Hi
I hope I'm not posting this in the wrong area, as I haven't posted
here before and am not a developer. I am a lecturer and researcher at
Dublin Business School and I've tried to find what I'm looking for
elsewhere, but so far haven't found what I need. I reckon this is
fairly straightforward,
Before going too far down this path, you might want to take a look at
a. The research of Dan Zarrella (@danzarrella) at HubSpot. He's done
some extensive research in this area and most of it is publicly
available for free (well, you *do* have to get into their email
contact database)
b.