesman in 1982, didn't hesitate to move
quickly when the markets demanded it. Byron Trott, who started at
Goldman the same year and is one of Buffett's closest advisers, was
able to score Berkshire Hathaway Inc.'s capital injection within five
hours. Goldman's equity sales desk, adept at moving stocks into the
market, was informed of a $2.5 billion share sale the afternoon of
Sept. 23, according to a person familiar with the matter. By 8 a.m.
the next day, they'd sold twice that much.

Appearance of Conflict

The alumni network was also engaged. Paulson has been working with
former Goldman colleagues to wrestle with the financial crisis for
months. In August, he brought Kendrick Wilson, Goldman's former head
of bank M&A, to Treasury as a consultant. Paulson is close to Josh
Bolten, Bush's chief of staff, who worked at Goldman until 1999.
Robert Rubin, who led Goldman from '90 to '92 and was President Bill
Clinton's Treasury secretary, was advising Democratic presidential
nominee Barack Obama on his response to the economic crisis.

Goldman's connections in Washington have spurred speculation that the
Treasury Department, and Paulson in particular, may have favored the
firm during the process of trying to rescue the financial system,
especially by letting Lehman, a Goldman rival, go down and then saving
AIG, which owed Goldman billions. Paulson started at Goldman in 1974
as an investment banker and became co-CEO with Corzine in '98. He sold
all of his Goldman stock when he joined the Bush administration.

``Paulson has found himself in a position of extraordinary appearance
of conflict,'' says Solomon, the former Lehman vice chairman. ``But I
don't believe in any way, shape or form that it influenced his
decisions.''

Competitive Advantage

Lucas van Praag, a spokesman for Goldman, says the firm has not
received any preferential treatment from the government. If anything,
he says, Goldman has been excluded from some opportunities afforded
competitors, such as the chance to analyze Bear Stearns's books before
the company was sold to JPMorgan. A person close to Paulson, who asked
not to be identified, says he has gone out of his way to avoid even
the appearance of conflict.

Yet Goldman's network is a clear competitive advantage, says Ed Maran,
portfolio manager at Thornburg Investment Management in Santa Fe, New
Mexico, which manages more than $35 billion and has bought more than a
million Goldman shares since mid-September.

``Every major move that's happened in the markets, they've been there
for: hedge funds, alternative investments, globalization in Asia and
Eastern Europe,'' Maran says. ``You don't get these positions by
reacting but by anticipating the way the world is going.''

`Influenced by Greed'

Goldman has been anticipating the way the world is going since Marcus
Goldman, a German immigrant, began brokering IOUs from an office on
Pine Street in lower Manhattan in 1869. Thirteen years later, he
invited his son-in-law, Sam Sachs, to join the business, which became
Goldman, Sachs & Co.

A partnership was born that would flourish until 1999, when the
company, the last major Wall Street firm to abandon private ownership,
sold shares on the New York Stock Exchange. Needless to say, the
partnership managed its own sale: Goldman started handling public
offerings in 1906, when sales for United Cigar Manufacturers and
Sears, Roebuck & Co. introduced the concept of evaluating a company by
its cash generation rather than its assets, according to the firm's
Web site.

Working the Network

Goldman's first major crisis, in 1929, presaged the firm's troubles
with leverage now. An investment arm, Goldman Sachs Trading Corp., had
bought millions in shares of U.S. companies with money raised in the
stock market. Later, Walter Sachs, Sam's son, would say, according to
Goldman Sachs: The Culture of Success, a history by Lisa Endlich: ``I
confess to the fact that we were all influenced by greed. We thought
these values were going to be justified.''

Sidney Weinberg, who took over in 1930, was loath to put partners'
capital at risk after the collapse of the stock market. He expanded in
investment banking instead. He also forged the company's still-
prevalent view toward public service as an adviser to presidents
Roosevelt, Truman and Eisenhower. His role as a director on 34 boards
helped him recruit corporate leaders to serve the government during
World War II, earning him the nickname ``the body snatcher.''

Weinberg worked the network for the good of the firm, says Charles
Ellis, a former consultant to Goldman whose book The Partnership: The
Making of Goldman Sachs was published in October. Many executives
turned to Weinberg for advice on appointing board members.

1994 Crisis

``Then, of course, he'd make it clear to the people who were going to
go on the board that he had made it happen,'' Ellis says. ``And so
they were grateful. And who would they choose for an investment
banker? Pretty soon he's got a network of corporations that want to be
clients of Sidney Weinberg.''

In 1994, the firm faced another crisis that almost put it under: The
Fed jacked up U.S. overnight lending rates seven times, doubling its
target to 6 percent and sending Goldman's bullish bets on the bond
market into a tailspin. It was then that the partnership structure was
truly tested, says Peter Weinberg, who became a partner in 1992.

