[We were apparently removed from the lists earlier for that naughty commentary by Richard Landry (a mere reprint from www.conferenza.com ) so if this has already circulated somehow, please forgive--ed. note] New Media Conference Call--Issue 11 1/17/2001 Wherein we profile the 3rd thing inevitable in the life of a new media exec--death, taxes, and trade shows. $$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$ Streaming Media West 2000--Deja Vu, Part Deux WHEN: Dec. 12-14, 2000 WHERE: San Jose Convention Center, San Jose, CA COMING BACK: June 20-22, Long Beach Convention Center, CA HIGHLIGHTS: Richard Landry's remarks in yesterday's issue (SMW part one) sparked several lively comments from readers: "Maybe I'm biased, but this seems mean-spirited and unfair. Okay, I'm definitely biased, and it's definitely mean-spirited and unfair. Ah well." --Joey Manley, www.StreamingMedia.com "Mr. Landry, a slight difference between then (early 90's) and now is, um, I don't know, a small number of technically unsavvy people using a word processor aka PC. vs. potentially a few hundred million people as your audience." --E.M., www.Schwab.com on Landry trying to compare Streaming Media West 2000 with Intermedia 1990. "Good review - very fair. I paid around $7,000 to be at the show (pay hotels, parking food, travel, etc). P.S. - you forgot to talk about ballroom b or a (whatever) this is where I was stuck and it really looked like a ghost town at times. I did however get to talk to the vendors next to me and find out what they were up to. As a matter of fact the show really reflected a giant networking event, where BusDev. People and marketing were looking to find someone making money in the streaming space."--M.K. "I was at Streaming Media, and am also the author of a book called "The Education of A CD-ROM Publisher." One of the chapters...has some background on the Intermedia show. The parallels between the two industries are so evident. Thank you for pointing that out. Perspective is precious and I think your article had perspective." --Chris Andrews, Livecast.com "I agree that the most viable business model in streaming media is the streaming media conference business. I went to SM Europe and was astounded by the range of attendees, the lack of knowledge from most exhibitors, and the amount spent on gimmicky toys that are meant to get people interested in a company. I didn't learn a thing while I was there." --A. from the U.K. EXHIBITOR RATINGS, KUDOS AND CRITICISMS: We surveyed a sample of 56 out of over 500 exhibitors, asking booth attendants to rate Streaming Media West 2000 in terms of 1) Show Attendance by Non-Exhibitors; 2) Presence of CEO and Decision Maker Types; and 3) Overall Satisfaction with Dollars Spent (The Value Question). We used a scale of 1-5, five being the most, the best, the grandest and one being the loneliest number, the dismal, one. We permitted decimals and fractions for the terminally wavering. RATINGS [Rating (# of Exhibitors giving it)]: 1) Show Attendance by Non-Exhibitors: 1-2 (4); 2.5-3 (20); 3.5-4 (22); 4.5-5 (10) ----Techie Average of 3.11607142857 [for biz dev & marketing-types: 3.1] 2) Presence of CEO and Decision-Maker Types: 1-2 (3); 2.5-3 (18); 3.5-4 (22); 4.5-5 (13) ----Techie Average of 3.1875 [for biz dev & marketing-types: 3.2] 3) Overall Satisfaction with Dollars Spent (The Value Question): 1-2 (2); 2.5-3 (16); 3.5-4 (26); 4.5-5 (12) ----Techie Average of 3.24553571429 [for biz dev & marketing-types: 3.25] Interestingly, these ratings nearly follow a bell curve, and are surprisingly consistent across categories--the 35 attendees we surveyed provided an average rating of 3.25 as well. Since 2.5 is true average, Streaming Media West was definitely judged "above average" by both exhibitors and attendees. KUDOS from Exhibitors: "Made alot of great contacts." "Very impressed with the quality and high-level of all the exhibits." "Exhibit Show Hall impressive." "It's a glamorous show--people like to be here." And from we at NMCC: The exhibit hall was very clean and well-tended. The exhibits were indeed impressive, a higher quality than we've seen at many other shows. CRITICISMS from Exhibitors: #1 most often repeated: "Streaming Media East was better." Also: "Food is awful and awfully overpriced--typical show-hall grub." "Part of this place is like the acoustical boondocks--this part of the exhibit hall is too isolated--no traffic. They shouldn't have included it." (Referring to the far left side of the hall as