socaltech.com TechNews - Friday, February 24, 2017
Edited by Benjamin F. Kuo
ISSN: 1524-6736
http://www.socaltech.com/News
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Sponsored by:

TVC Capital LLC (www.tvccapital.com)
Investments and acquisitions of growing software companies.

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Make next happen now.

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   --Insights: The Cryptic VC's Guide to Saying
   --Blurr Moves From Boston, Sets Up Shop In LA To Tap Into Social Media Scene
   --MomentFeed Adds $16.3M
   --SpaceX Dragon Successfully Docks With ISS
   --Skyview Capital Sells Off Syncplicity
   --Rubicon Project Sets Tech Veteran David Day As CFO
   --MaxLinear Gets Design Win With Vubiq Networks
   --Esri, ArticDEM Project Release New Arctic Elevation Model Data
   --Ixia Shifts To 100 Percent Channel Sales

   MARKETPLACE
   --Introducing KeyCloud Backup and Recovery as a Service (BRaaS)
   --Tech Coast, by Silicon Maps, Inc.
   --Recurring Revenue Conference  - April 26 -Los Angeles
   --Oracle
   --SoCal IP Law Group LLP - Serving the IP Needs of Technology Innovators

   RECENT JOB POSTINGS
   --Associate Recruiter, Los Angeles, Safire Partners

   RECENT FUNDING

   EVENTS

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Insights: The Cryptic VC's Guide to Saying "No" On Investments
----
For this morning's Insights and Opinions section, where we feature the
contributions of our readers, we have an article from Wiliam Hsu,
co-founder and managing partner of Mucker Capital
(www.muckercapital.com):

VCs say a lot of cryptic stuff when we pass on an investment –
partially because it make us appear smart, but mostly because we
simply don't want to be assholes. So, we try as hard as we can to not
simply say "no," when we actually have no intention of giving away one
cent. Instead of being straightforward about what we actually mean –
"I hate your idea, we are not investing," etc – we say something
meaningless like, "I prefer gluten-free cookies."

I don't know how many times I've run across entrepreneurs (in and
outside of our portfolio) that excitedly tell me about some earth
shattering mind meld they just had with an investor, but when I dig
into the actual conversation, I quickly realize they just got passed.
So to save everyone some embarrassment, and to save myself from having
to change my incorrigible behavior, here are some of the most common
ways I tend to pass without ever having to say that unfortunate,
boring word, "No."

 (More...)
http://www.socaltech.com/articles/the-cryptic-vc-s-guide-to-saying-no-on-investments/a-00270.html

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Blurr Moves From Boston, Sets Up Shop In LA To Tap Into Social Media Scene
----
Blurr, a social media app developer focused on communal photo sharing
with users around you, has relocated to Los Angeles from Boston. The
startup, which offers up an iOS app, said that Los Angeles was a "far
better place" for the company, specifically citing such local Los
Angeles companies as Snapchat, Tinder, musical.ly and Flipagram. The
company said called LA the "epicentre for Social-Media startups", and
also cited the city as likely to have "the best talent" for a social
products startup. Blurr says it is backed by Boston area angel
investors.
http://www.socaltech.com/blurr_moves_from_boston_sets_up_shop_in_la_to_tap_into_social_media_scene/s-0069312.html

MomentFeed Adds $16.3M
----
Santa Monica-based MomentFeed, which develops software that helps
multi-location, retailers and brands better understand and interact
with customers, has raised $16.3M in new funding, the company said
this morning. The funding was led by Level Equity, and also included
Signia Venture Partners, Draper Nexus and DFJ Frontier. The startup,
led by CEO Robert Blatt, said the funding will go towards operations,
and to add new products, features, and services for its customers,
along with additional sales executives.
http://www.socaltech.com/intelligence/?action=showdeal&id=81126

SpaceX Dragon Successfully Docks With ISS
----
Hawthorne, California-based SpaceX has successfully docked its SpaceX
Dragon cargo spacecraft to the International Space Station on Thursday
morning at 8:12 a.m. EST, after a successful launch earlier this week.
NASA said the hatch between the spacecraft and the ISS Harmony module
is scheduled to be opened later this afternoon. The SpaceX Dragon is
expected to spend about four weeks at the ISS, according to NASA. The
Dragon, which is on the tenth Commercial Resupply Services mission
(CRS-10) for NASA, is delivering around 5,000 pounds of supplies to
the space station. It's a very, very busy week at the ISS, which is
also docking another spacecraft--a Russian Progress--on Friday morning
at 3:34 a.m. EST.

