socaltech.com TechNews - Wednesday, January 30, 2013 Edited by Benjamin F. Kuo ISSN: 1524-6736 http://www.socaltech.com/News ------------------------------------------------------------------------ Sponsored by:
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Los Angeles-based executive search for emerging growth companies ------------------------------------------------------------------------ --StockTwits Hit By Twitter Rule Changes --iSideWith Uses Your Political Beliefs To Filter News --iRise Updates Platform --SpaceX Wins Satellite Launch Contract With Spacecom --Fullscreen Names East Coast Sales VP --Lynda.com Debuts Microsoft Office 2013 Content --Rubicon Project: LA's Next IPO? --Who'll Be The Next CEO of Hulu? --DreamHost Debuts Public Cloud Storage Service Into GA --DB Networks Gets $4.5M For Database Security --EventUp Hits Eight Locations, Plans Further Expansion --Event Honors Sky Dayton, Identifies SoCal's Tech and Innovation Leaders --SpaceX's Elon Musk Rides To 787 Rescue --Qualcomm Wins Smart Meter Maker Itron --Teledyne Buys RESON --Sierra Wireless AirCard Sold To NETGEAR MARKETPLACE --Reliam- Reliable Internet Application Management. --WEBFEST GLOBAL CONFERENCE FEB 5-7 IN SANTA MONICA --TVC Capital LLC --PwC Emerging Company Zone --Fetch Recruiting, Inc. RECENT JOB POSTINGS --Business Manager, Industry, CONEXiS --Director/Co-Founder of Digital Marketing, Calabasas, AppNRG --Sales Manager-Direct Sales, Santa Barbara, Local Market Launch --Graphic Designer, Santa Barbara, Local Market Launch --UI/UX Developer, Santa Barbara, Local Market Launch --Director of Business Development-Franchise Sales, Santa Barbara, Local Market Launch RECENT FUNDING EVENTS ------------------------------ADVERTISEMENT------------------------------- Technori Pitch To Feature Launching Startups PLUS Keynote Brian Wong On Tuesday, February 12, Technori Pitch will kick off it's first startup showcase event at ROC Santa Monica. Technori Pitch is a regional monthly showcase of innovative startups, pitching their latest technologies. Each month, impassioned entrepreneurs, developers, designers, tech companies, investors and generaltech enthusiasts gather to watch startups launch and present their newest products. February's event will feature launching demos from LA startups Bitium, Stone+Cloth, StaffRanker, Enlightened.org, and Battlefy. Keynoting the event is Brian Wong, Cofounder of Kiip. Called the youngest person to ever receive venture capital funding by CNBC and The Wall Street Journal, Brian received his Bachelor of Commerce at age 18, after skipping four K-12 grades. He has been recognized by Business Insider’s Top 25 Under 25 in Silicon Valley, 30 Under 30 in Advertising and 18 Most Important People in Mobile Advertising; Forbes’ 30 Under 30 in 2011 and 2012; Mashable’s Top 5 Entrepreneurs to Watch; iMedia 25; and the AdAge Creativity Top 50. This event will sell out. Purchase tickets now at: http://la.technori.com SoCalTech readers get save 15% off tickets using code SOCALTECH1 Interested in sponsoring? Contact: val at technori dot com ------------------------------------------------------------------------ StockTwits Hit By Twitter Rule Changes ---- San Diego-based StockTwits, the stock and finance focused micro-messaging service headed by Howard Lindzon, looks like it has a new challenge on its hands: how to deal with a rule change by Twitter which makes it so that users can no longer directly post to Twitter with a ticker symbol, and have that reflected in their StockTwits account. (More...) http://bit.ly/14vc4vw iSideWith Uses Your Political Beliefs To Filter News ---- If you're a political news junkie, what's the best way to get to the news that will most interest you? Los Angeles-based iSideWith, the online site which lets users input their various political beliefs to figure out what parties and candidates they most agree with, has just debuted a new service to help users filter through all of the political news out there--driven by the user's own political beliefs. (More...) http://bit.ly/14v9fuj iRise Updates Platform ---- El Segundo-based iRise, which develops enterprise software visualization tools used for prototyping and specifying corporate applications, said today that it has released a new version of its platform. The firm said the update includes features to easily import existing web pages into its simulations; project estimation tools; and revision management, along with other features. iRise is backed by Morgan Stanley Venture Partners and Deutsche Bank. SpaceX Wins Satellite Launch Contract With Spacecom ---- Hawthorne-based commercial spaceflight firm Space Exploration Technologies said Tuesday afternoon, along with Israeli satellite operator Space Communication Ltd. (Spacecom), that SpaceX has agreed to launch a Spacecom satellite into space. The two said that SpaceX will launch Spacecom's AMOS-6 satellite into space on the Falcon 9, placing that company's satellite into geosynchronous transfer orbit. Financial impact of the deal was not disclosed. The launch is scheduled for 2015. Spacecom's satellite is being built to provide communications services and direct satellite Internet for Africa, the Middle East, and Europe. Fullscreen Names East Coast Sales VP ---- Culver City-based YouTube network Fullscreen said Tuesday that it has hired Justin Danko as Vice President of Sales and Brand Strategy, East Coast. Danko was previously VP of Branded Entertainment at Viacom Media Networks, working on MTVN Music Group and MTV Entertainment Group; he also worked at Comedy Central and USA Network. Fullscreen offers up a number of services to both content creators and brands, and is headed by George Strompolos, who