Framing death – how will the world mark the passing of Nelson Mandela?
– By Keith Somerville

June 10, 2013

When I woke up on Saturday 8th June and looked at the leading stories
in the news I felt a shiver.  Again, South Africans (and many in the
rest of the world) are dreading the news that Nelson Mandela’s lung
infection has claimed the life of one of the towering figures of the
20th Century. In Britain, many are concerned about the health of
Prince Philip, the Queen’s husband.  For a journalist this sets the
pulse racing but also triggers a background plea of “don’t let it
happen on my watch” and “please, please don’t let them both go at
once”.

Reporting the death of a public figure is a necessary but tricky task
for a journalist, all the more so when it is someone as respected and
revered as Mandela.  No politician or world leader is perfect or
spotless, but, for many, Mandela comes as close to it as you can.
Every word written, published, broadcast during his illness and once
he dies will be weighed against reputation and reverence.  Journalists
waiting outside the hospital will be labelled vultures, by some.  But
the public does want to know what’s happening – although they probably
don’t need the endless and pointless updates where the hapless
journalist is asked over again, “what’s the latest” when there is
nothing new to say.  When the moment comes and reporting on health
becomes the long-drawn out reporting of death and looking back on
life, producers and editors have a tricky task.

Obituaries and rolling coverage of death and reactions to it are
difficult things to manage.  Journalism, as I’ve written before, is
often dominated by framing. What do you put in your picture frame, how
do you frame Mandela, how do you frame South African and world
reaction?  With a leader of his standing you will want to reflect the
passing of a great man, the mourning of South Africans, reactions from
those who knew him and other world leaders.  You will want to frame
his life and achievements. But how critically or analytically?  How
soon and to what extent do you draw attention to failings; when do
start asking the hard questions about what next?

These are very difficult questions and ones I’ve faced live on air, as
a programme editor and planner and as a trainer of journalists.  In
Britain, the broadly anti-BBC Daily Mail has in the past seized on
news of BBC royal death rehearsals as a means of bashing the
corporation and suggesting that somehow this is something bad, almost
willing the death of a royal.  But you have to rehearse such things –
you must get the facts right, the procedures of developing the story
from death to obituary to what next to reactions; at some stage you
may have to get into the controversial and tricky area of looking at
the negative idea of the person who has died.  This latter point is
tough – how soon do you do it, how much do you uncover the defects of
a public figure?  I faced this when running the first 10 hours of live
world service coverage of the death of Princes Diana – when to get
into criticism of her role and life.

As an editor and as a trainer of journalists I’ve been involved in
rehearsing deaths and planning coverage.  As early as 2004, I spent a
whole day with the BBC African Service running through an imaginary
scenario in which Nelson Mandela was killed in a car crash.  There
were heated discussions of how we dealt with the issue of Winnie
Mandela, of the decision of Mandela and the ANC to opt for violence.
When it comes to weighing his political career how do you deal issues
like the ANC’s relationship with the South African Communist Party and
do you mention the belief of many analysts that Mandela had been a
party member? How do you cover the violence in the townships between
the ANC and Inkatha?  And a more recent and contentious issue, what do
you say about the business role of his children and grandchildren and
the court case over family assets? They are part of his legacy, but do
you mention them and if so, when?

These things will now be going through the minds of editors across the
world, especially in South Africa.  They will be agonising – and that
is a good thing.  In journalism context and tone are all and they must
get both right.  By discussing this, no doubt some will see my writing
this piece as morbid or as wishing for death to come to bring a big
story.  But this has to be done.  You will want your coverage to
reflect the man, his achievements, every facet of his character and
life and the times in which he lived.  You must do Mandela and South
Africa justice and not make a sad occasion one in which to wallow in
sentiment, but rather to celebrate and appreciate an amazing man, but
a man, after all.

Keith Somerville is a Senior Research Fellow at the Institute of
Commonwealth Studies; teaches Humanitarian Communications at the
University of Kent; and runs the Africa – News and Analysis website
(www.africajournalismtheworld.com). He worked for the BBC for 28
years.

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