Alum To Manage Harvard Book Store

http://www.thecrimson.com/article.aspx?ref=524370

October 02, 2008
By EMILY J. HOGAN
Contributing Writer

A Harvard alumnus and his wife officially became the new owners of 
Harvard Book Store yesterday, purchasing the Harvard Square icon from 
Frank Kramer, who took over the independent book shop from his father 
46 years ago.

The book store, nationally known for its academic selection, had been 
in the family since it was founded by Frank Kramer's father on what 
is now John F. Kennedy Street in 1932. When he announced that he was 
planning to sell the store earlier this year, Kramer said that it was 
important that he sell the store to people who would maintain its 
unique character­something he said that he found in the new owners, 
Jeffrey Mayersohn '73 and Linda Seamonson of Wellesley, Mass.

"Both new owners are avid readers, they love books, they plan their 
vacations around books," Kramer said.

Mayersohn said in a phone interview yesterday that he has been a 
customer at the book store since 1969, when he began his freshman 
year at the College.

He also said that his longtime patronage led him to appreciate the 
book store as a unique literary center in the community. "It's just a 
wonderful place to visit if you love books."

During his time at Harvard, Mayersohn lived in Leverett House and 
concentrated in physics. He was active in politically progressive 
student organizations, including Students for a Democratic Society 
and the Spartacus Youth League, a left-wing, Trotskyist organization. 
Mayersohn added, "I also spent a lot of time at the Harvard Book Store."

After receiving a graduate degree from Yale, Mayersohn went to work 
for BBN, a Cambridge-based technology company. In 1998, he moved to 
Sonus Networks, an Internet technology firm.

Now in "semi-retirement" from the technology business, Mayersohn said 
that he plans to make the book store a priority. He prepared to 
become the president of the store by traveling to major independent 
book stores across the country and studying their operations. He 
joined a booksellers' trade association and even attended a school 
for booksellers. This helped in negotiations, during which Mayersohn 
and Kramer "shared a common vocabulary."

Mayersohn said he believes that the book store fulfills a particular 
need in the community that a larger chain store could not. The 
Harvard Book Store holds community events with prominent authors that 
regularly attract over 300 people.

While acknowledging that the Internet and chain stores are stiff 
competition, Mayersohn said that the book store provides an "enormous 
amount of customer service" and that while independent stores have 
suffered from competition in recent years, "the pendulum is swinging back."

He added that all the people involved with the book store are 
thinking about how to strengthen its ties to the broader Harvard 
community, admitting that there is always "room for additional creativity."

.


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