No, did you listen to the program? It is a BBC discussion of the future of
"broadcasting." They are specifically focusing on news operations, but the
inferences are general in nature. The gist is that the one-way nature of
broadcasting is changing. That organizations such as the BBC are morphing
into clearinghouses of content. The presenter made a few interesting remarks
about the transmitters. One person even made the scandalous suggestion that
even the BBC's future is not guaranteed. (I can already hear the high-pitch
howl of Luddites spooling up in their graves now. :))

-----Original Message-----
From: [EMAIL PROTECTED]
[mailto:[EMAIL PROTECTED] On Behalf Of Richard Cuff
Sent: Sunday, March 04, 2007 6:36 PM
To: Shortwave programming discussion
Subject: Re: [Swprograms] Broadcasting's future

Scott -- are you making the point that the BBCWS is now making its
content available via iTunes, and that is, for many, the "future" of
broadcasting?

Those World Service programs that are shown in the BBCWS podcast trial
are available via iTunes.

Richard Cuff / Allentown, PA  USA

On 3/4/07, Scott Royall <[EMAIL PROTECTED]> wrote:
>
>
>
>
> This is news in a sort of non-news context.
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