Skype Growth Eats Into International Calls
*By John E Dunn <http://www.pcworld.com/author/John%20E%20Dunn>,
techworld.com *
*International phone traffic is on the slide and one research company
reckons that a likely cause is the effect of VoIP service Skype.*
*According to TeleGeography, International call traffic rose 4 percent
in 2010 to 413 billion minutes
<http://www.pcworld.com/businesscenter/article/216382/growth%20rate%20of%202009%20and%20well%20down%20on%20the%2015%20percent%20rates%20commonly%20seen%20in%20recent%20years.%20http://www.telegeography.com/mail/tg_press_2011.html>,
a fall from the 5 percent*
*The company blames the recession for hitting demand but the rise of
VoIP appears at last to be affecting the international phone call
market, with market leader Skype set to add 45 billion call minutes to
its share during 2010 for direct calls between its customers.*
*Recession or not, Skype appears to be changing the nature of the whole
international call market permanently.*
*"Demand for international communications remains strong. But ever more
people are discovering that they can communicate without the services of
a telco," commented TeleGeography analyst Stephan Beckert.*
*What this means is that consumers will be paying less for fixed phone
calls in future, telecoms companies will see profits level off and Skype
will continue to grow. Ironically, it's not clear that any of this will
do Skype much good unless a way of charging for something is found to
balance out the company's investment.*
*The company is close to an IPO with some analysts seeing its future as
a provider of services to third-party tech companies that value its
technology rather than through direct call fees from users.*
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