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| LEAD STORY |
| Lotus partners weigh in on IBM's vertical strategy (e-Pro Magazine) |
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The vertical push is getting high marks from partners. Some see it as a chance to close more deals; others say it gives them the ability to pay closer attention to specific market needs.
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NEWS
New ISV programs boost IBM platforms (Midrange Server)
IBM is forming new co-marketing programs with regionally prominent ISVs. The deals typically require that ISVs support WebSphere, DB2, Domino, Tivoli and Linux. They've been a big boon to platforms like the iSeries, which saw 300 new applications ported to it in 2003.
NEWS
Microsoft to run ads against Linux (CNET)
The 18-month campaign will appear in print and online versions of technology pubs and ask users to "get the facts" about Linux before buying anything but Windows.
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THE MISSING LINK
Red rover, red rover; send those Mars pix right over
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Houston, we have a hit. NASA's trip to space has been a huge hit in cyberspace -- 250 million hits so far, to be approximate. The landing of the space agency's Spirit rover on Mars is on a course to becoming NASA's biggest Web draw ever. The hits will probably keep on coming, now that color pictures of the red planet are being posted to NASA sites. NASA is using 1,300 servers around this planet to host Web pages containing details
of the mission.
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