Skyview Capital Sells Off Syncplicity
----
Los Angeles-based private equity investor Skyview Capital has sold off
portfolio company  Syncplicity, a developer of enterprise file sharing
and synchronization software, to Axway. Financial details of the sale
were not announced. Skyview Capital had acquired Syncplicity from EMC
back in July of 2015. Axway is based Paris, France. Skyview says it
focuses on acquisition and management of mission critical enterprises
in the areas of technology, telecommunications, business services and
manufacturing.

Rubicon Project Sets Tech Veteran David Day As CFO
----
Los Angeles-based online advertising marketplace operator Rubicon
Project said Thursday morning that it has named David Day, who has
served as interim CFO since May of last year, as its Chief Financial
Officer. Day had been Chief Accounting Officer at Rubicon Project
since March of 2013. Day reports to Rubicon Project's founder and CEO,
Frank Addante. Before joining Rubicon Project, Day had been Chief
Accounting Officer at ReachLocal, and also served at Overture and
Yahoo Search Marketing, co-founded SignJammar, and also served at Spot
Runner, in addition to a long career at PricewaterhouseCoopers and
Arthur Andersen.

MaxLinear Gets Design Win With Vubiq Networks
----
Carlsbad-based radio frequency and mixed signal integrated circuits
maker MaxLinear has scored a design win with Irvine-based Vubiq
Networks, saying this week that Vubiq is using one of its
systems-on-a-chip for a new radio link product. MaxLinear said that
Vubiq is using its MxL85100 baseband SoC for its HaulPass V10g radio
link product. Expected shipping volumes of the product were not
announced. Vubiq's 10 Gbps millimeter wave radio link product is used
to transmit high-speed Ethernet data at distances of up to 1.8
kilometers.

Esri, ArticDEM Project Release New Arctic Elevation Model Data
----
Redland-based GIS software maker Esri and the ArcticDEM project, a
public-private partnership between the  National
Geospatial-Intelligence Agency (NGA), the Polar Geospatial Center, and
Esri, has release a big storehouse of elevation data for the Arctic,
the groups said this week. According to the NGA, the release of the
elevation data is the largest to date for the project. Esri said that
the Arctic region is "uniquely challenged" by by the effects of
climate change, including melting ice, and the data is a resource for
better planning and adaptation to such issues as coastal erosion and
to monitor the rate at which glaciers are receding.

Ixia Shifts To 100 Percent Channel Sales
----
Calabasas-based network testing hardware and software developer Ixia
said yesterday that it has shifted to a 100 percent, channel sales
model for its enterprise customers. Ixia said the adoption of the
model was made to show its "unwavering commitment" to its network of
reseller partners. Ixia said it has more than 800 resellers who are
part of its partner program.


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Recurring Revenue Conference  - April 26 -Los Angeles

Join local entrepreneurs, SaaS innovators, leading VCs, private
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SoCal IP Law Group LLP - Serving the IP Needs of Technology Innovators

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Introducing KeyCloud Backup and Recovery as a Service (BRaaS)

Let’s face it - backups are generally a thankless job and the consequences
for getting it wrong can be grave. From evaluating current environments,
to proactively monitoring and managing systems, KeyCloud is involved in
every step of the process.

KeyCloud BRaaS is a fully managed backup and recovery solution for your
mission critical data. It includes the software, offsite storage and
support - all in an enterprise-grade cloud environment that provides
massive scalability, and guaranteed restorability. With KeyCloud, rest
assured knowing your most important data is always protected and
available, without the hassle of managing it yourself.

To receive a risk free 2 month trial of KeyCloud BRaaS, visit
http://www.keyinfo.com/braas-free-trial/

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------------------------------------------------------------------------
RECENT JOB POSTINGS
More jobs at http://www.socaltech.com/Jobs
Members post jobs for free

Associate Recruiter, Los Angeles, Safire Partners
http://www.socaltech.com/showjob.php?id=5684

Senior Product Development Manager, Irvine, Belkin
http://www.socaltech.com/showjob.php?id=5680

Director of Communication Systems Engineering, Hawthorne, SpaceX
http://www.socaltech.com/showjob.php?id=5679

Marketing Manager, Los Angeles, Belkin
http://www.socaltech.com/showjob.php?id=5678

Software Engineer, Los Angeles, Factual
http://www.socaltech.com/showjob.php?id=5677

Interim Controller/CFO Consultants and other Accounting/Finance
Consultants, Los Angeles, Agility Financial Partners, LLC
http://www.socaltech.com/showjob.php?id=5676



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RECENT FUNDING SUMMARY

02/23/17 MomentFeed                               $16.3M
http://www.socaltech.com/intelligence/?action=showdeal&id=81126

