Martijn van Exel-3 wrote: > > Don't get me wrong - I'm not a proponent of any of that corporate identity > Scheiße, but the fact of the matter is that there are innumerable > publications using the now-defunct OSM logo and it's going to confuse > people > if they see a different logo for what we would like to think of as one > entity. > Perhaps we shouldn't consider it defunct for now, but simply as another variant of the logo.
There are already a number of different variants of the logo in use both by OSMF itself, as well as by various entities building ontop of OSM, like the OpenCylcleMap logo and the OpenSeaMap logo. They however all have a common element, the magnifying glass with a map as a background, which is sufficient to immediately identify them as somehow belonging together. The new logo again uses this theme and is therefore still imho immediately identifiable as belonging to the OSM "brand", so I'd hope that it isn't much of an issue if various "marketing material" still use the older logo variant for a (considerable) while. At the same time, not doing it in a single coordinated step, allows us to play around with the design for the next little while and iron out any wrinkles like the perspective until the largest number of people are happy with it. With it only being on online resources for the moment, it can be again changed as quickly as it was yesterday, which allows the community to see it in action and see what they think of it. If it then turns out, there are significant disadvantages and it wasn't just a (understandable) reluctance for change of something as potentially emotional as the logo, then it should be easily possible to address that. Once the design has stabilized, it will then naturally trickle out to all the other uses of the logo. If it were a more radical change, as a number of previous logo suggestions have been in the past with no recognizability between the two, I would totally agree that it would have had to be coordinated and discussed much more and better than the current switch has been. Kai-- View this message in context: http://gis.638310.n2.nabble.com/New-Logo-in-the-Wiki-tp6319413p6320294.html Sent from the General Discussion mailing list archive at Nabble.com. _______________________________________________ talk mailing list [email protected] http://lists.openstreetmap.org/listinfo/talk
