Excerpt from Hans Rosling's book "Factfulness"

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So why is the misconception of a gap between the rich and the poor so hard
to change?

I think this is because human beings have a strong dramatic instinct toward
binary thinking, a basic urge to divide things into two distinct groups,
with nothing but an empty gap in between. We love to dichotomize. Good
versus bad. Heroes versus villains. My country versus the rest. Dividing
the world into two distinct sides is simple and intuitive, and also
dramatic because it implies conflict, and we do it without thinking, all
the time.

Journalists know this. They set up their narratives as conflicts between
two opposing people, views, or groups. They prefer stories of extreme
poverty and billionaires to stories about the vast majority of people
slowly dragging themselves toward better lives. Journalists are
storytellers. So are people who produce documentaries and movies.
Documentaries pit the fragile individual against the big, evil corporation.
Blockbuster movies usually feature good fighting evil.

The gap instinct makes us imagine division where there is just a smooth
range, difference where there is convergence, and conflict where there is
agreement. It is the first instinct on our list because it’s so common and
distorts the data so fundamentally. If you look at the news or click on a
lobby group’s website this evening, you will probably notice stories about
conflict between two groups, or phrases like “the increasing gap.”

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