Hi Sean Eben and I worked on a simple ad, see attached. I don't like having to modify the SoaS logo, but in this case there really wasn't any alternative given the small size of the ad... For this purpose, I think it works well.
Christian On Thu, Dec 3, 2009 at 7:29 AM, Sean DALY <[email protected]> wrote: > Ad Bard (http://adbard.net/) is a new project, a FLOSS-focused online > advertising network partnered with the FSF > (http://www.fsf.org/news/ad-bard) in an advisory role. > > They only accept FLOSS projects and have a simplified flat fee > structure for advertisers. Member sites earn through clicks. They > claim nearly 5 million monthly impressions > (http://adbard.net/adbard/websites) on sites of interest to free > software developers. It will likely be a very efficient way to raise > our profile with developers. > > I had heard yesterday that they were offering a limited number of free > December insertions in their network. This morning they have very > graciously offered to run a Sugar Labs banner free of cost from > December 8th (Sugar on a Stick launch date) through the end of the > month! > > To meet the deadline though, we have to provide the banner as soon as > possible in the next 48 hours. They have a review system with a > 72-hour all-members vote (weighted by impressions) before running any > ad on their network. A sample ad can be viewed on their FAQ page > (http://adbard.net/faq). > > Technical info is: 120x90 pixels, graphics, up to 80 characters of > text, no animation, PNG or JPEG or static GIF (no Flash), link to > direct to. > > > Proposed brief: > > horizontal USB key beauty shot over Sugar on a Stick logo in Blueberry > color, text underneath: "Sugar on a Stick v2 Blueberry downloadable > now. Try it with a child today!" > > That's 75 chars using this CLI one-liner: > $ echo 'Sugar on a Stick v2 Blueberry downloadable now. Try it with a > child today!' | wc -m > > I have prepared a 120x36 px PNG from Philippe Cantinau's beauty shots > session (attached). This is from an actual photo of one of the sticks > from the first run (same stick as in the 4-stick beauty shot). Color > combo is variant 8 but note that the printers hadn't done a great > color/alignment job given the rush at the time, so it may be > preferable to place a clean logo over the stick body. I feel a > different color than the blue combo will work best, because our visual > identity is to vary the combos, Blueberry is not the main branding > message ("sugar" is), and a blueberry colored stick might get people > to think we distribute sticks which is not the case. But, a blueberry > logo'd stick might indeed be preferable? > > Because of the Academy 4:3 layout, we may need to break up the Sugar > on a Stick logo like the stacked SL logo version, with "sugar" larger > on its own line and "on a stick" smaller underneath. Alternatively, > "on a" on a line and "stick" on a line, in that case we could probably > keep the same point size as "sugar". > > For the link, we have a choice between the homepage (where we will > have a What's New callout by Tuesday with Christian's help), or the > Sugar on a Stick page (http://wiki.sugarlabs.org/go/Sugar_on_a_Stick). > I'm on the fence, but leaning towards the homepage link - many > first-time visitors should probably learn more about Sugar and Sugar > Labs first? What do you think? > > Who can step up to get this together quickly? > > thanks > > Sean > -- [email protected] 917/ 575 0013 http://www.christianmarcschmidt.com http://www.linkedin.com/in/christianmarcschmidt http://twitter.com/cms_
<<attachment: soas_smallad_1.png>>
_______________________________________________ SoaS mailing list [email protected] http://lists.sugarlabs.org/listinfo/soas
