All:
Jeremiah Owyang has a rather interesting theory here. When I'm presented with the opportunity (and I'll admit, its a rare one) I tend to fall somewhere un-neatly between the Surfers, Boaters and the Fleet'ers. But I'm curious how Owyang's theory factors in the secondary development (ripples?) of communities within an existing (but still largely new) system. For example, there were only a few 'pebbles' in the initial adoption of Facebook, but the technology didn't really take off until others began to develop applications within the system. This imho, has singlehandedly opened up Facebook to a new applicability that probably wasn't even apparent to the initial pebble(s) -- making that part of Facebook a new discovery in and of itself. My guess is, that its pretty unlikely that the initial early adopters also took the lead on the dev/creation front. So is it possible when a system is developing, but still largely in its infancy (e.g., before the NYT comes across it), that secondary rippling pebbles may be coming along charting out the development end. To strain the water examples a little more -- when discovering an ocean, do subsequent discoverers of the tributaries, lakes, and streams within still constitute pebbles, or do they instead fall under another metaphor altogether? http://www.web-strategist.com/blog/2007/08/07/personas-of-the-early-adopters-the-pebble-swimmer-surfer-boater-or-fleet/#comment-74958 " [Within the bleeding edge are different personas of adopters who all centralize around the epicenter: The Pebble, Swimmer, Surfer, Boater, or with the Fleet]" Jeremiah Owyang Web Strategist Blog: www.web-strategist.com Email: [EMAIL PROTECTED]
