hi !
it was gud one on marketing & competing,most of all it was true ! its something which really matters regradless of the industry we work whether its software/hardware! On 4/24/05, bharath <[EMAIL PROTECTED]> wrote: > > For a player to win in the game of business,the others do not have to lose > > > > It's natural to want to beat the competition, but too often we make this an > obsession, thinking that the end game is one in which the winner takes all. > In most economic arenas, there are usually multiple winners. Whether the > players are shopkeepers, racing car drivers or even entire countries, they > know that it is vital to compete along certain dimensions, but cooperate on > others. In business, it's typically never war or peace; it's generally both > at the same time. > > > > The author is director of PSi's strategic consulting and private equity > activities. In India's price-sensitive markets, shopkee-pers can be > fiercely competitive when it comes to offering the best deals to customers. > However, you may have noticed that the same shopkeepers tend to locate > themselves near their competitors. For example, on some streets, there are a > slew of companies all selling hardware. Shops on other streets sell only > musical instruments or furniture. By locating themselves near each other, > these shops are able to create a vibrant market - one which attracts > customers who know they'll get the best deal and a wide set of choices. > Co-location is a way for them to cooperate in attracting customers. > > One way that competitors can benefit from cooperating is to form sub-groups > that essentially gang up on those outside the group. Pairs of racing cars, > for example, bunch up to increase their speed. The lead car benefits from a > drop in resistance when the slight vacuum at its rear is filled, and the car > in drafting position benefits as it is partially shielded from the wind. > Similarly, companies that form an industry association, often the biggest or > most professional, sometimes lobby the government to pass laws that benefit > themselves at the expense of non-members. They may pressure the government > to discourage new entrants from coming into the market. > > Even entire economies can compete and cooperate. India and China are in a > race to become the leading economies in the world. Like two fast sprinters > rounding the first bend in the track, each can trip the other, or they can > collide and both knock each other out of the race. In fact, China could use > India's help in terms of manpower: thanks to the success of the one-child > policy, the number of people in their labour force will decline over the > next 15 years. The Chinese labour market is already tightening - Shenzhen > just raised its minimum wage to $83 per month from $74. > > At the same time, China also competes with India. Its need to protect energy > supply lines and to contain India go hand in hand. For example, Chinese port > facilities in Pakistan, Myanmar, Bangladesh and Cambodia are part of an > effort to create a 'string of pearls' presence around the Indian Ocean, both > to protect oil routes and to encircle India. A pipeline from the port of > Gwadar in Pakistan could give China an alternative energy channel, plus a > base to control shipping lanes in the Arabian Sea. > > The above examples suggest that a player's success is often dependent on the > cooperation of its competitors. Since we cannot choose our competition, luck > plays a role in the kind of competitors we have and, therefore, our chances > of success. It's unfortunate when a player finds himself in competition with > a hyper-competitor, one who hurts both himself and other players in a > reckless bid to dominate a market. If one of the players engages in all out > competition - by poaching employees and customers or pursuing market share > at the expense of profits - the entire industry's profits can be wiped out, > as has happened in the US airline industry. The only winners in this > situation are customers, who benefit from unbelievable prices and service. > > For a player to win in the game of business, the others do not have to lose. > In fact, we have seen that competitors often compete and cooperate. They > cooperate to increase the size of the market, and they compete to divide up > the market. They form teams within the industry, but then gang up on > non-members. Friends in one arena are enemies in another. > It's just business. > > > > > > > > > > > > Reach me @: [EMAIL PROTECTED] > > > > __________________________________________________ > Do You Yahoo!? > Tired of spam? Yahoo! Mail has the best spam protection around > http://mail.yahoo.com > ________________________________ > Yahoo! Groups Links > > To visit your group on the web, go to: > http://groups.yahoo.com/group/tech4all/ > > To unsubscribe from this group, send an email to: > [EMAIL PROTECTED] > > Your use of Yahoo! Groups is subject to the Yahoo! Terms of Service. > ________________________________ > Yahoo! Groups Links > > To visit your group on the web, go to: > http://groups.yahoo.com/group/tech4all/ > > To unsubscribe from this group, send an email to: > [EMAIL PROTECTED] > > Your use of Yahoo! Groups is subject to the Yahoo! Terms of Service. > > Yahoo! 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