02/23/17 AirMap, Inc.                             $26.0M
http://www.socaltech.com/intelligence/?action=showdeal&id=81125

02/22/17 Maple Media                              $30.0M
http://www.socaltech.com/intelligence/?action=showdeal&id=81063

02/22/17 Tala                                     $30.0M
http://www.socaltech.com/intelligence/?action=showdeal&id=81062

02/16/17 Exactuals                                $10.6M
http://www.socaltech.com/intelligence/?action=showdeal&id=80898

02/16/17 Ozobot                                   $10.0M
http://www.socaltech.com/intelligence/?action=showdeal&id=80897

02/15/17 Jecure Therapeutics                      $20.0M
http://www.socaltech.com/intelligence/?action=showdeal&id=80894

02/13/17 8i                                       $27.0M
http://www.socaltech.com/intelligence/?action=showdeal&id=80828

02/13/17 Dreamscape Immersive, Inc.               $11.4M
http://www.socaltech.com/intelligence/?action=showdeal&id=80790

02/10/17 SpaceKnow                                $4.0M
http://www.socaltech.com/intelligence/?action=showdeal&id=80650

02/09/17 Float                                    $3.0M
http://www.socaltech.com/intelligence/?action=showdeal&id=80893

02/09/17 Exactuals                                $10.0M
http://www.socaltech.com/intelligence/?action=showdeal&id=80640

02/07/17 Netwrix                                  $0.0M
http://www.socaltech.com/intelligence/?action=showdeal&id=80635

02/07/17 GOAT                                     $25.0M
http://www.socaltech.com/intelligence/?action=showdeal&id=80577

02/03/17 Airware                                  $0.0M
http://www.socaltech.com/intelligence/?action=showdeal&id=80462

01/30/17 Geneva Healthcare                        $1.7M
http://www.socaltech.com/intelligence/?action=showdeal&id=80203

01/30/17 Comparably                               $7.0M
http://www.socaltech.com/intelligence/?action=showdeal&id=80202

01/30/17 The Bouqs                                $24.0M
http://www.socaltech.com/intelligence/?action=showdeal&id=80201

01/27/17 Virtualitics                             $3.0M
http://www.socaltech.com/intelligence/?action=showdeal&id=80157

01/25/17 Kopari                                   $0.0M
http://www.socaltech.com/intelligence/?action=showdeal&id=80154

01/25/17 Ring FKA Doorbot                         $109.0M
http://www.socaltech.com/intelligence/?action=showdeal&id=80148



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Upcoming Events This Month http://www.socaltech.com/Calendar
socaltech.com Calendar of Southern California High Tech Events

Submit your events at least two weeks in advance to:
http://www.socaltech.com/submitevent.html

February 25, Pasadena -- Caltech Entrepreneurs Forum - Entertainment.
Southern California is still the home of Hollywood -- the symbolic name
for the motion picture industry, but that industry has changed
dramatically in recent years. Many of the studios have sizable in-house
technology development operations, but all acquire technology or
technology products from outside their corporate borders.  The program is
designed to help would be developers and sellers of new movie-related
technologies navigate among the giants, learn what areas might provide
opportunities, and avoid areas where scale and other industry
characteristics render it unlikely that a startup will make inroads. See
http://www.socaltech.com/calendar/eventid/25589

February 25, Pasadena -- Technology Startups go to the Movies:
Opportunities and Hurdles for Selling New Technologies into the Motion
Picture Industry! Caltech Entrepreneurs Forum.  Southern California is
still the home of Hollywood - the symbolic name for the motion picture
industry - but that industry has changed dramatically in recent years.
Theatrical release competes with broadcast and cable television and
streaming video on demand.
At the same time, the vast majority of distribution of feature motion
picture content remains concentrated in a small number of very large
corporate entities.  The half- dozen movie giants that have been with us
in one form or another since the 1930s, plus huge upstarts like Netflix
and Amazon (Prime). Many of the studios have sizable in-house technology
development operations, but all acquire technology or technology products
from outside their corporate borders. Come hear about the opportunities -
and challenges -  for tech developers hoping to make it in show biz. See
http://www.socaltech.com/calendar/eventid/25603

February 27, Los Angeles -- StartEngine Equity Crowdfunding Workshop.
StartEngine is organizing the first equity crowdfunding one day free
workshop for companies to go live the same day. Normally, a company will
spend thousands of dollars on an accountant, lawyer, copywriter and other
vendors to get their campaign to go live plus many dozen of hours in
preparation time. The workshop provides all of these services at no cost.
The idea of a same day go live workshop is helpful for entrepreneurs who
are very busy. Contact Howard Marks, CEO at [email protected]. See
http://www.socaltech.com/calendar/eventid/25596

