*General beleif is that cartoons are effective communication, but it
depends upon receivers perception.  Enjoy the same


**courtsey  kv chari*



Know Your Customers:

A disappointed salesman of Coca Cola returns from his Middle East
assignment.
A friend asked, "Why weren't you successful with the Arabs?"

The salesman explained

"When I got posted in the Middle East , I was very confident that I would
make a good sales pitch as Cola is virtually unknown there. But, I had a
problem I didn't know to speak Arabic. So, I planned to convey the message
through three posters...



First poster: A man lying in the hot desert sand...totally exhausted and
fainting.

Second poster:  The man is drinking our Cola.

Third poster: Our man is now totally refreshed.

And Then these posters were pasted all over the place
"Then that should have worked!" said the friend.
"noo"???????????? said the salesman. I didn't realize that Arabs read from
right to left"



 Service Above Self
cnu.pne

--~--~---------~--~----~------------~-------~--~----~
You received this message because you are subscribed to the Google Groups 
"Thatha_Patty" group.
To post to this group, send email to [email protected]
To unsubscribe from this group, send email to 
[email protected]
For more options, visit this group at 
http://groups.google.com/group/thatha_patty?hl=en
-~----------~----~----~----~------~----~------~--~---

<<image/jpeg>>

<<image/jpeg>>

<<image/jpeg>>

Reply via email to