the firm said helped co-created the YouTube Partner Program. Lynda.com Debuts Microsoft Office 2013 Content ---- Carpinteria-based Lynda.com announced this morning that it has released a number of online training courses, to coincide with the release of Microsoft's Office 2013 and Office 365. The company, which publishes online, video training courses, said the releases bring it to more than 175 courses on Microsoft software. Lynda.com has been ramping up its content development efforts after a large, $103M funding round earlier this month from Accel Partners and Spectrum Equity. Rubicon Project: LA's Next IPO? ---- Rubicon Project, the online advertising technology firm headed by serial entrepreneur Frank Addante, looks like it may just be the next Southern California company to file for an IPO, based on a number of executive appointments made Tuesday. (More...) http://bit.ly/11c9f2E Who'll Be The Next CEO of Hulu? ---- Jason Kilar, the CEO of Los Angeles-based Hulu, is due to leave the firm on April 1st--but Hulu has yet to find a successor, according to an AdAge report Tuesday. The streaming TV and movie service, which is set to hit nearly $1 billion in revenues this year, is one of Southern California's biggest technology/Internet companies, despite a strange relationship with its studio owners, which include Disney, News Corp., and Comcast. However, AdAge says that Hulu has yet to appoint a search firm to find a new CEO, although the firm might be looking at internal candidates. Kilar said in early January that he'd decided to depart the company, without giving details on his ultimate destination. http://bit.ly/UzR1Uv DreamHost Debuts Public Cloud Storage Service Into GA ---- DreamHost, the Los Angeles-based web hosting and cloud services provider, said Tuesday that it has debuted its DreamObjects public cloud storage service into general availability, aiming the service at application storage, Web site backup, content storage, disaster recovery, as well as personal backups. (More...) http://bit.ly/Yg2Bnp DB Networks Gets $4.5M For Database Security ---- DB Networks, a developer of a firewall specifically designed to counteract SQL injection and database denial of service attacks on websites and web applications, has raised $4.5M in a funding round. The San Diego company said it raised the Series B round from Khosla Ventures. As part of the funding, Shirish Sathaye of Khosla Ventures joins the company's board of directors. DB Networks said it is developing a security platform which reacts to real-time, database attacks, including SQL injection and other security issues. The firm says its tools are better than traditional database security solutions, in that it automatically learns how applications are expected to behave, and will flag SQL transactions which deviate from those models. http://www.socaltech.com/intelligence/index.php?action=showdeal&id=48232 EventUp Hits Eight Locations, Plans Further Expansion ---- EventUp, the online marketplace which helps people find and book unique venues for their events, has now expanded into eight markets, after recently adding Washington, D.C. (More...) http://bit.ly/127gqcA Event Honors Sky Dayton, Identifies SoCal's Tech and Innovation Leaders ---- Who are the top technology and innovations leaders? C-Suite Quarterly has identified the top leaders in Southern California's technology industry, and is honoring them Wednesday evening at an event at the Viceroy in Santa Monica. The event--which is being sponsored by HP, Macallan, Cohiba, and others, is honoring Boingo's Sky Dayton, as well as other entrepreneurs such as Elon Musk, Brian Lee, Bill Gross, Karen Kerr, Gil Elbaz, Richard Rosenblatt, Josh Berman, Adam Miller, Brandon Beck, John Keib, as well as Cary Levine, Chris Ovitz, Clark Landry, David Hughes, Keith Richman, Jazon Nazar, Ophir Tanz, Steven Gatena, Walter Driver, III, and our own Benjamin Kuo. http://www.csq.com SpaceX's Elon Musk Rides To 787 Rescue ---- Can Elon Musk, the technology mogul behind SpaceX, Tesla Motors, and SolarCity help solve the battery problems dodging Boeing and its troubled 787 Dreamliner? It appears that Musk might be riding to the rescue, saying on Twitter over the weekend that he is "corresponding" with the 787's Chief Engineer to help the airplane maker with its battery issues. (More...) http://bit.ly/127aLDd Qualcomm Wins Smart Meter Maker Itron ---- San Diego-based Qualcomm Technologies has scored a design win with Itron, a maker of smart energy and electricity makers. Itron said Tuesday that it has linked with Qualcomm Technologies, a subsidiary of Qualcomm, to use Qualcomm's Gobi MDM8x15 chipset for its next generation smart energy platforms. Financial impact of the win was not disclosed. Itron is using Qualcomm's chips to connect its smart meters across cellular networks, including 4G-LTE, 3G, and 2G networks. Qualcomm's chips are used for communicating data over those various networks. The two said the move would allow utilities to deploy their smart grid devices regardless of territory geography. Teledyne Buys RESON ---- Thousand Oaks-based Teledyne Technologies announced Tuesday morning that it has entered into an agreement to acquire RESON A/S, a developer of high-resolution marine acoustic imaging and measurement products. Financial terms of the buy were not disclosed. Teledyne said the buy will bolster its ability to provide 3D imaging solutions for full ocean depth survey, shallow water and coastal zone imaging, terrestrial and airborne mapping, and other applications. RESON's technology is used in a variety of ocean mapping applications. Sierra Wireless AirCard Sold To NETGEAR ---- The AirCard business of Sierra Wireless, which has