There is a book I like on the subject: The Placebo Response, by Howard Brody, MD. In addition to info about the placebo response itself, there is some good stuff about how clinical drug studies are done, and how the results are reported, and how some results and some studies are left out, plus lots of stuff about how to put the placebo effect (what Brody calls the "inner pharmacy") to work for us in taking charge of our own health. I haven't read this book for a while, and looking through it for this email, can see I need to read it again.
sol

Jonathan B. Britten wrote:

Anyone who gives the placebo effect any thought at all will realize that most medical doctors are, well, indoctrinated to precede "the placebo effect" with the adjective "only." This way of thinking is deranged.

An open-minded person would be tremendously excited by this effect, and I suppose B. Bradley is among these.

Rapid, self-induced self-healing seems astounding to me. The report from Mr. Bradley makes me all the more eager to try EFT. I remember well my scornful dismissal of "reflexology" when I first heard of it. These days, I am quite familiar with organ representation points all over the body, and methods to make use of them.

Three cheers for the "placebo effect," which desperately needs a new name that does justice to its powers.

JBB



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