Keynsian economics says you cannot work your way out of a financial hole 
through austerity.  The EU countries are beginning to prove Keynes right again.
 
Joe


>________________________________
> From: Richard Cuff <[email protected]>
>To: [email protected]; Shortwave programming discussion 
><[email protected]> 
>Sent: Sunday, April 28, 2013 1:19 PM
>Subject: Re: [Swprograms] Swprograms Digest, Vol 110, Issue 7
>  
>
>The BBC has stated that, with shortwave, their unduplicated English
>language audience would be larger than it is.  However at this point
>the issue is funding - while back in 2001 that was less of an issue,
>the UK's fiscal policy of austerity hit the BBC both domestically and
>internationally.  In their opinion the expenses saved by reducing
>shortwave usage resulted in less audience loss than expenses saved
>elsewhere in either program creation or in distribution /
>transmission.
>
>Meanwhile I saw a NY Times story that mentions that the Western
>European policies of austerity adopted in their financial crisis are
>now being rethought.  Will international broadcasting services be
>allowed to spend more as a result?  Time will tell, I guess...
>
>Richard Cuff / Allentown, PA  USA
>
>On Sun, Apr 28, 2013 at 12:13 PM, Art Preis <[email protected]> wrote:
>>
>> Agreed Mike.
>>
>> Also of note is the phrase "Our English language radio programming on the
>> BBC World Service has also performed well with audiences holding firm at
>> about 44 million overall." I would think that if Shortwave would still be
>> part of their worldwide instead of localized delivery platform, growth might
>> have been achieved with this medium as well.
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