much of its operations in Carlsbad, has been sold to NETGEAR, according to the firms. Sierra Wireless said it paid approximately $138M in cash for the AirCard business of Sierra Wireless, and is expecting to hire approximately 160 employees from Sierra Wireless as part of the deal. Those employees are primarily located in Carlsbad, California and Richmond, British Columbia. Sierra Wireless AirCard develops mobile, broadband devices used by consumers to connect electronic devices such as notebooks to the Internet, using a 3G or 4G mobile braodband connection. The firm's devices include PC cards, USB dongles, and mobile Wi-Fi hotspots. --------------------------------------------------------------------------- MARKETPLACE Reach 10000+ readers for 5 days for $250 Post your marketplace ad at: http://www.socaltech.com/postad.html ------------------------------ADVERTISEMENT------------------------------- Reliam- Reliable Internet Application Management. Who's ensuring the availability of your application or website? Reliam’s Internet Application Management bridges the gap between the services currently available from most managed hosting providers and the complete management of each customer’s application. Reliam is trusted by the world’s most recognized brands, the top interactive agencies, and the largest internet events in the world. Our services include: - State-of-the-art Internet Application Management - All-inclusive Managed Services - On-demand Scalable Hybrid Architectures - 24x7x365 U.S. Phone-based Rapid Support - Complete Monitoring - Enterprise Quality Server Hardware - Premium Tier IV Data Centers Please visit us at http://www.reliam.com to learn more. ------------------------------ADVERTISEMENT------------------------------- WEBFEST GLOBAL CONFERENCE FEB 5-7 IN SANTA MONICA We're a small conference with big-time speakers. The kind of speakers who regularly appear at SMX, SES, adTech, Leadscon, Affiliate Summit and other big conferences. Our small size means you can get up close and personal with our expert speakers and first class sponsors and exhibitors. Our small size also means you'll find it easier to locate and network with people who can offer you the services, advice or partnerships you need. In fact, our new mobile app is specifically designed to facilitate networking between everyone at the conference. Online executives should register today at http://webfestglobal.com. ------------------------------ADVERTISEMENT------------------------------- TVC Capital LLC TVC Capital LLC (www.tvccapital.com) Investments in and Acquisitions of Growing Software Companies ------------------------------ADVERTISEMENT------------------------------- PwC Emerging Company Zone Visit the Emerging Company Zone, sponsored by PricewaterhouseCoopers, for access to the latest MoneyTree venture capital report; thought leadership articles, information on IPOs and more. http://www.socaltech.com/pwc ------------------------------ADVERTISEMENT------------------------------- Fetch Recruiting, Inc. Fetch Recruiting, Inc. (http://www.fetchrecruiting.com) Technical Recruiting for LA based Startups and High-Growth Companies ------------------------------ADVERTISEMENT------------------------------- ------------------------------------------------------------------------ RECENT JOB POSTINGS More jobs at http://www.socaltech.com/Jobs Members post jobs for free Business Manager, Industry, CONEXiS http://www.socaltech.com/showjob.php?id=5463 Director/Co-Founder of Digital Marketing, Calabasas, AppNRG http://www.socaltech.com/showjob.php?id=5462 Sales Manager-Direct Sales, Santa Barbara, Local Market Launch http://www.socaltech.com/showjob.php?id=5459 Graphic Designer, Santa Barbara, Local Market Launch http://www.socaltech.com/showjob.php?id=5461 UI/UX Developer, Santa Barbara, Local Market Launch http://www.socaltech.com/showjob.php?id=5460 Director of Business Development-Franchise Sales, Santa Barbara, Local Market Launch http://www.socaltech.com/showjob.php?id=5458 ------------------------------------------------------------------------ RECENT FUNDING SUMMARY 01/29/13 DB Networks $4.5M http://www.socaltech.com/intelligence/?action=showdeal&id=48232 01/25/13 Prospect Park The Online Network $0.0M http://www.socaltech.com/intelligence/?action=showdeal&id=48165 01/24/13 CircuitHub $0.0M http://www.socaltech.com/intelligence/?action=showdeal&id=48063 01/24/13 Gobbler $1.5M http://www.socaltech.com/intelligence/?action=showdeal&id=48060 01/23/13 Oneroof Energy $30.0M http://www.socaltech.com/intelligence/?action=showdeal&id=48057 01/23/13 ParkMe $0.0M http://www.socaltech.com/intelligence/?action=showdeal&id=48051 01/22/13 Kareo $20.5M http://www.socaltech.com/intelligence/?action=showdeal&id=48046 01/22/13 Atlas Powered $0.7M http://www.socaltech.com/intelligence/?action=showdeal&id=48043 01/17/13 Telcentris $3.5M http://www.socaltech.com/intelligence/?action=showdeal&id=48037 01/17/13 OpenX $22.5M http://www.socaltech.com/intelligence/?action=showdeal&id=47896 01/16/13 Lynda.com $103.0M http://www.socaltech.com/intelligence/?action=showdeal&id=47886 01/16/13 PICS Auditing $35.0M http://www.socaltech.com/intelligence/?action=showdeal&id=47888 01/14/13 Convertro $5.0M http://www.socaltech.com/intelligence/?action=showdeal&id=47865 01/14/13 Tongal, Inc. $15.0M http://www.socaltech.com/intelligence/?action=showdeal&id=47864 01/10/13 YieldMetrics $1.7M http://www.socaltech.com/intelligence/?action=showdeal&id=47840 01/10/13 SORTEO GAMES, INC. $0.0M http://www.socaltech.com/intelligence/?action=showdeal&id=47839 01/07/13 PatientSafe FKA Intellidot $20.0M http://www.socaltech.com/intelligence/?action=showdeal&id=47715 01/02/13 Ignyta $5.5M