The New York Times
November 5, 2005
Your Money
Location, Location, Location. Research, Research.
By DAMON DARLIN

Three years ago, Matthew Haines was remodeling a five-family brownstone he bought in Harlem when inspiration hit him. "There were all these abandoned buildings that were holding down my rent roll," he recalled saying to himself. "What can I do to make other homeowners comfortable buying here?"

What they needed, he decided, was the ability to research a property - to see its recent sale prices, the prices of other properties in a neighborhood and even a glimpse of its potential problems. Buyers could obtain that data, but it would take days, trotting from one government office to another. "Some of the information is so arcane that you might as well not use it," Mr. Haines said in a telephone interview.

His solution was PropertyShark.com, a Web site he founded that details New York real estate like no other. Here in one spot are layers of data from public records. "We saw our site as an opportunity to level the playing field," said Mr. Haines, a software developer.

As real estate markets across the United States begin cooling, the playing field is shifting to favor the buyer. In many communities, a seller no longer holds as powerful a position during negotiations as was the case even four months ago. Buyers will want to play whatever slight advantage the market is giving them. To do that well, they need as much information as they can get. In the hands of the buyer - or the seller - information from data-packed Web sites like PropertyShark can pivot the negotiation dynamics.

Chances are, your neighborhood or the neighborhood you covet is no longer the strong sellers' market it was earlier this year. Philip Weingrow, a Century 21 Heritage broker who works the areas across the bay from San Francisco, said that 40 percent of homes sold were still receiving multiple offers as agents deliberately priced homes at a discount in hopes of building a bidding frenzy. But that's a far cry from the 75 percent rate he was seeing only a few months ago. Buyers are no longer sending pictures of their youngest child, at her most adorable, with the caption, "Madison needs a place to sleep."

Of course, as the market shifts sellers have to stay alert, too. If you're a seller, you are already hearing real estate agents advising you to increase the portion of the commission that your agent shares with the buyers' agent in order to make the listing more attractive. Really? Think about this: You are paying your agent more than enough to bring in the buyers' agents. Buyers will come if the house is priced right, not because their agent will make $15,000 more. Save your money and spend some time doing some research into home values.

While the pendulum is starting to swing, it isn't a buyers' market quite yet. "There may be individual desperate sellers," Mr. Weingrow said, "but if a seller has a lot of equity in the house, he isn't going to be desperate." Until that time comes, what makes the seller sit up and take notice is that you start asking for concessions. The more information you have about a property, the more you'll know what to ask for and your negotiating position strengthens.

Start on the Street Real estate agents rarely urge you to talk to neighbors, but many acknowledge you can find out a lot about a neighborhood's defects and charms that way. If you hit someone gossipy, you may even discover secrets about the property you are looking at and the circumstances of the sellers. (This is one way the feature on PropertyShark that reveals neighbors can be so useful.)

Look at Public Information In New York, a site like PropertyShark is invaluable because with a few clicks, a prospective buyer can find information on assessments, building permits, repairs, code violations, as well as flood maps, crime statistics and the names of neighbors or prospective sellers. Many counties and cities have put real estate records on their Web sites. Go to SearchSystems.net for pathways into various local government databases. You should be looking for the sales history of the property and those homes surrounding it that are similar.

You should also check the test scores in public schools even if you have no children. Neighborhoods with excellent scores command a premium because the homeowners presumably won't have the expense of private schools. But if scores are slipping, you may be paying a premium for nothing.

As for other concerns, Jon Sturm, an agent with Boardwalk Realty in western Los Angeles, said a client called the Santa Monica police department and obtained crime statistics for a neighborhood.

Some of the most valuable data are the permit applications. You may want to know about electrical or plumbing upgrades or the replacement of a roof. The permits may tell you whether that garage that has been converted into an apartment is legal. Sure, the sellers are supposed to disclose all these things. But do you think they do?

It may not be as easy as clicking a mouse. The city of Portland, Ore., packs its site, www.portlandmaps.com, with this sort of information. But few cities have gone to the trouble of putting up permit applications. You could go down to the offices yourself. Better yet, send your agent. This is what agents, especially those who brand themselves as "full service," should be doing for the 2.5 percent to 3 percent commission they get when the deal closes. Put them to work for you.

Have the Home Inspected Make sure the purchase is contingent on your acceptance of the inspection report. That may seem like basic advice, but inspections fell by the wayside during the home-buying frenzy. If you use a thorough inspector with no ties to the agents in the deal, you should have a good idea of the problems with any house. If your own online and on-the-street investigations raised some suspicions, you can ask the inspector to pay special attention to those areas.

Ask for Cash at Closing This will allow you to fix whatever is not up to snuff - at the seller's expense. Don't agree to allow sellers to fix problems as they are heading out the door. If you arrange the work, you'll be able to supervise it and make sure you are satisfied with the outcome.

How much can you ask for? If there are no other offers behind yours and the neighborhood has several other comparable homes on the market, request appliances, repairs of cracked windows and damaged floors, as much as you want. You may not get it, but it can't hurt to ask politely.

"We will be seeing the disappearance of the 'sold as-is' listings," said Linda Caplinger, a broker in Los Gatos, Calif. In fact, she is seeing more listings in the Portland area, where she wants to invest, offering credits, right in the listing, to cover flaws in the house.

Here are some of the best sources of online information and the models for what Web builders should be doing in every city.

PropertyShark.com Its strength is New York City. PropertyShark has data for about a dozen metropolitan areas. But only in the New York section can you drill down to get layer upon layer of data like Federal Emergency Management Agency flood maps laid over your neighborhood. You can even see the names of all your prospective neighbors - with phone numbers in many cases. It is free if you limit your use to a few reports a day.

PortlandMaps.com The city government built what has to be the best government-run real estate site. It lets you search for houses of a certain age, size or price range and then displays the results on a Goggle map. And that's all properties, not just the ones that are for sale. Then you can check for permit history or hazards. (It doesn't give out property owners' names though.) For Los Angeles, iMapLA (imapla.lacity.org) is a good, but slightly less ambitious city site.

HomePriceRecords.com This site pours county records of property sales into a Google map. It is a good tool for residents of the Bay Area, Los Angeles and Chicago because they can see in an instant on a map the prices that houses fetched. The site struggles with data from New York, however, and that section isn't as useful.

HomeSmartReports.com The reports on this site will cost you a little bit of money, $7 for a limited report and $25 for more detailed data on each property. Type in an address and it gives you sales history and comparable prices in the neighborhood. Lot of sites do that, but this one assesses the market conditions of the neighborhood, even flagging foreclosures or rampant flipping.

RentSlicer.com If you are buying rental property or property you intend to rent, this kind of site will be invaluable. Unfortunately, it's for the Los Angeles region only.


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