http://www.fastcompany.com/1776830/ebay-for-science-promises-to-transforms-how-research-is-done

An "Ebay For Science" Promises To Transform The Business Of Research
BY Michael J. Coren
Fri Sep 2, 2011

Instead of being held captive by massive startup and infrastructure
costs, Science Exchange allows anyone to have an experiment performed
for them--for a fee.

Scientific research is an expensive proposition. Sophisticated
laboratory equipment, technicians, and massive buildings mean few except
well-endowed universities and cash-rich companies make the investment.
That leaves a lot of science--and a lot of scientists--out of the
process. But those barriers may be falling, thanks to the Science
Exchange, which allows anyone to farm out research tasks to a global
network of "providers" for a small fee.

By connecting researchers with underutilized (or just cheaper)
facilities and equipment to meet research needs, the business of
scientific discovery may be on the verge of what Exchange's co-founder
Elizabeth Iorns said in an interview with Nature News is "totally
disruptive" change that  "could transform the current very inefficient
use of funds and dramatically change the way in which scientists do
research."

The way it works is simple. "Imagine eBay, but for scientific
knowledge," says Iorns. "You post an experiment that you want to
outsource, and scientific service providers submit bids to do the work."

So far, Exchange reports about 1,000 scientists have signed up, with 70
institutions including Stanford, Harvard and University of Miami also
registering on the site. As many as 100 new researchers are joining
every day,  Although many of its clients are public institutions, the
private firm has definite intentions to make money. They've taken on
$320,000 in venture capital and plan to raise $1 million more. Science
Exchange takes a 5% cut for all transactions under $5,000 (and less as
values go up).

But look for competitors--particularly non-profit versions--to pop up
soon. We're in a time of great innovation, and that's going to take a
lot of R&D. Depending on who provides the best service, a potentially
lucrative scientific market is up for grabs. For now, Science Exchange
is charging ahead. "We have big plans to expand," says Iorns.


-- 
((Udhay Shankar N)) ((udhay @ pobox.com)) ((www.digeratus.com))

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