February 28, Los Angeles -- LA Fintech Mix Mingle Network. Come mix and
mingle with other Financial Technologist's Tues February 28. Learn about
the newest and fastest changes going on in financial technology. Finance
is undergoing a massive change some call the "financial paradigm". Laws
from 1930-1940 (old right?) are getting broken down with technological
innovation in finance. Find partners, talk about your project, bounce
ideas, discover LA Fintech. See
http://www.socaltech.com/calendar/eventid/25606

March 2, Santa Monica -- LA  CEOs. LA CEOs presents: Belkin CEO, Chet
Pipkin - Internet of Things (IoT)Chet Pipkin is the Founder, Chairman and
CEO of Belkin International based in Playa Vista, in the heart of Los
Angeles. In his parents' garage in the early 1980s, he founded what became
Belkin International and its three distinct brands, Belkin, Linksys, and
WeMo. Fast Company recently named Belkin one of the World’s Most
Innovative Companies in the Internet of Things (IoT). The Belkin team’s
people-centric approach to IoT innovations and Belkin’s passion for
delightful user experiences anchor the company's successes. Today Belkin
is a leading brand in the technology and consumer electronic sectors, and
has offices in more than 20 countries around the world. Belkin is a
multiple-time Inc. 500  This free event is restricted to qualified CEOs &
CFOs only. Confirmed RSVP required. No service providers.. See
http://www.socaltech.com/calendar/eventid/25600

March 2, Pasadena -- SCALE. Now celebrating its 15th year, the Southern
California Linux Expo SCALE 15X is the largest Linux and Open Source
Software show in North America.. See
http://www.socaltech.com/calendar/eventid/25597

March 3, Pasadena -- DevOpsDay LA. LA's very own 1 day DevOps conference.
See http://www.socaltech.com/calendar/eventid/25598

March 8, Thousand Oaks -- What is Conservation Mechatronics. The Aerial and
Aquatic Robotic Research Group (AARR) at CSU Channel Islands takes
advantage of affordable and miniaturized electronics, small  batteries, 3D
printing, and open source development to build Remotely Operated Vehicles
(ROV.) Undergrads and middle schoolers now design, build, operate, and
collect data using these tools. Learn how you can participate, and how
this technology can lead to a more sustainable future. See
http://www.socaltech.com/calendar/eventid/25610

March 22, Los Angeles -- Join us at the Pepperdine West Los Angeles
Graduate Campus and learn invaluable information about what it means to be
an entrepreneur. Breakfast provided. Are you looking to expand your
knowledge of new product innovation and commercialization? If the answer
is yes then this session is definitely for you! This session breaks down
the chaotic product innovation process into three simple sections. These
three sections, in priority order are: • Marketing • Technical Feasibility
• Protectability A significant portion of this talk covers Marketability,
since this is the area where 420f ventures fail for lack of creating a
needed product. The talk delves into the 4 Ps of Marketing; Product,
Price, Promotion, and Place as well as supporting content. The other two
Keys, Technical Feasibility and Protectability, will be covered as well.
This talk is particularly suited for those who are looking to expand their
knowledge of new product innovation and commercialization. See
http://www.socaltech.com/calendar/eventid/25590

March 22, Los Angeles -- MAKE IT Monthly - From Prototype to Scale: How to
Partner with Contract Manufacturers. You have a prototype, but now what?
Whether you’ve designed a garment or an electronic device, you can work
with contract manufacturers (CMs) to get your product manufactured; find
out how. Durolabs founder Michael Corr will provide practical advice for
getting your product off the ground. See
http://www.socaltech.com/calendar/eventid/25613



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Sponsored by:

TVC Capital LLC (www.tvccapital.com)
Investments in and Acquisitions of Growing Software Companies

Silicon Valley Bank (http://www.svb.com).
Make next happen now.

Stubbs Alderton Markiles, LLP (http://www.stubbsalderton.com).
Business. Technology. Law. Vision.

Safire Partners (http://www.safirepartners.com).
SoCal-based executive search for emerging growth companies

Binary Pulse Technology Marketing (http://www.binarypulse.com).
We Create Demand for California's Technology Companies.

Key info (http://www.keyinfo.com)
infrastructure ~ connectivity ~ co-location ~ cloud

PricewaterhouseCoopers (http://www.socaltech.com/pwc).

Shimokaji IP (http://www.shimokaji.com)
Bettering Life Through Creative Ideas

La Visual (http://Lavisual.com)
A Branding, Product Strategy & Rapid Prototyping Accelerator

Email [email protected] for more information about sponsoring this
newsletter.
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