See, like I said: "We haven't raised prices in a long time, we need the money, like it or lump it."
We like the product, and will probably keep using it, but I'll be sure to extract my 34% price increase through inane tech support requests, phone calls, e-mails, etc. If there really hasn't been a price increase in 5 years, a six or seven percent increase per year makes more sense to me than 34% all at once. Such a huge increase, in such a short period of time, smacks of "Someone needs a new Lexus" much more than it does we need to remain a viable business. > -----Original Message----- > From: [EMAIL PROTECTED] > [mailto:[EMAIL PROTECTED] On Behalf Of Michael Murdoch > Sent: Tuesday, December 27, 2005 3:02 PM > To: [email protected] > Subject: RE: [sniffer] Last chance to renew at the old price! > > Hi Dave, > > Your license is set to expire on 01/26/2006, so if receive the renewal > before the end of the year. Your cost will be the same as your last > renewal. Again, we are grandfathering and giving consideration to our > existing clients. If you wait until after the 1st, your educational > cost will be 10% off the new retail of $ 495.00. > > Again and finally, this increase is needed if we are to > remain a viable > business that is able to provide you with a quality > product/service and > enhancements. And, just to clarify the percentage of the price > increase, it is actually a 34% increase in retail or $ 170.00 > per year. > I know that they may still seem like a lot to some of you, but it is > either this or get out of the business. > > I trust and hope you will all understand. That's all that I have left > to say as we have to get back to work keeping your in-boxes > clean. ;-) > > Thank you all for your business and support. Have a great New Year! > > Best wishes, > Mike Murdoch > ARM Research Labs, LLC > The Sniffer Team > Tel. 850-932-5338 x303 > > > > -----Original Message----- > From: [EMAIL PROTECTED] > [mailto:[EMAIL PROTECTED] On Behalf Of Dave Koontz > Sent: Tuesday, December 27, 2005 1:42 PM > To: [email protected] > Cc: 'Pete McNeil' > Subject: RE: [sniffer] Last chance to renew at the old price! > > Thanks for the explaination. While this is all fine and good, the > reality > is that many IT shops are on fixed budgets outside of their > control. I > can > justify a 10-15% increase to our CFO, but over 50% will get shot down > immediately. > > The fact that you haven't raised prices in years is noble, but if you > need > additional revenue, you should phase the increases in over a period of > time, > or a modest increase each year. Some customers simply can not turn up > the > cash buckets into over-drive whenever you deem you need a substantial > cash > influx. > > You've got a great product, and I would really hate to lose it as a > tool. > What will the Educational Institution pricing look like? > > > -----Original Message----- > From: [EMAIL PROTECTED] > [mailto:[EMAIL PROTECTED] > On Behalf Of Michael Murdoch > Sent: Tuesday, December 27, 2005 2:14 PM > To: [email protected] > Cc: Pete McNeil > Subject: RE: [sniffer] Last chance to renew at the old price! > Importance: High > > Hi Folks, > > Actually, here is some more detail as to the reasons for the price > increase. > In addition, please bear in mind that that prices haven't > been raised in > approximately 2 years and even with this increase we are priced very > competitively. > > The new feature/benefits and more to come are as follows: > > * In the past 6 months we have more than doubled the number of updates > per > day and we will continue to increase our bandwidth and the > speed of our > updates. > > * We have more than tripled our staff to improve our monitoring, > support, > and rule generation capabilities. Come January, we are again doubling > this > staff as the black-hats have gotten much more sophisticated > and this has > become a 24x7 battle. Even Pete needs to sleep sometimes. :-) > > * We are adding new R&D programs for AFF/419 spam and Malware > mitigation > (many of the results from these projects have already been > implemented). > > * During this next year as part of our continuous improvement > policy we > will > continue to roll out new features and enhancements such as fully > automated > reporting, in-band real-time updates, an optimized message processing > pipeline, image and file attachment