The hidden value of Softimage is in it's patents. AD did a smart move buying Softimage from Avid. It allowed them freedom to implement features in other apps with less risk of infringement. Less so for a competitor. I don't think AD will let that go.
On Tue, Sep 10, 2013 at 11:26 AM, <[email protected]> wrote: > couldn’t agree more with your analysis Matt. > > I don’t think AD is reading the situation very well – but who knows... a > lot of men-in-suit’s necks must be on the line, so perhaps out of sheer > necessity they might come up with something - and if they hurry it might > still make a difference. Or not. > > > > > *From:* Matt Lind <[email protected]> > *Sent:* Monday, September 09, 2013 8:01 PM > *To:* [email protected] > *Subject:* RE: Softimage Rental? > > > Well, if they want to generate revenue they’re not reading the situation > very well.**** > > **** > > To use an analogy, they’re running a lemonade stand and are realizing > there aren’t as many customers when summer ends. However, instead of > reducing prices to encourage more customers to stop by for a drink, they’re > jacking the price up to recoup the voids from lesser traffic.**** > > **** > > If Autodesk wants more revenue they should develop something appropriate > for the times, perhaps something other than lemonade.**** > > **** > > Matt**** > > **** > > **** > > **** > > **** > > *From:* [email protected] [mailto: > [email protected]] *On Behalf Of *[email protected] > *Sent:* Monday, September 09, 2013 10:48 AM > *To:* [email protected] > *Subject:* Re: Softimage Rental?**** > > **** > > This does not come out of a need from Autodesk (or Adobe or any other > vendor) to accommodate your activities – it comes out of a need from them > to generate revenue. **** > > Surely they can see the number of new licenses declining – so perhaps > rentals can compensate somewhat?**** > > **** > > Next? licenses bundled with hardware or turnkey solutions – or > selling/licensing parts of software,... **** > > **** > > **** > > **** > > *From:* Angus Davidson <[email protected]> **** > > *Sent:* Monday, September 09, 2013 7:17 PM**** > > *To:* [email protected] **** > > *Subject:* RE: Softimage Rental?**** > > **** > > Apart from the glaring omission of SI from that list the things that > worries me in the FAQ is that rental options dont have previous version > rights. Unless I have read that incorrectly your SOL if your client needs > you to work on a older version. **** > > **** > > One wonders how much if any thought has gone into this at all.**** > > **** > ------------------------------ > > *From:* Rob Wuijster [[email protected]] > *Sent:* 09 September 2013 05:38 PM > *To:* [email protected] > *Subject:* Re: Softimage Rental?**** > > not seeing Softimage on that list.... > > **** > > Rob**** > > **** > > \/-------------\/----------------\/**** > > On 9-9-2013 17:18, Eric Thivierge wrote:**** > > So are we going to be getting a rental option? > > http://www.autodesk.com/buy/us-prices > > > > ----- > No virus found in this message. > Checked by AVG - www.avg.com > Version: 2013.0.3392 / Virus Database: 3222/6648 - Release Date: 09/08/13 > > **** > > **** > > This communication is intended for the addressee only. It is confidential. > If you have received this communication in error, please notify us > immediately and destroy the original message. You may not copy or > disseminate this communication without the permission of the University. > Only authorised signatories are competent to enter into agreements on > behalf of the University and recipients are thus advised that the content > of this message may not be legally binding on the University and may > contain the personal views and opinions of the author, which are not > necessarily the views and opinions of The University of the Witwatersrand, > Johannesburg. All agreements between the University and outsiders are > subject to South African Law unless the University agrees in writing to the > contrary. **** > > **** >
