I agree with you message. I'd like to chime in.. 

I started SI not 3 years ago as an intern. I had to work with two other 
generalists, one on maya and the other in si. In under 3 months, I learnt from 
zero SI to enough knowledge to produce double the quota of my Maya partner 
(year experience in Maya). The factors could depend on the artist, but then 
again SI is a great animation and render and compositing package, quick to 
learn and flexible right out of the box. 


Learning more about Maya, I do believe Maya is a great product. Don't get me 
wrong, but reading more on this list is starting to make me doubt the pipeline 
workflow, with future issues that could set us back and keep us at similar 
costs and incapability with our competition in this growing market here in 
Colombia. 


Due to our nature of being an aspiring VFX and animation industry for the Latin 
population (a huge market) here from Colombia, South America; the alternative 
softwre, for cost sake and functionality, is Blender. 


This littel rebel of an idea promotes innovation and flexibility. People are 
working on Ice like nodal flexibility and incorporation, it has sculpting like 
mudbox, compositing nodes as powerful as SI's and as capable as Nukes, video 
editing (in a 3D package?!), and tools that come standard to Maya, Max, and SI. 
Yes, it's not there yet, but it's future is by the users for the users. It's 
open, and developing fast. Each release has hundreds, yes hundreds, of bug 
fixes and cool new features. Not to mention it runs a gpu+cpu hybrid render 
engine already included from the get go. And it has the flexibility for 
developers to grow it, an open SDK. 


This is very attractive here. And free, and hopefully always free. 


Being in South America, our production budget is not capable of what Autodesk 
offers at most times, especially at startup; and I have to say that here, 
piracy is prevalent in this industry for nearly all of this continent. Not till 
the emerging studios and talent become successful can they afford to purchase 
legal seats from Autodesk. As a startup our product turnover and profits are 
small, every peso counts. Spending thousands of dollars that squashes our 
currency on what Autodesk or any other software package is offereing sometimes 
is not viable if we wish to grow or re-invest in more staff and better 
products; as we can only, more often than not, only cover costs with Autodesk 
current marketting model and their most popular toolset and expensive pipeline. 


This situation brings most of Colombia and universities here to start working 
with Blender. It is a reality that open source software is competition to 
anything Autodesk offers; and even if it wasn't, it would be pirated due to the 
economy of the industry here. Yes, Autodesk has the prestige here, yes those 
who are successful will buy what they offer.. But it's losing traction; even as 
corruption is challenged and more and more studios require legal software to be 
granted a sale. But being new studios in a growing industry, it simply can't 
afford Autodesk with the industries current low turnover in Latin America (for 
lack of cred), especially for a difficult 3D pipeline with costly maintenence, 
need for development, plugins, difficult non-destructive/render pipeline 
workflow, etc; that is not what is needed in a competitive pace within the 
idustry, one that SI could offer. 


I had plans to grow my studio here in Colombia and by now we have produced 
double the quantity with competing if not superior quality with teams the 
fraction the size of any other studio in this country (which run mostly Max or 
Maya). This could be thanks to SI. This year we are landing a television 
series, and we have done all our preproduction in an older version of SI. We 
hoped to upgrade to the newest and latest, as our pipeline depended on what SI 
could offer - workflow, functionality, trustworthiness. We were planning to 
invest a lot in Autodesk, but now our alternatives are to finish our production 
with our antiquated software, and we can only hope we can purchase SI in the 
upcoming months or later this year when the contract funds transfer, and carry 
on till we adopt a viable alternative - which would be Blender or anything else 
that will help us grow faster than our competition , either with costs or 
flexibility and future. If we had the opportunity to invest in Softimage later 
on this year without any previous subscription, we would, and be ahead of our 
competition many years to come. 


I'm not saying blender is or ever will be competition, nor am I saying that 
South America is a lost market - no. I am saying the marketting strategy for 
Autodesk software and any other 3D software should change to accomodate these 
needs in growing industries, with thousands of potential new users and content 
for the worlds second largest mother tongue language, Spanish. 


