On Tue, Feb 14, 2006 at 01:40:00PM +1100, ashley maher wrote: > G'day, > > I was asked how to improve a web site to improve its position for search > engine rankings. > > I had to reply "I don't have a clue". > > There is a lot of "noise" looking for info on the subject. > > Any body recommend some urls to read, so I can pass them on please? >
I think it's a black art... I paid a guy a modest amount of money,and what he did, worked. It wasn't rocket science, but as he pointed out, it's an ongoing process and you have to know what your googlers are looking for. What you need to do most is decide what the people who need you are going to look for. EG: if you are selling green widgets, make sure that the phrase green widget is in the right place, and isn't a fancy beautiful flash representation of green widgets. I can put you onto the nice man.. but he likes to be paid. I thought he was worth it, but then I'm not hung up on "free-as-in-beer". Paying for ads on google makes sense if you have some obscure specific product. If you are selling swimsuit catalogues.. best forget it. You pay per click! -- SLUG - Sydney Linux User's Group Mailing List - http://slug.org.au/ Subscription info and FAQs: http://slug.org.au/faq/mailinglists.html
