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Basically, I just wanted to emphasize the importance of having a vision statement. Additional Article Information: =============================== 491 Words; formatted to 65 Characters per Line Distribution Date and Time: 2007-01-11 10:48:00 Written By: Kent Jacobson a.k.a. Mr. Success Copyright: 2007 Contact Email: mailto:[EMAIL PROTECTED] Kent Jacobson a.k.a. Mr. Success's Picture URL: http://shortcut2success.com/Images/kentjacobson.jpg For more free-reprint articles by Kent Jacobson a.k.a. Mr. Success, please visit: http://thePhantomWriters.com/free_content/d/index.shtml#Kent_Jacobson_a.k.a._Mr._Success ============================================= Special Notice For Publishers and Webmasters: ============================================= If you use this article on your website or in your ezine, We Want To Know About It. Use the following URL to let us know where you have used this article, and we will include a link to your website on thePhantomWriters.com: http://thephantomwriters.com/notify.php?id=4195&p=load HTML Copy-and-Paste and TEXT Copy-and-Paste Versions Of Article Are Available at: http://thePhantomWriters.com/free_content/db/j/have-a-vision.shtml#get_code --------------------------------------------------------------------- Why You Must Have a Vision Copyright (c) 2007 Kent Jacobson a.k.a. Mr. Success Shortcut 2 Success http://www.Shortcut2Success.com I know . . . I know . . . I am not telling anyone something new by writing about this topic. Every now and then we all need to be reminded of what we have learned, re-think how it applies to our current situation and implement actions as appropriate. Basically, I just wanted to emphasize the importance of having a vision statement. Having a vision statement for your company, group, team, family or yourself makes common sense because it provides direction on where you want yourself or the group to go. Without a vision, neither you nor anyone in the group knows where they are going or what needs to happen to get there. Your vision statement needs to be to clear and concise. Vision statements should not be complex nor take too long in developing. The best way to get started is by brainstorming a few key phrases, formulate a sentence or two and think about it for a while. Ask yourself, if I were reading this for the first time, would I get it? If not, try again and you will get it. After you create the vision statement, write it down, communicate the message and display with pride. One very effective technique in creating vision statements is to incorporate the use of your company's name and key words such as: we, our and us. Avoid the generalization and soft words such as: transform and create. In support of the vision statement, many companies develop the supporting mission statement and at times have combined the two. I think keeping the vision and mission statements separate promotes better communication of your message and keeps people focused. The mission statement explains what a company does and supporting attributes distinguishing your company from another. Again, keep the mission statement clear and concise when your create one. Here are two vision statements I like: Amazon.com: Our vision is to be earth's most customer centric company; to build a place where people can come to find and discover anything they might want to buy online. 3M Canada Vision Statement: We will grow by helping our customer's win - through the ingenuity and responsiveness of people who care. The vision statement facilitates decision making by aligning everyone towards a common purpose. For the decision makers, the power of vision statements supports timelier and less controversial decision discussions. If you are part of a company without a vision statement, I'm sure you have observed the chaos that can be created when different agenda's collide. Even back during biblical times, people realized the power of a vision; refer to Proverbs 29:18 ... without a vision people will perish... There are many helpful resources online; a little research may be of assistance to you if creating a vision seems confusing. Put some thought into your vision statement and see the positive results and benefit of having one. May your hopes and dreams turn into reality and success. --------------------------------------------------------------------- Kent Jacobson, a.k.a. "Mr. Success" is a trusted authority in the success field and provides valuable success information for free through his website at: http://www.Shortcut2Success.com . You can also read Kent's Success Blog to find more success secrets at: http://www.Shortcut2Success.com/blog --- END ARTICLE --- Get HTML or TEXT Copy-and-Paste Versions Of This Article at: http://thePhantomWriters.com/free_content/db/j/have-a-vision.shtml#get_code ..................................... TERMS OF REPRINT - Publication Rules (Last Updated: May 11, 2006) Our TERMS OF REPRINT are fully enforcable under the terms of: The Digital Millennium Copyright Act http://thomas.loc.gov/cgi-bin/query/z?c105:H.R.2281.ENR: ..................................... *** Digital Reprint Rights *** * If you publish this article in a website/forum/blog, You Must Set All URL's or Mailto Addresses in the body of the article AND in the Author's Resource Box as Hyperlinks (clickable links). * Links must remain in the form that we published them. 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