http://www.socaltech.com/intelligence/?action=showdeal&id=47556 01/02/13 Independa $5.0M http://www.socaltech.com/intelligence/?action=showdeal&id=47552 --------------------------------------------------------------------------- Upcoming Events This Month http://www.socaltech.com/Calendar socaltech.com Calendar of Southern California High Tech Events Submit your events at least two weeks in advance to: http://www.socaltech.com/submitevent.html January 30, Santa Monica -- StartEngine is pleased to present our latest class of startups at our Demo Day on Wednesday, January 30th at CrossCampus in Santa Monica. Nine founders with established business models and strong teams will introduce their companies, spanning from a wide range of industries including ad tech, consumer web, e-commerce, consumer tech, web marketplaces, gaming, and more. This is your chance to hear their stories and support a new batch of L.A. tech entrepreneurs. This event is for VCs, early stage funds, angel investors, mentors as well as a number of esteemed guests.. See http://www.socaltech.com/calendar/eventid/23114 January 30, Santa Monica -- "A Night of Innovators" Hosted by CSQ, StartEngine, and Sky Dayton, founder of EarthLink and Boingo. The winter edition of C-Suite Quarterly profiles and interviews dozens of Los Angeles' most prominent innovators and revolutionary entrepreneurs. Our cover feature Sky Dayton, creator of both EarthLink and Boingo, follows a precedent for the caliber of leaders we engage to share their insight and stories of success with our audience. Along with the tenured LA innovators that made our top 10, we also highlight our NextGen10: These "techno-preneurs" already have achieved some measure of success, and their continued upward trajectory is worth noting. All of those profiled and interviewed in the issue have been invited, and many have already committed to attend. Howard Marks, co-founder of Activision and co-chair of StartEngine (LA's largest incubator), served as guest editor for the 2012-2013 edition of our annual Innovation issue, and he subsequently embraced our event by offering to serve as co-host. He has invited his network of venture capitalists, successful entrepreneurs, and C-level executives from the region's most significant tech-based organizations. See http://www.socaltech.com/calendar/eventid/23119 January 30, Los Angeles -- StartEngine Demo Day. See http://www.socaltech.com/calendar/eventid/23057 January 31, Los Angeles Westside -- Growth Capital Conference. Network with capital sources, advisors, deal makers and 100 entrepreneurs seeking capital & counsel. DEAL DISPLAYtm showcases attractive firms needing growth capital. See http://www.socaltech.com/calendar/eventid/22951 January 31, Los Angeles -- Growth Capital Conference. Network with capital sources, advisors, deal makers and 100 entrepreneurs seeking capital & counsel. DEAL DISPLAYtm showcases attractive firms needing growth capital. View products, videos, online demos. See http://www.socaltech.com/calendar/eventid/23132 January 31, Los Angeles -- LA Uncubed. Ditch your cube. Work at a startup. Uncubed brings together emerging companies and talented attendees in an exciting and informative environment that showcases startup culture. See http://www.socaltech.com/calendar/eventid/23058 January 31, Los Angeles -- PandoMonthly LA: Sophia Amoruso, NastyGal. See http://www.socaltech.com/calendar/eventid/23059 January 31, Santa Monica -- Terms for Angel and Series Seed Financing. OrrickNEW . See http://www.socaltech.com/calendar/eventid/23159 January 31, Los Angeles -- Business and Financial Outlook 2013. The German American Business Association (GABA) invites you to our Annual Business and Financial Outlook Event at Deutsche Bank. Learn from an expert panel and get an unfair advantage on the economy, the real estate market, the stock market and access to capital. Meet a high ranking and influential panel including: Larry Adams, Chief Investment Strategist of Deutsche Bank; Richard Green, Director of the USC Lusk Center for Real Estate; Paul Bricault, Venture Partner of Greycroft and Founder of Amplify.LA, the leading accelerator in Los Angeles; Dietmar Rieg, General Manager of BayernLB in New York; Michael Metzger (Moderator), Principal at Covert & CoNEW . See http://www.socaltech.com/calendar/eventid/23160 January 31, Los Angeles -- Pivoting Your Startup. FounderPanel. Every startup wants to create a product/service that produces the highest amount of revenues and the largest following. The challenge is that business is not all sunshine and rainbows. Business is full of challenges, potholes and curves in the road. Pivoting your startup around these obstacles will give you a higher probability of being successful. Pivoting is defined as reacting to change. Change in any business, small or large, is inevitable. Thus, those startups that understand how and when to pivot have a greater likelihood of being successful than those who don't. Learn how and when to pivot at this upcoming and ground-breaking event. Learn from those who have already mastered this art and who are committed to your success. See http://www.socaltech.com/calendar/eventid/23143 January 31, San Diego -- The Healthcare Reform Act. CONNECT. Timely Topics presents: The Healthcare Reform Act …like it or not it is here … and it will have impact on large and small businesses. See http://www.socaltech.com/calendar/eventid/23071 February 1, Irvine -- Startup Weekend at UC Irvine is an event which brings together developers, designers, marketers, product managers and startup enthusiasts to share ideas, form teams, build products, and launch startups in a 3 day period! Get your ticket now for the event while tickets are