It turns out that the braintwisting required to process sarcasm is
useful in various contexts. Who knew?

Udhay

http://www.smithsonianmag.com/science-nature/The-Science-of-Sarcasm-Yeah-Right.html?c=y&story=fullstory

In an episode of “The Simpsons,” mad scientist Professor Frink
demonstrates his latest creation: a sarcasm detector.

“Sarcasm detector? That’s a really useful invention,” says another
character, the Comic Book Guy, causing the machine to explode.

Actually, scientists are finding that the ability to detect sarcasm
really is useful. For the past 20 years, researchers from linguists to
psychologists to neurologists have been studying our ability to perceive
snarky remarks and gaining new insights into how the mind works. Studies
have shown that exposure to sarcasm enhances creative problem solving,
for instance. Children understand and use sarcasm by the time they get
to kindergarten. An inability to understand sarcasm may be an early
warning sign of brain disease.

Sarcasm detection is an essential skill if one is going to function in a
modern society dripping with irony. “Our culture in particular is
permeated with sarcasm,” says Katherine Rankin, a neuropsychologist at
the University of California at San Francisco. “People who don’t
understand sarcasm are immediately noticed. They’re not getting it.
They’re not socially adept.”

Sarcasm so saturates 21st-century America that according to one study of
a database of telephone conversations, 23 percent of the time that the
phrase “yeah, right” was used, it was uttered sarcastically. Entire
phrases have almost lost their literal meanings because they are so
frequently said with a sneer. “Big deal,” for example. When’s the last
time someone said that to you and meant it sincerely? “My heart bleeds
for you” almost always equals “Tell it to someone who cares,” and
“Aren’t you special” means you aren’t.

“It’s practically the primary language” in modern society, says John
Haiman, a linguist at Macalester College in St. Paul, Minnesota, and the
author of Talk is Cheap: Sarcasm, Alienation and the Evolution of Language.

Sarcasm seems to exercise the brain more than sincere statements do.
Scientists who have monitored the electrical activity of the brains of
test subjects exposed to sarcastic statements have found that brains
have to work harder to understand sarcasm.

That extra work may make our brains sharper, according to another study.
College students in Israel listened to complaints to a cellphone
company’s customer service line. The students were better able to solve
problems creatively when the complaints were sarcastic as opposed to
just plain angry. Sarcasm “appears to stimulate complex thinking and to
attenuate the otherwise negative effects of anger,” according to the
study authors.

The mental gymnastics needed to perceive sarcasm includes developing a
“theory of mind” to see beyond the literal meaning of the words and
understand that the speaker may be thinking of something entirely
different. A theory of mind allows you to realize that when your brother
says “nice job” when you spill the milk, he means just the opposite, the
jerk.

Sarcastic statements are sort of a true lie. You’re saying something you
don’t literally mean, and the communication works as intended only if
your listener gets that you’re insincere. Sarcasm has a two-faced
quality: it’s both funny and mean. This dual nature has led to
contradictory theories on why we use it.

Some language experts suggest sarcasm is used as a sort of gentler
insult, a way to tone down criticism with indirectness and humor. “How
do you keep this room so neat?” a parent might say to a child, instead
of “This room is a sty.”

But others researchers have found that the mocking, smug, superior
nature of sarcasm is perceived as more hurtful than a plain-spoken
criticism. The Greek root for sarcasm, sarkazein, means to tear flesh
like dogs.

According to Haiman, dog-eat-dog sarcastic commentary is just part of
our quest to be cool. “You’re distancing yourself, you’re making
yourself superior,” Haiman says. “If you’re sincere all the time, you
seem naive.”

Sarcasm is also a handy tool. Most of us go through life expecting
things to turn out well, says Penny Pexman, a University of Calgary
psychologist who has been studying sarcasm for more than 20 years.
Otherwise, no one would plan an outdoor wedding. When things go sour,
Pexman says, a sarcastic comment is a way to simultaneously express our
expectation as well as our disappointment. When a downpour spoils a
picnic and you quip, “We picked a fine day for this,” you’re saying both
that you had hoped it would be sunny and you’re upset about the rain.

We’re more likely to use sarcasm with our friends than our enemies,
Pexman says. “There does seem to be truth to the old adage that you tend
to tease the ones you love,” she says.

But among strangers, sarcasm use soars if the conversation is via an
anonymous computer chat room as opposed to face to face, according to a
study by Jeffrey Hancock, a communications professor at Cornell
University. This may be because it’s safer to risk some biting humor
with someone you’re never going to meet. He also noted that
conversations typed on a computer take more time than a face to face
discussion. People may use that extra time to construct more complicated
ironic statements.

