Indian Youth Readership Trends *The National Book Trust (NBT) and National Council of Applied Economic Research (NCAER) carried out a survey to understand the reading habits of the Indian youth.*
*The National Youth readership Survey (NYRS) 2009 revealed some interesting facts about Indian youth, demographics and media habits: * - *The 2009 Indian youth population was estimated to be 459 million.* - *Nearly 38% of the total Indian population falls under youth category (13-35 year olds).* - *About 73% of the youth are literate (333 million)* - *The literate youth population has growth by 2.49% between 2001 and 2009* - *62.1% of literate youth live in rural India. * - *81.5% of literate youth are Hindus.* - *73% of the literate Indian youth belong to the other backward castes (OBCs), scheduled castes (SC) and tribes (ST). * - *Only 9.6 % are graduates* - *The newspaper continues to be the most important source of information * - *Current affairs, music and films are key areas of reading interest* *source http://www.india-reports.com/summary/Indian-Youth-Readership-Trends.aspx ** what we do !!<http://wncx.radio.com/2010/05/03/newspaper-demographics-find-out-what-your-friends-are-reading/> * * <http://sig.graphicsfactory.com/>* நல்லதுசெய் நல்லதே நடக்கும் जन सेवा इश्वर सेवा cnu.pne