I hope Blender will not be bought up, I hope it stays open. I also hope there 
will be a contender that also is made by the people, for the people, but that 
will benifit Autodesk in some way. I also hope Autodesk, for the sake of their 
own industry, will have a contender for Houdini and Modo, Blender and Nuke all 
in one, which Softimage IS.  


I hope Autodesk will have the backing of a developing VFX industry in Latin 
America, that will not be thwarted by costly and uncompetitive pipelines and 
replaced by opensource packages - completely legal, developing and trustworthy. 


Taking away a toolset that competes with Houdini, Nuke, Blender, Modo - the 
competition together - for a prized toolset still in development, yes, popular, 
yes, stable, yes, growing... but not appropriate for an industry who can't 
afford to spend the level of education and workflow bottlenecks Maya or Max has 
to offer - it's disabaling. 


Especially when the alternative to everything is free, legal and developing 
fast. 


Softimage, why discontinue it? Where is the strategy in there? (To make the 
other software stronger? without having to expand staff and business/marketting 
costs?) 


Why not transition the business model to something potentially competitive for 
the competition (yes, not to your own business model and packages, but 
complimentary) that could even compete with Blender and their mentaility of a 
3D software of the people, for the people by opening the SDK and still giving 
access to potential customers? 


Why close a competing product that can ward off quickly growing competition for 
quite some time as is? Why not let the people maintain such a tool to your 
benifit? Why not keep the mentality of efficient and investment worthy 
mentality of an emerging industry here in Latin America - why not benifit from 
the ideology of growing studios, efficiency and innovation in itself? Why have 
people settle for yes, a tried and true, yet flawed, pipeline - instead of 
promoting tools that make everyday VFX work easier (as recent products in the 
industry have shown created within SI). Why take away options (for people to 
invest in Autodesk)??? 


Even if you don’t open the SDK, why not offer alternatives to studios and 
emerging industries looking for alternatives that are more efficient and 
cheaper in the long run than software still in development? Cheaper and more 
efficient than Hollywood VFX pipelines? Why take away an answer to the 
industries needs? 


Why not give the option to emerging students, studios and industries in growing 
countries with markets potentially larger than the English speaking world a 
chance to optimize their budgets with an arsenol of stable and competing 
pipeline alternatives to optimize mainstream and costly methods : Maya and Max 
with Nuke/Houdini (competition)? Why only offer options that need much more 
costs in education for multiple software, taking away from any individual or 
Studio from potential seats they could rather invest in with Autodesk? Why add 
production  waiting till another software is capable of such efficiency? 


Why was this descision set back in only September, then when industries watch 
the Lego Movie and think how did they do it? Or even Metegol, yes, working in 
Maya, struggling with the render pipeline - when simple tools in SI could have 
avoided that and their movie would not have been the most expensive in 
Argentinian history - or even South American history. 


The current pipeline model Autodesk offers, and the army of tools that are more 
than capable to stand against the competition on it's own, Softimage, is an 
asset. 


A business asset. 


Not a liability. 


Don't sell it, but open it. Don't cease and desist it, take advantage of it. 
Don't minimize your focus, you have a good strategy for dominating the market - 
don't limit your options, the ones your clients and future clients will want 
and need. 


Don't give in to your competition. 


Softimage is an asset - especially in an emerging industry here in Latin 
America - one striving for pipeline friendly, ready out of box, cost worthy 
products that works more efficiently than any first-world industry using the 
most popular tools: Maya or Max, or many softwares for a single pipeline (and 
the closest thing to a unified workflow would be Blender, not Maya). It's an 
industry as a whole looking for alternatives - and now you are taking it away 
from them. 



