Six ways to get acquainted with Marshall McLuhan’s legacy 




http://www.postcity.com/Eat-Shop-Do/Do/September-2011/Five-ways-to-get-better-aquainted-with-Marshall-McLuhans-legacy/
 






By Evan Andrew Mackay 

Sep 22, 2011 


A hundred years after the birth of Marshall McLuhan, “prophet of the 
Information Age” and Canada’s most baffling icon, his legacy is being 
celebrated this year around the world with McLuhan 100 , especially in Toronto, 
where he made his home and his mark on the world. In preparation for Monday's 
event at the Toronto Reference Library , McLuhan 100: Toronto's Future in 
McLuhan's Global Village , here are six ways to get a better understanding of 
McLuhan. 

1. Only got a minute? Review that history minute you must have seen on TV a 
while back. 

2. Got three minutes (or 93)? Famous for being as quotable as he was 
misunderstood, McLuhan did a cameo in Woody Allen ’s Annie Hall , which might 
make you laugh as well as think. Allen attended one of McLuhan’s Monday Night 
Seminars at University of Toronto (as did Pierre Trudeau , John Lennon and Yoko 
Ono ). 

3. If you have a bunch of minutes, have a look at the CBC archives , which have 
several TV and radio clips of McLuhan. 

4. If the weather is right, you could do the McLuhan Walking Tour after 
downloading the audio tracks to your cell phone or MP3 player. 

5. Or, if you’re still stuck in the Print Age, you can read about McLuhan in 
the summer issue of The Walrus and the autumn issue of U of T Magazine . 

6. If you have lots of time, you can have a go at some of McLuhan’s books (for 
a guy who declared that “the age of writing has passed,” he sure wrote enough 
of them). The good thing is that if McLuhan is to be believed, you’ll only have 
to read the right hand pages. 

McLuhan 100: Toronto's Future in McLuhan's Global Village , Toronto Reference 
Library, Sept. 26 




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