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Title: Write a Short Book to Launch your Speaking Business
Author: Judy Cullins
Copyright 2005.  All Rights Reserved.

Bio: Judy Cullins, 20-year Book and Internet Marketing Coach works with small 
business people who want to make a difference in people's lives, build their 
credibility and clients, and make a consistent life-long income. Author of 10 
eBooks including Write your eBook or Other Short Book Fast, Ten Non-Techie 
Ways to Market Your Book Online, The Fast and Cheap Way to Explode Targeted Web 
Traffic, and Power Writing for Web Sites That Sell, she offers free help 
through her 2 monthly ezines, "The BookCoach Says...," "Business Tip of the 
Month," 
and blog Q & A at http://www.bookcoaching.com/opt-in.shtml and over 185 free 
articles. Email her at [EMAIL PROTECTED]

Article URL: www.bookcoaching.com/freearticles/article-194.shtml
Article Autoresponder: [EMAIL PROTECTED]
Author Contact Email:  [EMAIL PROTECTED]

Category: Writing / Publishing / eBook / Under 500 Words / Speaking

Description: The myth continues-that a real book must be in print and it must 
be over 160 pages. Rethink the premier approach: Write a short book to get 
more bookings, get your word out to thousands, gain credibility, as well as 
vast 
virtual promotion and an ongoing increased stream of income.

Keywords: Judy Cullins, book coaching, San Diego, eBook, book writing, 
self-published book, book publishing, bookcoach, epublishing, titles sell 
books, how 
to write a book, publicize and promote your book, ebook promotion, book 
selling, book profits, information products, writing ebook, epublishing, 
speaking, 
coaching, business

Words: 252

Thanks,
Judy Cullins, M.A.

P.S. To receive a complete list of over 185 free articles with autoresponder 
addresses go to www.bookcoaching.com/freearticles.shtml.
=========

Write a Short Book to Launch your Speaking Business
Judy Cullins ©2005 All Rights Reserved.

The myth continues-that a real book must be in print and it must be over 160 
pages. Rethink the premier approach: Write a short book to get more bookings, 
get your word out to thousands, gain credibility, as well as vast virtual 
promotion and an ongoing increased stream of income.

1. Write your short (10 pages to 100 pages) print and eBook at the same time 
using the same word file.

Speakers need to know that business people's reading hours are down from 123 
hours per hear in 1999, to 109 hours in 2001, and in 2005--the figure is even 
lower. They want short how-to books.

Speakers have the edge over other businesses because you already have past 
talks, cassettes, or articles you've already written. Just dust them off with a 
new angle for each audience. This approach creates even more product.

2. If you don't get a book out, you don't get the bookings, your word out or 
ongoing income.

3. To get started:

-Write about what you know--you are the expert
-Solve your audience's problem or challenge
-List 5-10 benefits and features of your book
-Know your thesis before you write a word
-List 3-5 major topics to later become your chapter titles
-List 3-5 sub points for one chapter title

Take just five - ten hours a week to get your book written in less than a 
month. Watch your speaking business thrive!
===============
Judy Cullins: 20-year author, speaker, book coach
Helps you manifest your book and web dreams
eBk: "Powerwriting for Web Sites That Sell"
FRE.E "The Book Coach Says..." or Business Tip of the Month
www.bookcoaching.com -- mailto:[EMAIL PROTECTED]
Orders: 866/200-9743 -- Ph: 619/466-0622


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