On Mon, May 17, 2010 at 1:47 PM, M∡rtin Koppenhoefer <[email protected]> wrote: > > I would expect from a new logo to be > > 1 individual and unique > 2 meet all the technical and graphical requirements for a logo > 3 tell a story / symbolize the idea of OSM > 4 possibly maintain some continuity with the current logo > > the proposed design is working only for point 2 but has nothing to do with > OSM.
Good points. Though personally, I believe 2 (technical/graphical) is by far the most important, where that includes the requirement that it "look good". 4 (continuity) is unnecessary, IMHO, and 1 (uniqueness) is usually not a big issue. 3 (story-telling) can be very difficult - but please remember that this shouldn't be interpreted literally - i.e. "symbolizing the idea of OSM" does NOT mean that there HAS to be 1's and 0's, AND a map, AND the idea of a community, AND the idea of freedom, etc etc. Look at the Nike logo. Or the ubuntu logo... both very simple, and effective because they each try to capture only one single *feeling* that somehow represents each company. I really like Robert's contribution. But I guess I understand, now, that some people think it falls short on story-telling. Perhaps that is useful feedback, that designers can take away from this. I think it's only a matter of time before someone proposes a design that nails (at least) those four criteria simultaneously. _______________________________________________ talk mailing list [email protected] http://lists.openstreetmap.org/listinfo/talk