still lasting and spread the word to your colleagues who may be interested. The event will be held at UC Irvine Student Center with the Kick off on Friday February 1st and the event continuing into Saturday & Sunday February 2nd & 3rd. see http://ucistartupweekend.eventbrite.co. See http://www.socaltech.com/calendar/eventid/23115 February 1, Los Angeles -- Global LAVA: The World Crowdfunded. We’re excited to kick off our first event this year on February 1st (Friday) with one of the hottest and important topics: The World Crowdfunded. The questions to be discussed: How to crowdfund your venture using Reward based and Donation based Crowdfunding models (Kickstarter-like techniques); What is the current state of Equity Crowdfunding as defined by the JOBS Act and the new SEC regulations; How to raise funds from investors in foreign countries utilizing crowdfunding models; How to run a successful crowdfunding campaign. Panel includes: Dan Mapes, MAGNET.TV; Howard Leonhardt; David Harvilicz, When You Wish; Daniel Regidor, Satori Brands.NEW . See http://www.socaltech.com/calendar/eventid/23158 February 1, Westlake Village -- Maverick Angels Investment Accelerator. Do you have a great business idea? Do you find it difficult to raise capital or communicate your offering in a way that is complete or compelling in the time given for your pitch to investors? Many entrepreneurs have promising businesses but are not skilled in how best to present themselves to investors. At Maverick Angels, we understand our responsibility as angel investors to help entrepreneurs streamline their investment pitch and to better articulate their vision to enroll investors. The Investment Accelerator is a Three-Part Process which teaches the fundamental steps for becoming a successful entrepreneur, including time-tested strategies for raising start-up capital from angel and venture capital investors. See http://www.socaltech.com/calendar/eventid/23091 February 2, Irvine -- Startup Weekend at UC Irvine is an event which brings together developers, designers, marketers, product managers and startup enthusiasts to share ideas, form teams, build products, and launch startups in a 3 day period! Get your ticket now for the event while tickets are still lasting and spread the word to your colleagues who may be interested. The event will be held at UC Irvine Student Center with the Kick off on Friday February 1st and the event continuing into Saturday & Sunday February 2nd & 3rd. see http://ucistartupweekend.eventbrite.co. See http://www.socaltech.com/calendar/eventid/23116 February 3, Irvine -- Startup Weekend at UC Irvine is an event which brings together developers, designers, marketers, product managers and startup enthusiasts to share ideas, form teams, build products, and launch startups in a 3 day period! Get your ticket now for the event while tickets are still lasting and spread the word to your colleagues who may be interested. The event will be held at UC Irvine Student Center with the Kick off on Friday February 1st and the event continuing into Saturday & Sunday February 2nd & 3rd. see http://ucistartupweekend.eventbrite.co. See http://www.socaltech.com/calendar/eventid/23117 February 5, Costa Mesa -- IBM Systems & Software Symposium.. See http://www.socaltech.com/calendar/eventid/23130 February 5, Westlake Village -- Green Business-Green Jobs Forum. Our keynote speaker is Bill Harris, Founder and Director of the Ventura Highway Networking Group. With 20 years of Sustainable Business and Green Construction experience, he will present a clear industry perspective and realty check. Bill has helped many individuals find meaningful employment through his work at VHNG, a leading online community for sharing leads, contacts, industry information and career events. See http://www.socaltech.com/calendar/eventid/23135 February 5, Beverly Hills -- Amplify Roundtables. Hollywood Today -- Hollywood Tomorrow? Short Form Video, Streaming, Mobile, TV Everywhere, etc. etc. How does new technology impact traditional Hollywood revenue and business models today? Panel includes: Mitch Singer, Chief Digital Strategy Officer, Sony Pictures; Brian Norgard, Co-Founder of Chill; Larry Vincent, Head of The Brand Studio, UTA; Mark Dyne, CEO and Managing Partner of Europlay Capital Advisors, LLC; Moderator: Marty Shindler, CEO at The Shindler Perspective, IncNEW . See http://www.socaltech.com/calendar/eventid/23157 February 5, Santa Monica -- MediaLeaders Social Media PR and Panel Discussion presented by Business Wire. The new year is upon us and it's a great time to dive into some social media and PR best practices. That's why Business Wire and MediaLeaders have joined together in Santa Monica to present a very special panel discussion that helps businesses and professionals. Leave the buzz words at home because each of our four panel members will present from their real world experience to give you tactical advice. Attend this event and you are guaranteed to learn 5-10 tips you can instantly apply to your business. See http://www.socaltech.com/calendar/eventid/23136 February 5, Santa Monica -- DomainFest Global. See http://www.socaltech.com/calendar/eventid/22810 February 6, San Diego -- IMAX Partner Search! CommNexus MarketLink. IMAX will be in San Diego to meet with selected companies with cutting edge technology including but not limited to: projection, screen, audio, image processing, stereoscopic, image sensor and digital camera technologies, content distribution, anti-piracy technology. See http://www.socaltech.com/calendar/eventid/23020 February 6, Costa Mesa -- “Hybrid IT” and the Power of Cloud. OCTANe. We’ll examine how the role of the CIO and CTO has evolved and unpack the