Simple rules for better PowerPoint presentations

Have you ever given a PowerPoint presentation and noticed that something
about it just seemed a little … off? If you’re unfamiliar with basic
PowerPoint design principles, it can be difficult to create a slide show
that presents your information in the best light. Poorly designed
presentations can leave an audience feeling confused, bored, and even
irritated. Review these tips on making your next presentation more engaging.

Don't read your presentation straight from the slides

If your audience can both read and hear, it’s a waste of time for you to
simply read your slides aloud. Your audience will zone out and stop
listening to what you’re saying, which means they won’t hear any extra
information you include. Instead of typing out your entire presentation,
include only main ideas, keywords, and talking points in your slide show
text. Engage your audience by sharing the details out loud.

Follow the 5/5/5 rule

To keep your audience from feeling overwhelmed, you should keep the text on
each slide short and to the point. Some experts suggest using the 5/5/5
rule: no more than five words per line of text, five lines of text per
slide, or five text-heavy slides in a row.

Screenshot of Microsoft PowerPoint
Don't forget your audience

Who will be watching your presentation? The same goofy effects and funny
clip art that would entertain a classroom full of middle-school students
might make you look unprofessional in front of business colleagues and
clients. Humor can lighten up a presentation, but if you use it
inappropriately your audience might think you don’t know what you’re doing.
Know your audience, and tailor your presentation to their tastes and
expectations.

Choose readable colors and fonts

Your text should be easy to read and pleasant to look at. Large, simple
fonts and theme colors are always your best bet. The best fonts and colors
can vary depending on your presentation setting. Presenting in a large
room? Make your text larger than usual so people in the back can read it.
Presenting with the lights on? Dark text on a light background is your best
bet for visibility.

Screenshot of Microsoft PowerPoint
Don't overload your presentation with animations

As anyone who’s sat through a presentation while every letter of every
paragraph zoomed across the screen can tell you, being inundated with
complicated animations and exciting slide transitions can become
irritating. Before including effects like this in your presentation, ask
yourself: Would this moment in the presentation be equally strong without
an added effect? Does it unnecessarily delay information? If the answer to
either question is yes—or even maybe—leave out the effect.

Use animations sparingly to enhance your presentation

Don’t take the last tip to mean you should avoid animations and other
effects entirely. When used sparingly, subtle effects and animations can
add to your presentation. For example, having bullet points appear as you
address them rather than before can help keep your audience’s attention.

Keep these tips in mind the next time you create a presentation—your
audience will thank you. For more detailed information on creating a
PowerPoint presentation,

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