I don't know if Ford meant it to mean anything, or just picked a 'cute Italian 
word'. What the car is can be explained rather more easily.

A small light peppy hatchback, very affordable, yet pleasant to drive, not too 
powerful, sufficient for city traffic but also not entirely unsuitable for 
medium length journeys (300 kms? 500 kms?) on Indian highways of startlingly 
different quality.

I imagine from the very few times that I have driven it that it would be a 
'light-weight' version of my old Fiat Palio.
 
bonobashi



>________________________________
> From: Suresh Ramasubramanian <[email protected]>
>To: [email protected] 
>Sent: Sunday, 15 April 2012 5:41 PM
>Subject: Re: [silk] Sociolinguistic query
> 
>Just "cute italian word" I suspect
>
>------Original Message------
>From: Giancarlo Livraghi
>Sender: [email protected]
>To: [email protected]
>ReplyTo: [email protected]
>Subject: Re: [silk] Sociolinguistic query
>Sent: Apr 15, 2012 17:29
>
>At this point... I have a question.
>
>What is "Figo" supposed to mean in Indian-automotive English?
>
>I shall be grateful for an explanation.
>
>Giancarlo
>
>
>
>-- 
>srs (blackberry)
>
>
>
>

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