one walked in from the front.) On the sessions: "Any way you try to sell it, who wants to pay big bucks to see a bunch of industry talking heads?" (Most of the floor exhibit attendants that we spoke with did not attend sessions). On Steve Ballmer: "Oh--you mean Steve emBallmer? Look at my eyes buddy--they's glazed, man. GLAZED." (Reporter pulls away ever so slightly from crazed, glazed man). COMMENTS FROM ORGANIZERS/PRODUCERS: "The show ran very smoothly. We've seen good traffic, and I think overall the show has met expectations. In the past, deadlines have been much tighter than they were here, so we felt we had time for better planning and execution. In New York, for instance, the whole place was smaller and tighter--that may be why people think it was better attended there." --Ryan Lincoln, Streaming Media West Director HOW DOES IT DIFFER FROM OTHER TRADE SHOWS/EVENTS: It doesn't. SCHMOOZE FACTOR: Very strong, especially at the parties. i-Beam hosted a dainty wine/cheese/chat party at a little schwanky place in town. Directly across the street, Live365 and Streaming Media cranked the music and danced till dawn, breakin' the law, breakin' the law. At the Live365 party, this reporter met and yelled over very loud music at Jerry Brandt, KPMG's New Media Guru and a man with a good bit of old-fashioned panache, always refreshing in this ongoing free-for-all. KILLER APP DEMO: We liked this alot! From DoTell (www.dotell.com), it's an audio file generated by a phone call from wherever you may be. Sales Manager Eric Twardzicki [EMAIL PROTECTED] simply handed me his cell phone and I made a short broadcast from the floor of Streaming Media West. I was surprised by how simple it was--amazingly simple--and the surprise shows in my voice. Definitely a killer audio broadcast app for a world that needs more simplicity. To hear more: for the RealAudio version : http://207.79.243.243/files/2140/both and the Windows Media version: http://207.79.243.243/files/2141 HOW MANY ATTENDED: Felt like 3,000. TIMELINE: 3rd year CHECK 'EM OUT AT: http://www.streamingmedia.com/upcoming.asp#west UP NEXT: Business 2.0 2000 and our Y2K Best of Show Shows $$$$$$$$$$$$$$$$$$$$$SPECIAL FEATURE$$$$$$$$$$$$$$$$$$$$$$ To a writer/editor slaving away, poring over data, and...composing (sigh)--nothing, Ladies and Gentlemen, nothing, is more heart rending, bone chilling, or gut wrenching than the dreaded email from a disengaged reader with the subject line that reads: "unsubscribe." In all fairness, these crushing blows land for a variety of reasons. Perhaps the individual received the missive by mistake; perhaps he or she is moving on or closing email, common in today's turbulent dot.community. Perhaps the person has simply tired of our drivel. Or, more likely, perhaps they simply feel...left out. If the latter is the matter, then we believe we have a solution: Portrait...of an UNSUBSCRIBER This week: Christian Gray Christian Gray has yet to be placed on the Digital Coast 100. To our knowledge, he has never been named an "e-fluencer of the week" by the i-Street Reporter. Yet the man has done more to further the cause of tech schmooze than almost, even, Brad Nye. Gray runs the SoCalTech Calendar (www.socaltechcalendar.com), So Cal's leading tech events list. And, as he says at his website, www.management-inc.com, "Since 1994 Christian Gray has been involved at the core of the commercialization of the Internet. His detailed understanding of the underlying technology of the internet combined with his instinct and analysis of the emerging demographic on the World Wide Web, have enabled Christian to position himself as one of the leading consultants in the Internet business today." So we salute Christian Gray, and the other unsubscribers out there, as we bid him, and them, a final, tearful adieu. $$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$ Top PR Execs JOINING IN ON NEW MEDIA CONFERENCE CALL: Annette Powers, Rogers and Cowan/Shandwick, www.shandwick.com Henry Eshelman, Baker/Wynokur/Ryder--LA, www.prssa.org/history/eshelman.htm Gwynne Beatty, Rogers and Cowan/Shandwick, www.shandwick.com Nicole Goesseringer, mPRm, www.mprm.com Phil Viardo, Bender-Helper Impact, www.bhimpact.com Erin McGann, The Promarc Agency, www.promarcagency.com Carly Rondinelli, UrgePR, www.urgepr.com Karin and Aaron, AmazonPR, www.amazonpr.com Amy Mauldin, KNCB Dave, www.kncb.com John Conley, Ogilvy PR, www.ogilvypr.com Kimberlee Lauer, Rogers and Cowan/Shandwick, www.shandwick.com (You have to