pitfalls, opportunities and imperatives for tomorrow. We’ll also look hard at the cloud—specifically the emergence of “cloud, your way” as a realistic, right-sized enhancement to existing IT environments—as opposed to the “rip and replace”, complete cloud convergence that has been discussed for years. See http://www.socaltech.com/calendar/eventid/23144 February 6, Santa Monica -- Press Coverage for Startups: A Tech Journalist's Perspective. General Assembly. Andrea Chang, Technology Reporter, The Los Angeles Times; Amanda Coolong, Founding Partner and COO, TechZulu; Lori Kozlowski, Entrepreneur and Startup Columnist, Forbes; Charlotte Crivelli, Co-Founder, Klick Communications. Demystify the world of journalists. Learn how to most effectively approach and communicate with the media for your startup from three of Los Angeles' best technology reporters and Charlotte Crivelli, co-founder of Klick Communications. See http://prpanel-87a663de0cdd4694f53070b3d0984cfe.eventbrite.coNEW . See http://www.socaltech.com/calendar/eventid/23164 February 6, Westlake Village -- Against The Trend: How High-End Consumer Brands Succeed In Today's Sluggish Economy. ACG101. We move into 2013 faced with stubbornly high unemployment, weak consumer confidence, a continuing debt crisis in Europe, and Washington struggling to resolve America’s fiscal issues. Despite this economic backdrop, many high-end consumer products companies are experiencing record results. What is their secret to identifying and attracting the discerning, affluent consumer? Our February 6 panel of C-suite executives will explore how high-end consumer brands are successfully navigating and thriving in today’s consumer landscape. From consumer electronics to high fashion apparel and beauty care, we will explore the growth strategies of successful brands. The Panel: Eric Hohl, Chief Financial Officer, Too Faced Cosmetics, Inc.; Craig Shelburne, Co-Founder and General Counsel, Sonos, Inc., makers of wireless home audio systems; Paula Thomas, Founder and Designer, THOMAS WYLDE women’s fashions. See http://www.socaltech.com/calendar/eventid/23126 February 6, Santa Monica -- DomainFest Global. See http://www.socaltech.com/calendar/eventid/22811 February 7, Santa Monica -- LA CEOs presents: 7 Lessons in Creating a Successful Revenue Strategy. Whether you are a new business just starting to engage with customers or a mature firm wondering about the potential for sales growth you should leave this session with some actionable ideas and inspiration. Come join us as Vince Thompson, of Middleshift, shares some of the thinking and process that has lead to his firms success in creating new businesses and revenue streams for high profile startups and major media companies. Attendence to this event is restricted to CEOs only. See http://www.socaltech.com/calendar/eventid/23145 February 7, Santa Monica -- TechZulu • TZ Presents: Nice Guys DO Finish First In Business. Fireside Chat With Clay Collins TechZulu is excited to invite you on February 7, 2013 at 7pm, to a fireside chat with Clay Collins, Co-Founder of LeadBrite. Clay will be interviewed by our very own Espree Devora, known as “the Girl who Gets it Done” and creator of SaveBusinessTime. Clay will share his experience on how to build a profitable and bootstrapped SAAS startup that’s doubled in revenue almost every month since its inception. http://techzulu.com/fireside-chat-with-clay-collin. See http://www.socaltech.com/calendar/eventid/23118 February 7, Santa Monica -- DomainFest Global. See http://www.socaltech.com/calendar/eventid/22812 February 7, San Diego -- Licensing Fundamentals for the Business Executive. CONNECT. What is a license? What are the most commonly negotiated provisions by the business team? How do you prepare to negotiate a licensing agreement? What are the pitfalls to watch out for? This half-day workshop will present the fundamental concepts of licensing and will explain how these concepts are reflected in a contract, such as provisions regarding IP rights, royalties, exclusivity and technology transfer. Presenter: Tom Briggs, Partner, Jones Day. See http://www.socaltech.com/calendar/eventid/23047 February 8, Santa Monica -- Demo Video Lab. A 2.5 day immersive workshop on creating a demo video for your startup. See http://www.socaltech.com/calendar/eventid/23003 February 8, Santa Monica -- DomainFest Global. See http://www.socaltech.com/calendar/eventid/22813 February 9, Santa Monica -- Introduction to User Experience Design and Principles. General Assembly LA. User experience design describes the scientific approach to creating effective online experiences. This two hour workshop is an introduction to user experience design and usability for those who work in other functional areas, come from a traditional graphic arts/web design background, or are new to the startup world entirely. The workshop is structured such that there will be 90 minutes focusing on UX methodology, documentation and best practices, with another 30 minutes for a structured paired activity.NEW . See http://www.socaltech.com/calendar/eventid/23165 February 9, Santa Monica -- Introduction to the LA Startup Community. General Assembly LA. Avesta Rasouli, Founder, Coloft. This free class is an orientation to help newcomers to the startup scene get acquainted with the exciting world of tech in Los Angeles. We will canvas key events/meetups to attend, people, companies, VCs, blogs, hot issues, and more. Learn the role of key players such as Los Angeles UX & UI Meetups, Startup Weekend, Creative Mornings, Maker Studios, Machinima, Nation Builder, Factual, Riot Games as well as Coloft and the Coworking Space / Accelerator / Incubator ecosystem. After class