On Sunday 27 March 2005 09:40, Daniel Carrera wrote: > Hi guys, > > Those of you who love the Creative Commons (Christian!) may like > hearing about Magnatune. This is a small record label that tries > to treat both musicians and customers fairly.
Hey, Daniel, thanks for this info! As a matter of fact, there are a couple of little surprises in the Digital Tipping Point film that we are not telling anyone until the movie comes out, except our closest core transcribers and support staff. Heh. We want to have a nice little surprise for everyone. We want to make the film informative, but fun, too, and so you will have to wait to see the film to get the Magntunes tie-in surprise! So without giving you very much of a clue at all, I can tell you that one of the surprises is going to be involving Magnatunes. If you think you know the answer based on what I just said, then I can most assuredly tell you that you don't!! But thanks again for telling me about Magnatunes. We are definitely looking for good original music that we can use for the film, and the big record labels of course have priced themselves out of our market. Ya know, in so many ways, our film itself reflects the subject matter we are covering. Our film is about open source, and our film is made in an open source type of way. Our film is about disruptive technologies, and the equipment we use, the production style, are all disruptive technologies. We ourselves are what Clayton Christensen would call "overshot customers" in that we are looking for music that is moving, but produced by artists and companies which have been squashed or ignored by the big labels. So we are definitely pumped by Magnatunes, because they are most definitely a market entrant deploying a disruptive technology, and I think that when Magnatunes gets its first tune on pop radio, that will be a huge digital tipping point. At that point, the major labels will be shocked and worried, and well they should, because as Novell CEO Jack Messman said in his interview for the film, the water level of commoditization of proprietary software by open source is always rising (end quote) and by the time the major record labels figure out that the circumstances have changed, it might be too late, just as it might be too late for Microsoft. IMHO, it really is possible that the digital industry of only 5 years hence will be quite different from today. Magnatunes has a role to play in that change. > > You can download all the music, for free, under a Creative > Commons license (Attribution NonCommercial ShareAlike). If you > like it, you can pay for a higher quality version. If you want to > use it for commercial purposes, you can get a commercial license. > But notice, you still get to sample the music before paying for > it. So you can include the music in your work from the beginning. > And if at the end of the project you still want it, you can buy > it then. > > They let musicians get a 50% of the sales profit. I understand > that's pretty unusual. I hope they do well. > > There's an interview at CC: > http://creativecommons.org/audio/magnatune > > The Wikipedia article is nice too: > http://en.wikipedia.org/wiki/Magnatune > > And of course, the company website: > http://magnatune.com/ > > I like their logo. It says "we're not evil". Their motto says > "Internet Music Without the Guilt". > > I like these guys. It looks like they're trying to find an honest > business model, which is not centered around treating the user > like a pirate. Better yet, it's a model based around open > content. It just feels good. > > I don't listen to much music. But if I ever start, I'll get it > from these guys. After all, with these guys I get to hear the > music before buy it. > > Cheers, > Daniel.
