Why do People Create Email Hoaxes?

At any one time, there is likely to be many thousands of completely bogus
hoax messages travelling via email, from the very latest email hoaxes to
older email hoaxes that have been circulating in various forms for years.

I am often asked why people create such hoaxes in the first place. This is
an interesting question that probably has no definitive answer. For example,
what could possibly motivate somebody to write and distribute afictional
message about a dying
child<http://www.hoax-slayer.com/amy-bruce-charity-hoax.html>?
Why would someone author a bogus warning about a non-existent computer
virus<http://www.hoax-slayer.com/virus-hoaxes.html> or
falsely claim that a well-known company was giving away money or
products<http://www.hoax-slayer.com/giveaway-hoaxes.html>
?

Unlike a scammer, whose efforts may be rewarded in the form of stolen funds
or stolen identities, a hoax writer does not stand to reap such a tangible
reward. The motives of a scammer are not hard to ascertain. Hoaxsters, on
the other hand, have motives that are less transparent.

Perhaps people most commonly start hoax emails simply to see how far, and
for how long, their nonsensical messages will spread. If they create a hoax
that regularly has recipients clicking on the "Forward" button, they may
feel "successful" by their own twisted standards. By pulling the wool over
the eyes of a substantial number of Internet users, these pranksters may
feel that they have "made their mark" on society. Perhaps it is something
akin to vandalism out in the "real" world. Perhaps there are similar
underlying motives that drive those who create hoaxes and those who spray
graffiti or slash train seats? Such vandalism may seem completely pointless
to the rest of us, but the vandals must gain some intrinsic value out of it
- a venting of anger against a society they resent - a sense of power - just
a cheap thrill, perhaps.

In some cases, a newly created hoax message might spread a lot further than
the author originally intended. Some hoaxes start out as just a practical
joke aimed squarely at a select group of friends. But the friends send it
to *their* friends and, in short order, the message has irretrievably
escaped into the wilds of Cyberspace. Some time back, a widely distributed
email hoax about a group of Cambodian
midgets<http://www.hoax-slayer.com/lion-midgets.html> fighting
a lion started in exactly this way.

In other cases an email hoax might be originally sent out simply because the
author misinterpreted something and genuinely felt compelled to let others
know about it. For example, the infamous "Bonsai Kittens" website appears to
have prompted one outraged visitor to create and send out an email
petition<http://www.hoax-slayer.com/bonsai-kittens.html> calling
for authorities to close down the site. However, the creator of the email
petition apparently did not realize that the site was just a joke. In spite
of the fact that nobody is *really* making Bonsai Kittens, this misguided
petition continues to circulate and collect email addresses years after it
was first launched.

Hoaxes might also be started solely for the purpose of discrediting a
company or individual. For example, some virus hoaxes, such as the Elf
Bowling hoax <http://www.hoax-slayer.com/elf-bowling-hoax.html> name a
particular software program and may have been started simply because the
author had some unnamed grievance and was seeking revenge.

Some have postulated that spammers deliberately create email hoaxes as a way
of subsequently collecting email addresses. Certainly, messages that get
forwarded many times <http://www.hoax-slayer.com/forward-responsibly.html> can
accumulate a great many email addresses and spammers may well harvest these
addresses for use on spam lists. However, generally speaking, I'm not
convinced that spammers are the ones who actually create these hoaxes in the
first place. For such an exercise to be successful (from the spammer's point
of view), he or she would have to set up a mechanism by which the email hoax
messages were eventually returned after they had accumulated a large number
of email addresses. Typically, email hoaxes do not have any such mechanism.
If they did, it would perhaps make it possible to identify the original
author.

As I said earlier, it is probably quite difficult to pinpoint one definitive
reason why some individuals in the Internet community decide to create and
distribute email hoaxes. Given the sometimes unfathomable complexity of
human psychology, there is likely to be quite a number of reasons why people
author email hoaxes and I've only touched on a few possible motives here.

What thoughts do *you* have on this issue? You might like to join the
discussion<http://s12.invisionfree.com/HoaxSlayer_Forums/index.php?showtopic=262>
on
the subject at the Hoax-Slayer Forums. Your input will be most welcome!

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