``The firm was struggling month to month; we all had personal
liability,'' he says. ``It was a great way to learn what a partnership
really means.''

The 1994 crisis ramped up the urgency to go public. It also pressed
the firm to examine its risk management process.

Risk Committee

Merrill Lynch & Co. CEO John Thain, who became Goldman's chief
financial officer that year, and David Viniar, the firm's treasurer at
the time, designed the system of checks and balances still in place
today. Controllers who monitor risk report directly to Viniar, who has
been CFO since 1999, not to the heads of individual businesses.

A risk committee of about 25 people meets every week to talk about
developments in the market, examine value at risk and review positions
over a certain size, according to a person familiar with the system.
The firm marks to market every day, which means it assigns its assets
the prices they'd fetch from a buyer. For illiquid securities, those
prices may be estimated based on computer models.

``We recognize concentrated exposures early, and we move aggressively
to reduce them,'' Viniar said on a conference call on Sept. 16, when
Goldman reported third-quarter earnings, which were hurt by losses on
its sales of leveraged loans. ``This risk reduction was painful. It
caused us to have losses of over $3 billion. But daily marks actually
strengthened our resolve to continue to reduce our exposures.''

Avoiding Subprime

It was Viniar, following his own risk rules and his instinct for
keeping the firm out of consumer businesses, who prevented Goldman
from having blistering losses in the subprime market, according to a
person familiar with the firm's operations. Viniar and other top
executives were early to see risks in the home loan market, the person
said. In September 2006, as rivals such as Merrill Lynch and Morgan
Stanley were snapping up mortgage lenders, Viniar told analysts that
Goldman was hesitant to follow.

``We have two primary concerns,'' he said. ``One is a timing concern:
Is this the right point in the cycle to do it? And the second is a
retail concern. Goldman Sachs is largely an institutional business.''

Three months later, Viniar observed that the U.S. housing market was
wobbling. He met with Goldman's mortgage-trading department to advise
on offsetting the risk of Goldman's holdings of mortgage-backed
collateralized-debt obligations and other related securities,
according to people familiar with the matter.

AIG Hedge

Those discussions proved critical. Goldman's structured- products
trading group, betting the firm's own money, shorted the subprime-
securities market by buying credit-default swaps through 2007. By the
end of the year, the firm had made money on those trades and avoided
losing billions.

This year, Goldman also saw trouble brewing in the insurance sector
and began hedging its exposure to AIG, which had a notional value of
about $20 billion as of mid-September, according to a person familiar
with the strategy. The hedges included short positions on AIG and
other insurance companies, as well as CDSs. Goldman wouldn't have lost
money if AIG had gone out of business, the person said, although the
collapse would have caused wide- spread economic distress.

Blankfein's Record

The firm Blankfein took over in 2006, after Paulson's sudden decision
to join the Bush administration, was in great shape by most measures.
The stock had almost tripled since the initial public offering.
Goldman had reported record profit in 2005 and was growing income from
trading and from the firm's own investments. Revenue from those
activities was $16.4 billion that year, 17 percent more than the
entire firm made in 2002.

Goldman's appetite for risk was climbing in tandem. Value at risk, a
measure of how much the firm could lose in a day if markets turned
against it, climbed to $70 million in 2005 from $28 million in 2000.

As CEO, Blankfein drove further into trading and principal investing,
which accounted for 75 percent of its pretax profits by 2007. Like
other Wall Street banks, Goldman used leverage to generate bigger
returns. The year before Blankfein became CEO, Goldman's gross
leverage ratio, a measure of assets compared with shareholder equity,
was 18.7 to 1. By the end of 2007, it had ballooned to 26.2 to 1.
Assets more than doubled in that period to $1.1 trillion.

The strategy of buying assets with borrowed money worked wonders when
the values of everything from U.S. real estate to Chinese bank shares
were soaring. About 65 percent of the jump in Goldman's ROE from 2003
to '06 can be traced to an increase in leverage, more than its
competitors, Merrill Lynch analyst Guy Moszkowski calculated in an
Oct. 7 report.

Asset Management

Now with losses spreading beyond mortgages to a wider range of assets
including stocks, corporate debt, commodities, emerging markets and
real estate, Goldman's leverage amplifies the risk to the firm of
those falling prices. At a leverage ratio of 26 to 1, a 4 percent
decline in the value of the firm's assets will wipe out shareholder
equity. As of mid-October, the firm had cut its leverage ratio to 19
to 1.