you are welcome to network with a number of prominent folks in the ecosystemNEW . See http://www.socaltech.com/calendar/eventid/23166 February 9, Santa Monica -- Demo Video Lab. A 2.5 day immersive workshop on creating a demo video for your startup. See http://www.socaltech.com/calendar/eventid/23004 February 10, Santa Monica -- Demo Video Lab. A 2.5 day immersive workshop on creating a demo video for your startup. See http://www.socaltech.com/calendar/eventid/23005 February 11, San Diego -- Online Marketing Summit San Diego (Feb 11-13) connects marketers with the knowledge, experts and technologies that are transforming digital marketing and business. Join us for three days of 40+ conference sessions and workshops across eight tracks and discover the latest insights on analytics & big data, content marketing, demand generation, email, mobile, search, social, and strategy. Special Offer for socaltech: Use code WESOCALTECH for 250ff Conference Passes. See http://www.socaltech.com/calendar/eventid/23079 February 12, San Diego -- Online Marketing Summit San Diego (Feb 11-13) connects marketers with the knowledge, experts and technologies that are transforming digital marketing and business. Join us for three days of 40+ conference sessions and workshops across eight tracks and discover the latest insights on analytics & big data, content marketing, demand generation, email, mobile, search, social, and strategy. Special Offer for socaltech: Use code WESOCALTECH for 250ff Conference Passes. See http://www.socaltech.com/calendar/eventid/23080 February 12, Costa Mesa -- PMI-OC February 2013 Dinner Meeting . Gregg Oliver from Pathfinder Communication, an influence and communication training firm, will discuss project leadership, including knowing the differences between management and leadership, how to develop a leadership perspective, and techniques to use in difficult situations at the Feb. 12, 2013, meeting of the Project Management Institute’s Orange County Chapter.. See http://www.socaltech.com/calendar/eventid/23147 February 12, Santa Monica -- Technori Pitch is a monthly showcase of Southern California’s most innovative startups, pitching their latest technologies. Each month, impassioned entrepreneurs, developers, designers, tech companies, investors and general tech enthusiasts gather to watch startups launch and present their newest products. Whether you’re deeply immersed in the Silicon Beach scene, or an onlooker ready to jump in, Technori Pitch is the premier event to see firsthand what’s cooking up in our great city. SoCalTech readers get save 15% off tickets using code SOCALTECH1NEW . See http://www.socaltech.com/calendar/eventid/23060 February 12, San Diego -- Leasing Fundamentals: How to Save Money, Reduce Risk, and Manage the Leasing Process. CONNECT. Facilities costs are often the second largest expense after payroll, therefore it is crucial that businesses maximize their negotiating leverage to enhance their bottom-line. This means effectively managing the leasing process from start to finish so that you keep your project on time and within budget, while optimizing the quality and efficiency of your working environment. This workshop will discuss the current state of the economy as it relates to the real estate market in San Diego County and provide education and insight you can use in your next lease transaction to save money, reduce risk and extract the optimal concession packages based on what other tenants are getting in today's environment. Presenters: Kirt Gilliland, Project Manager, Hughes Marino; Scot Ginsburg, Senior Vice President, Hughes Marino; Joe Perez, CPA, Partner, Squar Milner; Dawn Saunders, Of Counsel, Mintz Levin.. See http://www.socaltech.com/calendar/eventid/23048 February 13, San Diego -- Online Marketing Summit San Diego (Feb 11-13) connects marketers with the knowledge, experts and technologies that are transforming digital marketing and business. Join us for three days of 40+ conference sessions and workshops across eight tracks and discover the latest insights on analytics & big data, content marketing, demand generation, email, mobile, search, social, and strategy. Special Offer for socaltech: Use code WESOCALTECH for 250ff Conference Passes. See http://www.socaltech.com/calendar/eventid/23081 February 13, Ventura -- Ventura NEXT Program: Customer Discovery. Early stage entrepreneurs often become infatuated with their product -- building something to solve a problem they think (or sometimes hope) people actually have. But the reality is that there is nothing more powerful for an entrepreneur than building a product that solves a real problem for a customer. It's only by structured customer discovery that you'll learn what your customers need to have solved, how to solve it easier, cheaper or faster, and what they will pay to get the job done. It seems so simple, but most entrepreneurs waste lots of time and resources bypassing customer discovery or accomplishing it by trial and error. See http://www.eventbrite.com/event/534557275NEW . See http://www.socaltech.com/calendar/eventid/23156 February 13, Santa Monica -- Startup Weekend's NEXT Los Angeles is an in-person, action-based 4-6 week program that lets early-stage startup teams apply Steve Blank’s Customer Development methodology in a challenging and socially accountable environment in their local community. The NEXT program is a course that provides real world, hands-on learning on how to build a real company. This is not a class about how to write a business plan, and it’s not an exercise in academic research.. this is a practical course with a flipped-classroom, workshop approach for teams of 2+ co-founders. Similar to Startup