tagging, advanced header structure > analysis, enhanced adaptive heuristics, improved machine learning > systems, > real-time wave-front threat detection, and many more... > > It's important to recognize that many of our improvements > don't require > new > software to be installed on the client side since they are delivered > through > rulebase enhancements. Though this often causes our work to go > unnoticed, it > is actually a design feature since it means that your installation > requires > very little maintenance. This translates to lowered > administration costs > and > higher reliability. > > As a result of this "reliability-first" design strategy, it may not > always > be obvious that our service is constantly being improved and > enhanced - > we > never stand still ;-) > > We'd hate to see any of you go, but please do compare us with other > services. > I'm sure that you'll find we're well worth the money, but it's always > good > to keep your options open. In fact, best practice these days for spam > filtering is to use a blended approach that leverages many > services. We > personally encourage that for best results. > > Please let me know if you have any questions. Thank you for your > feedback > and business! > > Sincerely > > Michael Murdoch > The Sniffer Team > ARM Research Labs, LLC > Tel. 850-932-5338 x303 > > > -----Original Message----- > From: [EMAIL PROTECTED] > [mailto:[EMAIL PROTECTED] On Behalf Of Fox, Thomas > Sent: Tuesday, December 27, 2005 1:03 PM > To: [email protected] > Subject: RE: [sniffer] Last chance to renew at the old price! > > I said the same thing, and the response was, basically, > "We haven't raised the price in a long time, we need > the money, like it or lump it." > > > -----Original Message----- > > From: [EMAIL PROTECTED] > > [mailto:[EMAIL PROTECTED] On Behalf Of Dave Koontz > > Sent: Tuesday, December 27, 2005 1:57 PM > > To: [email protected] > > Subject: RE: [sniffer] Last chance to renew at the old price! > > > > Pete, why over a 50% increase? That seems rather drastic.... > > > > > > -----Original Message----- > > From: [EMAIL PROTECTED] > > [mailto:[EMAIL PROTECTED] > > On Behalf Of Pete McNeil > > Sent: Tuesday, December 27, 2005 12:42 PM > > To: [email protected] > > Subject: [sniffer] Last chance to renew at the old price! > > > > Hello Sniffer folks, > > > > This is just a friendly reminder that prices will be going up > > January 1. > > > > You can add a year to your SNF subscription at the > current price if > > you renew before January 1. > > > > Details are here: > > https://www.armresearch.com/message-sniffer/forms/form-renewal.asp > > > > Thanks, > > _M > > > > Pete McNeil (Madscientist) > > President, MicroNeil Research Corporation Chief SortMonster > > (www.sortmonster.com) Chief Scientist (www.armresearch.com) > > > > > > This E-Mail came from the Message Sniffer mailing list. For > > information and > > (un)subscription instructions go to > > http://www.sortmonster.com/MessageSniffer/Help/Help.html > > > > > > > > > > This E-Mail came from the Message Sniffer mailing list. For > > information and (un)subscription instructions go to > > http://www.sortmonster.com/MessageSniffer/Help/Help.html > > --- > > [This E-mail scanned for viruses by Declude Virus] > > > > > > --- > [This E-mail scanned for viruses by Declude Virus] > > > > This E-Mail came from the Message Sniffer mailing list. For > information > and (un)subscription instructions go to > http://www.sortmonster.com/MessageSniffer/Help/Help.html > > > > This E-Mail came from the Message Sniffer mailing list. For > information > and > (un)subscription instructions go to > http://www.sortmonster.com/MessageSniffer/Help/Help.html > > > > > This E-Mail came from the Message Sniffer mailing list. For > information > and (un)subscription instructions go to > http://www.sortmonster.com/MessageSniffer/Help/Help.html > > > > This E-Mail came from the Message Sniffer mailing list. For > information and (un)subscription instructions go to > http://www.sortmonster.com/MessageSniffer/Help/Help.html > --- > [This E-mail scanned for viruses by Declude Virus] > > --- [This E-mail scanned for viruses by Declude Virus] This E-Mail came from the Message Sniffer mailing list. For information and (un)subscription instructions go to http://www.sortmonster.com/MessageSniffer/Help/Help.html
