Corporate coaching is usually initiated by management. The principles of corporate coaching are the same as life coaching, with the emphasis on giving the individuals in a team the responsibility for change, as well as building their selfbelief to enable them to carry out change. The needs of the company are what will be addressed in the corporate coaching sessions.
It is a proven fact that * if we are told something, after 3 weeks 70% of us will remember it and after 3 months 10% of us will remember it. * If we are told and shown something, after 3 weeks 72% of us will remember it and after 3 months 32% of us will remember it. * If we are told, shown and experience something after 3 weeks 85% of us will remember it and after 3 months 65% of us will remember it. This works for positive as well as negative experiences and one of the facts that any coach will try and instill into his client is that to 'fail' at something (but experience it nonetheless) is one of the most profound learning experiences he can have. Failure should be viewed as an opportunity to learn and grow. * The coach has an innate belief in the untapped potential of each client and his own ability to unleash it during the coaching process. * The emphasis on ACTION in the coaching process is one of the ways it is different to other 'therapies". This small piece has been adapted from a coaching report "The Past, Present and Future of Coaching". To read more download these free books from http://www.coaching-reports.com/?Refer=AK
