On Thu, 1/9/14, David Goren <[email protected]> wrote:

> Is there a prohibition for stations
> to lease their HD-2 and HD-3 in a manner similar to FM
> subcarrier stations? Otherwise, that could be a model. 

I don't believe there is an FCC regulation that would deny this possibility, 
which means it is more flexible than second-channel audio.  However, a station 
will have license expenses with iBiquity, the licensed owner of the technology. 
 For sure you'd have issues of annual costs/fees for technology licensing, 
which I believe is 3 % of the incremental net annual revenue on digital content.

Here in Iowa, our statewide public radio network, Iowa Public Radio, has three 
programming streams.  They've started to use the HD-2 channel on some of the 
transmitters to send a second stream instead of investing in an entirely 
different frequency.

I personally would only use digital AM/FM if I am GIVEN a receiver, as 
otherwise I wouldn't spend the money.

Kevin Anderson
Dubuque, Iowa

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