I think you need to publish a more user friendly description of the
product and how it works. I am a fairly experienced PC/Windows user
for many years and I made a career of data administration using
technology. However, reading your website just makes my head spin much
as trying to decipher Linux and trying to understand what advantages I
gain from deploying freenet that is more and better than something
like PGP or using proxies. 
Regardless of one's views of the relative merits of the software
platforms (Windows, MacOS, Linux, etc) the fact remains that we do
live in a MS Windows world and I think that describing your product
relative to the Windows experience would go a long way towards
enticing users to try your product. 
Personally, I think this approach of keeping the description and
explanation cryptic and mystical has been the single block that Linux
has embedded in the public perception and has drastically limited its
adoption on a much larger scale. I see your product headed down that
same road, a good if not outstanding product that is hamstrung by its
own creators for lack of a focus on explaining the product to the
prospective end-user base in a way that base can understand.
I think developers lose sight of their audience when promoting their
work and forget that the target audience (end-user) is largely
ignorant of what goes on "under the hood".
Hopefully, you will take this message as constructive and not a nag.
In either event it's my opinion and I hope you give it more than a
little consideration.
Best Regards,
Tim Jones
Sebring, Florida
USA
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