I have no idea who to talk to, and I am not sure this is worthy to share or 
send to superiors, board members or developers. But think. THINK. Be real 
business men, be entrepreneurs, adapt, use what you have, you have the toolset 
to dominate the market still - nothing can compete with the competition quite 
like Softimage can - and yes, Maya will eventually... in a few years - but 
right now these years will count against you. You are crippling your own market 
with the possibility of not being able to bounce back from a VFX industry 
unhappy with the current cost of the mainstream pipelines Maya or Max, or even 
the competition, have to offer.. 


We need alternatives. 





And you have that alternative, a secret one, one that a needing industry wants 
and is looking for, but don't know much about. With the Lego movie, it will 
become more apparent that it CAN be a solution to current everyday pipeline 
issues with popular tools. 




You have the solution, don't let the competition give it to the industry and 
market you are trying to survive in. Don't take away alternatives to a world 
looking for cost to efficiency ratio solutions. 



Thank you for allowing some thought to your current market to "upgrade" cost 
free, and for extending the offer. But do more for those who are not yet your 
customers, and for those who are unhappy with your other tools looking for 
alternatives. Don't let them go to the competition or to piracy. 




THINK. 










From: Michael Lei
Sent: ‎Sunday‎, ‎March‎ ‎9‎, ‎2014 ‎07‎:‎56‎ ‎
To: [email protected]





Hello everyone.




I had been subscribed to this email discussion list since when I graduated from 
the Softimage 3D program at Seneca College in Toronto in 1999.  I had always 
been amazed by the excitement and dedication of everyone using Softimage 3D and 
XSI.  I didn't participate as often as I would like to because I was looking 
for employment.  I spent the time to enhance the skills I learned from 3D 
training.  I always read the email threads and have found answers amongst you 
all concerning the "how-to's" in Softimage.




Then I found employment in various jobs around the Greater Toronto area before 
moving to Eastern Canada taking a position as a character modeler using Maya.  
I always considered the innovation of character rigging, FXTree, GATOR and ICE 
to be Softimage's strength.




At the place where I work, supervisors received a copy of Maya 2014 from 
Autodesk to try out.  They told me that there were features in Maya that have 
been working in the past that started to break.  So the company stayed with 
Maya 2013 (don't get me started with my other complaints about that program!).




'Nuff said about myself.




After reading the emails concerning Softimage's demise by Autodesk, I was 
wondering if there is more to this story than what is mentioned...




I noticed the response emails from Maurice Patel (of Autodesk) - the 
discontinuation of Softimage is not necessarily the increasing costs of R&D and 
maintenance but freeing up resources to focus on other areas in Autodesk. 
Maurice's response led me to think that it wasn't just about 
Softimage/3DSMax/Maya because I was waiting for new improvements and features 
for Maya for a long time (besides Bifrost and other Max-like tools).




Last year, I remembered Autodesk joined with MakerBot to develop in the 
emerging 3D Printing market.

Here's the link to one article:




http://www.popsci.com/science/article/2013-03/autodesk-ceo-carl-bass-future-3-d-printing-home




Wasn't there a convention held in 2013 that was a 3D Printing conference that 
Autodesk had a booth in it?




Autodesk also released their app, 123D which incorporated some output to 3D 
printers.




Also a few years ago, Autodesk bought a lonely freeware called, "Meshmixer" from

Ryan Schmidt.  Just recently, Autodesk released a update to Meshmixer with 3D 
printing capabilities.




I believe that besides AutoCAD and the Media & Entertainment division, Autodesk 
has focussed its business plan to the emerging 3D Printing market.  It sees 3D 
Printing as a big market to "exploit."




Aren't we all witnessing that 3D Printing is going to be huge in the long run?




I do not work for Autodesk.  I'm just an artist like yourselves - constantly 
learning the skills and craft of CG Animation.  I still consider Softimage to 
be far superior than Maya or 3DS Max (don't get me started on my disdain for 
3DSMax!).  But I need to look at the other CG software alternatives and 
concentrate on what employers (Animation studios in North America) require for 
me to continue in this industry because time is limited.




What do you all think?




Michael L.
Sent from my iPhone

Reply via email to