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I agree with many that the ATSF Warbonnet scheme is an American classic, but I think BNSF should move on, and adopt a new corporate title and image, rather than flounder around with the several retro paint schemes it is now using. Conrail was avery different corporation than the railroads it replaced, and I think the blue paint and new name helpedConrail get over the spectre of Penn Central and the other late 1970 bankcrupcies. Although BNSF is comprised of financially successfull railroads, probably the best way to stay away from the "red team, blue team" debacle which has hurt so many merged companies would be to develop a new corporate culture. Why paint locomotives in bright paint schemes ?. They work just as well in black. Freight shippers rarely see the trains they ship products on, and the shipping clerk could care less what colour the locomotive is. The bright colours are to portray a sense of corporate identity to the employees who work around the trains. A smart paint scheme depicts a smart corporation. The various BNSF paint schemes must leave the employees wondering who is in control, GN or ATSF ?. Good new corporate images are hard to come by. Some are devised in house by managers or employees (Wisconsin Central) and others by industial designers (CN). Phil Mason ======================================================= -> SPORRS: 'Serious Photographers Of Railroad Related Subjects' -> Web Site: http://www.anet-stl.com/acphotog/sporrs/ -> Message © 1998 SPORRS® - All Rights Reserved =======================================================