Weekend events, NEXT creates an entrepreneurial experience with all the pressures and demands of a real-world early-stage startup.NEW . See http://www.socaltech.com/calendar/eventid/23161 February 20, Los Angeles -- MongoDB LA 2013. MongoDB LA is an annual one-day conference in Los Angeles, CA dedicated to the open source, non-relational database MongoDB. See http://www.socaltech.com/calendar/eventid/23030 February 22, Los Angeles -- Southern California Linux Expo 11x. SCALE 11x will be held February 22-24, 2013 at the LAX Hilton. SCALE 11X – the 11th annual Southern California Linux Expo – takes place on Feb. 22-24, 2013, at the Hilton Los Angeles Airport hotel. As the first-of-the-year Linux/Open Source software expo in North America, SCALE 11X expects to host more than 100 exhibitors this year, along with presenting more than 70 speakers. This year we will be turning your favorite open-conference up to 11 with an expanded set of co-located conferences and special events such as DevOps Day Los Angeles, the MySQL Community Conference, and many more. See http://www.socaltech.com/calendar/eventid/23137 February 23, Tustin -- Los Angeles Ruby Developers Conference. LARubyConf is being held at the Marconi Auto Museum in Tustin. Feb 23. We're going to have a great time and the venue is part of the fun. See http://www.socaltech.com/calendar/eventid/23152 February 23, Los Angeles -- Southern California Linux Expo 11x. SCALE 11x will be held February 22-24, 2013 at the LAX Hilton. SCALE 11X – the 11th annual Southern California Linux Expo – takes place on Feb. 22-24, 2013, at the Hilton Los Angeles Airport hotel. As the first-of-the-year Linux/Open Source software expo in North America, SCALE 11X expects to host more than 100 exhibitors this year, along with presenting more than 70 speakers. This year we will be turning your favorite open-conference up to 11 with an expanded set of co-located conferences and special events such as DevOps Day Los Angeles, the MySQL Community Conference, and many more. See http://www.socaltech.com/calendar/eventid/23138 February 23, Santa Monica -- Introduction to User Acquisition Marketing. General Assembly. User Acquisition Marketing is more than just bringing new people to your product. It’s being able to measure the impact of your efforts to more efficiently grow your base. This workshop serves as a basic introduction to the practice, aimed at giving students an overview of key terminology, concepts, and approachesNEW . See http://www.socaltech.com/calendar/eventid/23163 February 24, Los Angeles -- Southern California Linux Expo 11x. SCALE 11x will be held February 22-24, 2013 at the LAX Hilton. SCALE 11X – the 11th annual Southern California Linux Expo – takes place on Feb. 22-24, 2013, at the Hilton Los Angeles Airport hotel. As the first-of-the-year Linux/Open Source software expo in North America, SCALE 11X expects to host more than 100 exhibitors this year, along with presenting more than 70 speakers. This year we will be turning your favorite open-conference up to 11 with an expanded set of co-located conferences and special events such as DevOps Day Los Angeles, the MySQL Community Conference, and many more. See http://www.socaltech.com/calendar/eventid/23139 February 27, -- Open Evening for Entrepreneurs - Los Angeles. The Maverick Angels Open Evening for Entrepreneurs is an event geared towards familiarizing entrepreneurs with the Maverick Angels process, our members, and our sponsors. At this event you will learn the advantages of becoming involved with our next-generation angel network and what it takes to navigate your company through the investment landscape. You will hear from a few of our sponsors regarding key issues currently facing start-ups. We will also have an "Ask the Angels" panel composed of several of our investor members. See http://www.socaltech.com/calendar/eventid/23154 February 27, Los Angeles -- Open Evening for Entrepreneurs - Los Angeles. The Maverick Angels Open Evening for Entrepreneurs is an event geared towards familiarizing entrepreneurs with the Maverick Angels process, our members, and our sponsors. At this event you will learn the advantages of becoming involved with our next-generation angel network and what it takes to navigate your company through the investment landscape. You will hear from a few of our sponsors regarding key issues currently facing start-ups. We will also have an "Ask the Angels" panel composed of several of our investor members. See http://www.socaltech.com/calendar/eventid/23155 ----------------------------------------------------------------------- Sponsored by: Clearstone Ventures (www.clearstone.com). Venture capital for innovators. TVC Capital LLC (www.tvccapital.com) Investments in and Acquisitions of Growing Software Companies Silicon Valley Bank (http://www.svb.com). Helping entrepreneurs succeed. Stubbs Alderton Markiles, LLP (http://www.stubbsalderton.com). Business. Technology. Law. Vision. Safire Partners (http://www.safirepartners.com). Los Angeles-based executive search for emerging growth companies Binary Pulse Technology Marketing (http://www.binarypulse.com). We Create Demand for California's Technology Companies. Deloitte LLP (http://www.deloitte.com/us/technology). Fetch Recruiting, Inc. (www.fetchrecruiting.com) Technical Recruiting for LA based Startups and High-Growth Companies Email sa...@socaltech.com for more information about sponsoring this newsletter. ----------------------------------------------------------------------- You are receiving this email because you subscribed to the socalTECH.com TechNews from our web site, or otherwise requested a subscription. 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