Kids pick up the ability to detect sarcasm at a young age. Pexman and
her colleagues in Calgary showed children short puppet shows in which
one of the puppets made either a literal or a sarcastic statement. The
children were asked to put a toy duck in a box if they thought the
puppet was being nice. If they thought the puppet was being mean, they
were supposed to put a toy shark in a box. Children as young as 5 were
able to detect sarcastic statements quickly.

Pexman said she has encountered children as young as 4 who say, “smooth
move, mom” at a parent’s mistake. And she says parents who report being
sarcastic themselves have kids who are better at understanding sarcasm.

There appear to be regional variations in sarcasm. A study that compared
college students from upstate New York with students from near Memphis,
Tennessee, found that the Northerners were more likely to suggest
sarcastic jibes when asked to fill in the dialogue in a hypothetical
conversation.

Northerners also were more likely to think sarcasm was funny: 56 percent
of Northerners found sarcasm humorous while only 35 percent of
Southerners did. The New Yorkers and male students from either location
were more likely to describe themselves as sarcastic.

There isn’t just one way to be sarcastic or a single sarcastic tone of
voice. In his book, Haiman lists more than two dozen ways that a speaker
or a writer can indicate sarcasm with pitch, tone, volume, pauses,
duration and punctuation. For example: “Excuse me” is sincere.
“Excuuuuuse me” is sarcastic, meaning, “I’m not sorry.”

According to Haiman, a sarcastic version of “thank you” comes out as a
nasal “thank yewww” because speaking the words in a derisive snort
wrinkles up your nose into an expression of disgust. That creates a
primitive signal of insincerity, Haiman says. The message: These words
taste bad in my mouth and I don’t mean them.

In an experiment by Patricia Rockwell, a sarcasm expert at the
University of Louisiana at Lafayette, observers watched the facial
expressions of people making sarcastic statements. Expressions around
the mouth, as opposed to the eyes or eyebrows, were most often cited as
a clue to a sarcastic statement.

The eyes may also be a giveaway. Researchers from California Polytechnic
University found that test subjects who were asked to make sarcastic
statements were less likely to look the listener in the eye. The
researchers suggest that lack of eye contact is a signal to the
listener: “This statement is a lie.”

Another experiment that analyzed sarcasm in American TV sitcoms asserted
that there’s a “blank face” version of sarcasm delivery.

Despite all these clues, detecting sarcasm can be difficult. There are a
lot of things that can cause our sarcasm detectors to break down,
scientists are finding. Conditions including autism, closed head
injuries, brain lesions and schizophrenia can interfere with the ability
to perceive sarcasm.

Researchers at the University of California at San Francisco, for
example, recently found that people with frontotemporal dementia have
difficulty detecting sarcasm. Neuropsychologist Katherine Rankin has
suggested that a loss of the ability to pick up on sarcasm could be used
as an early warning sign to help diagnose the disease. “If someone who
has the sensitivity loses it, that’s a bad sign,” Rankin says. “If you
suddenly think Stephen Colbert is truly right wing, that’s when I would
worry.”

Many parts of the brain are involved in processing sarcasm, according to
recent brain imaging studies. Rankin has found that the temporal lobes
and the parahippocampus are involved in picking up the sarcastic tone of
voice. While the left hemisphere of the brain seems to be responsible
for interpreting literal statements, the right hemisphere and both
frontal lobes seem to be involved in figuring out when the literal
statement is intended to mean exactly the opposite, according to a study
by researchers at the University of Haifa.

Or you could just get a sarcasm detection device. It turns out
scientists can program a computer to recognize sarcasm. Last year,
Hebrew University computer scientists in Jerusalem developed their
“Semi-supervised Algorithm for Sarcasm Identification.” The program was
able to catch 77 percent of the sarcastic statements in Amazon purchaser
comments like “Great for insomniacs” in a book review. The scientists
say that a computer that could recognize sarcasm could do a better job
of summarizing user opinions in product reviews.

The University of Southern California’s Signal Analysis and
Interpretation Laboratory announced in 2006 that their “automatic
sarcasm recognizer,” a set of computer algorithms, was able to recognize
sarcastic versions of “yeah, right” in recorded telephone conversations
more than 80 percent of the time. The researchers suggest that a
computerized phone operator that understands sarcasm can be programmed
to “get” the joke with “synthetic laughter.”

Now that really would be a useful invention. Yeah, right.

-- 
((Udhay Shankar N)) ((udhay @ pobox.com)) ((www.digeratus.com))

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