admit--these are some of the best!) $$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$ You've heard of Dilbert, Ratbert, and Catbert (the Evil HR Director). Now meet Advert, our own benevolent PR Director, below. $$$$$$$$$$$$$$$$$$$$$ADVERT$$$$$$$$$$$$$$$$$$$$$$$$$$$ Submissions season opens after Sundance for the Pixie Awards, THE Award for Online Films and Animations. www.pixieawards.org $$$$$$$$$$$$$$$$$$$$$ADVERT$$$$$$$$$$$$$$$$$$$$$$$$$$ Get the rest of the story from the i-Street Reporter, the best-written weekly on line! Read the latest news, notes, gossip, and profiles--of the up & coming and the down & counting. Find out who's rising before they peak and who's falling before they land--in your bad accounts pile. Written by former Chicago Tribune business journalist Phat X. Chiem, it's i-Street on the e-Beat. Subscribe by writing to [EMAIL PROTECTED] or [EMAIL PROTECTED] Visit their website at www.i-street.com/la. $$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$ Raves (and rants) about New Media Conference Call: I get your e-newsletters and get a kick out of them! --Roy Reeves, CEO, PrepStar, Inc., www.prepstar.com Very interesting reviews/comments about conferences! Would you please add me to the New Media Conference Call list? --Rick Bender, CEO, CyberStrategies, www.cyberstrat.com Nice work--this is a great concept. Best of Luck with this newsletter. --Michael Fagien, www.milor.com :) --Andrew Keen, Exec. Producer, www.mb5.com Thanks for the revue. A number of people emailed it to me. You're definitely getting around. See you next time. -- Victor Harwood, Founder and Producer, Digital Hollywood http://www.digitalhollywood.com Thank you for keeping me abreast on all the "going-ons" in iHollywood! I don't ever have to worry about being out of the loop. --Penney Wei, Marketing Coordinator, WireBreak Entertainment http://www.wirebreak.com I enjoy your newsy newsletters!!! --Laura Klein, Film Editor: Mission Impossible II, Deep Blue Sea, The Negotiator Hey, I'd like to get on the New Media Conference Call e-mail list! Thanks. --Jon Healey, Tech Correspondent, Los Angeles Times, www.latimes.com Like the show revues - good stuff. Please add me to your e-mail databank. Thanks a lot. --Mirko Whitfield, Reed Midem, http://www.reedmidemorg.com I'm not exactly sure how I got on this list, but I'm happy to be on it. I look forward to your review. Best regards, -- Samir Shah, Interactive Sales & Marketing ,South by Southwest, www.sxsw.com Thank you for your reviews and inside info - always a treat to read! My e mail address is going to change and I do not want to miss an issue! Thank you, --Andrea Korpita, National Accounts Manager, LA Office ShowBiz Expo, www.showbizexpo.com Great and to-the-point content. Thanks for keeping me informed. Please let me know about conference call opportunities. --Chet D. Linton, President & CEO, TeachStream, www.teachstream.com Great Newsletter! --Douglas Fiacco, Sales Executive, ShowBiz Expo, www.showbizexpo.com Good job on this issue. I enjoyed it - I would like to continue receiving it. --Dr. Jean R. Perlman, CEO, MetaConnect, www.bizdirections.com I would just like to say that I totally agree with these comments about your list! Best Wishes. --Andy Lewis, Creative Digital Products Ltd, UK PS: It's a good newsletter. --Tod Herman, TheDial, www.thedial.com Very interesting. I'll definitely keep reading, since I'm now covering streaming media for our print magazine and generally write most of the related stories for our daily e-mail newsletter. Feel free to list Digital Coast Reporter in your "media heavies" section. --Ben Fritz, Staff Writer, Digital Coast Reporter/Daily, www.siliconalleyreporter.com $$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$ To unsubscribe, just type "unsubscribe" in the subject heading and mail it back to [EMAIL PROTECTED] Mike Martin, Editor www.21stcenturyvox.com Archive location at http://www.21stcenturyvox.com/NMCC/index.htm Circulation: 3,114 ============SPONSORED BY REALNETWORKS================ New RealSystem iQ - Bringing Intelligence to Internet Media Delivery Featuring the breakthrough quality of RealAudio 8 & RealVideo 8 ====> To learn more please visit: http://www.realnetworks.com/iq --- To register for Streaming Media Asia/Berlin/West/Europe/East 2001: http://www.streamingmedia.com/upcoming.asp --- You are currently subscribed to skunkworks To unsubscribe send a blank email to [EMAIL PROTECTED] To switch to digest mode, send email to: [EMAIL PROTECTED]
