Free-Reprint Article Written by: Wesley Berry, AAF See Terms of Reprint Below.
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In fact, flowers are so popular that 92 percent of women can remember the last time they received them and 97 percent of both men and women can recall the last time they gave them. Additional Article Information: =============================== 476 Words; formatted to 65 Characters per Line Distribution Date and Time: 2006-10-27 10:00:00 Written By: Wesley Berry, AAF Copyright: 2006 Contact Email: mailto:[EMAIL PROTECTED] For more free-reprint articles by Wesley Berry, AAF, please visit: http://thePhantomWriters.com/free_content/d/index.shtml#Wesley_Berry,_AAF ============================================= Special Notice For Publishers and Webmasters: ============================================= If you use this article on your website or in your ezine, We Want To Know About It. Use the following URL to let us know where you have used this article, and we will include a link to your website on thePhantomWriters.com: http://thephantomwriters.com/notify.php?id=3725&p=load HTML Copy-and-Paste and TEXT Copy-and-Paste Versions Of Article Are Available at: http://thePhantomWriters.com/free_content/db/b/video-reviews-of-flowers.shtml#get_code --------------------------------------------------------------------- Video Reviews Of Flowers May Draw Customers Like Hilary Duff Copyright (c) 2006 Wesley Berry, AAF Wesley Berry Flowers http://www.800wesleys.com/ Flowers are one of the most popular gifts on the planet-one that pop star and movie actress Hilary Duff is sure to have given and received many times already in her young life. In fact, flowers are so popular that 92 percent of women can remember the last time they received them and 97 percent of both men and women can recall the last time they gave them. With so many flowers being bought, sold, and presented as gifts every year, the Society of American Florists (SAF) wondered just what people look for when they purchase flowers. To find out, they conducted a survey. The results showed that 93 percent of people place a high priority on the freshness and quality of the floral products. They also look for: * Product Guarantees: 88% * Easy and Convenient Ordering: 83% * Good Value: 77% * Delivery Service: 77% * Advice and Recommendations: 69% * Professional Designs: 67% * Variety of Products: 67% * A Range of Options and Prices: 60% To find what they perceive as quality flowers, consumers have a number of options to choose from, but it seems the recommendations of others are the most popular way to pick a florist with 36 percent of respondents indicating they'll "take a chance" on a florist someone referred them to. Other popular ways are through viewing window displays and the Internet. All of that is good news for professional, high-quality florists who pride themselves on the sale of fresh, beautiful flowers. Most of them spend a good deal of time creating eye-catching window displays that show off their talents and great products. Many also provide easy-to-use web sites for ordering convenience, which is an especially important draw for young consumers in Hilary Duff's age group who tend to be more technology savvy than their parents. Now it seems the Internet is taking the consumer experience one step further. Internet retailer Buy.com is now offering a combination of reviews written by customers with the ability to post online videos showing actual products and whether or not they are what their advertised to be. As a result, florists selling flowers that are anything less than fresh and beautifully designed should beware-their sub-par product may wind up on the Internet for all to see. Whether or not this new development will prove to be attractive to consumers has yet to be seen, but considering the popularity of sites like MySpace and GoogleVideo, chances are many consumers will take the time to post a video of their own. And, since it's human nature to take action when we're unhappy with a product or service, there's a good chance that the majority of the videos will be linked to negative reviews. One thing is for certain, technology-especially in the hands of young people like Hilary Duff-will continue to influence how we buy and sell the items we need and want. --------------------------------------------------------------------- Wesley Berry is member of the American Academy of Floriculture (AAF) and President of Wesley Berry Flowers, a successful multi-million dollar floral business that was established in 1946. As a major sponsor of http://www.local-library.com and http://www.Localschoolfinder.com , Wesley Berry has worked hard on behalf of improving literacy. Visit Wesley Berry Flowers on the web at http://www.800wesleys.com . --- END ARTICLE --- Get HTML or TEXT Copy-and-Paste Versions Of This Article at: http://thePhantomWriters.com/free_content/db/b/video-reviews-of-flowers.shtml#get_code ..................................... TERMS OF REPRINT - Publication Rules (Last Updated: May 11, 2006) Our TERMS OF REPRINT are fully enforcable under the terms of: The Digital Millennium Copyright Act http://thomas.loc.gov/cgi-bin/query/z?c105:H.R.2281.ENR: ..................................... *** Digital Reprint Rights *** * If you publish this article in a website/forum/blog, You Must Set All URL's or Mailto Addresses in the body of the article AND in the Author's Resource Box as Hyperlinks (clickable links). * Links must remain in the form that we published them. 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