With investors and regulators demanding that banks cut risk, Goldman
may beef up a business that doesn't require the company's own money:
asset management. Even after a decline in the third quarter, the
business was on track for another record year, with revenue up 8
percent from last year's record.

One part that has flourished is so-called alternative investments,
such as private equity funds and hedge funds. They're lucrative
because they reap higher fees than traditional money market or stock
funds. More than 17 percent of the company's funds under management
were in alternative investments at the end of 2007.

`Marquee Business'

Investors may have more appetite for conservative choices such as
money markets as they emphasize safety over high returns, says Peter
Sorrentino, a senior portfolio manager at Cincinnati-based Huntington
Asset Advisors.

``They will continue to do private equity and things like that, but it
will be a sideline business as opposed to the marquee business,'' he
says. ``The less risky the business, the greater the dollar volume
they can garner and the more consistent the returns.''

Some analysts say Goldman's asset management business could grow to as
much as $5 trillion under management. By comparison, BlackRock Inc.,
the fund management company run by Larry Fink and part owned by
Merrill Lynch, had $1.4 trillion under management at the end of June.

``I wouldn't be surprised if the scale of the asset management
business dramatically increased,'' Weinberg says, ``which may finally
provide the recurring earnings stream so sought after by public equity
investors.''

Weinberg's Trauma

There's a certain irony in Sidney Weinberg's grandson predicting that
asset management may end up becoming a core business for Goldman. The
elder Weinberg was so traumatized by the Goldman Sachs Trading Corp.
calamity that, for years afterward, the company made it a policy not
to manage other people's money.

``Goldman Sachs does not manage any investment trusts--open end,
closed end, or no end,'' Weinberg said, according to Endlich's book
about the firm.

Ever since the scandal, Goldman has had a love-hate relationship with
managing money for clients. Gus Levy, Weinberg's successor, sold the
firm's $500 million money management business in 1976 because Goldman
wanted to avoid competing with clients, according to Endlich's book.
John Whitehead, the firm's senior partner from '76 to '84, got back
into the business. In '90, Goldman created the Water Street Corporate
Recovery Fund, a pool of money to buy controlling stakes in the debt
of financially distressed businesses. It was shut a year later when
its negotiations upset clients such as Fidelity Investments and Tonka
Toys.

Global Alpha

Blankfein, in a speech to investors in November 2006, said that
skepticism about Goldman's asset management strategy was
``unwarranted.''

A year later, even though the unit had posted record revenue, the
division again marred the firm's reputation. The flagship Global Alpha
hedge fund fell 40 percent in 2007, hurt by wrong-way stock and
currency bets. Global Equity Opportunities, which relied on
mathematical models to select trades, fell 28 percent in August 2007.
That led Goldman to put $2 billion of its own money into Global Equity
Opportunities and to raise $1 billion from a group of outside
investors, including billionaire Eli Broad and hedge fund firm Perry
Capital LLC.

``We feel terrible about it,'' Blankfein said in November 2007. Still,
he noted that Goldman had recently raised a new $2.7 billion credit
hedge fund called Liberty Harbor and a $1.8 billion distressed credit
fund called GS Liquidity Partners.

$1 Billion Hurdle

A month after that fateful September weekend, Blankfein's rescue plan
was still a work in progress. His challenge is to find revenue as the
global economy veers into recession and markets gyrate in a way not
seen since the Great Depression. He has support from the likes of
Buffett and the U.S. government-- although at a cost. Berkshire's $5
billion investment pays a 10 percent dividend, an annual expense for
Goldman of $500 million. The Treasury's $10 billion pays a 5 percent
dividend, or another $500 million. That's $1 billion in new expenses
Goldman has to cover.

Blankfein, known for his disarming quips, tried to make light of his
predicament on the evening of Oct. 14. It was the day after Paulson
had gathered the heads of the biggest U.S. banks in Washington and
forced them to accept the government's cash. Blankfein stood in front
of a crowd of about 160 people in New York's Plaza Hotel, where he
presented a book award to Mohamed El-Erian, Pacific Investment
Management Co.'s co-chief executive officer and author of When Markets
Collide.

``Are you suggesting that you think I should be depressed?'' he asked
at one point, as guests ate banana- chocolate puff pastry.

``There's an evolution here,'' Blankfein said, ``and just as we are
being provided with stimulus that none of us in our lifetime have ever
had to this extent before, we are going to have responses that
nobody's ever seen before. We understand the importance of the
moment.''

With that, Blankfein was off -- headed to the airport, to meetings in
London and to figure out Goldman's future.

To contact the reporters on this story: Lisa Kassenaar in New York at
[EMAIL PROTECTED]; Christine Harper in New York at
[EMAIL PROTECTED]


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