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Wholesale Tea And Fine Dining – The Secret Is In The Loose Leaf Tea

Article Description:
====================

Almost everyone enjoys a first-class meal in a four star hotel or
restaurant; the memory of a fine dining experience is one that
lasts.


Additional Article Information:
===============================

622 Words; formatted to 65 Characters per Line
Distribution Date and Time: 2007-04-17 10:12:00

Written By:     Marcus Stout
Copyright:      2007
Contact Email:  mailto:[EMAIL PROTECTED]



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Wholesale Tea And Fine Dining – The Secret Is In The Loose Leaf Tea
Copyright (c) 2007 Marcus Stout
Golden Moon Tea
http://www.GoldenMoonTea.com



Almost everyone enjoys a first-class meal in a four star hotel or
restaurant; the memory of a fine dining experience is one that
lasts.

With a friend or loved one spending 2-3 hours in a first-class
establishment can mark an anniversary, promotion, engagement,
birthday or any number of occasions that deserve remembrance.
Sitting in a richly paneled dining room with soft light, low
music, a fine wine and delicious food topped by world-class
service and a breathtaking view is a very pleasurable experience.
If the meal is prepared and served correctly, very few diners
will object to the high cost of the meal-indeed, many people
believe a higher price reinforces the quality of the meal.

The Market is Competitive:

Fine dining restaurants, whether they stand alone or are found in
a four or five star hotel, face very stiff competition. Quality
chefs and maître d's are paid generous salaries and bonuses and
rating agencies like Zagat and the Washingtonian are constantly
evaluating fine dining establishments; the loss of one's rating
can mean disaster.

The lodging industry is particularly competitive as hotels focus
on customer service and satisfaction to discriminate their room
offering from that of the competition.

Tea After the Meal:

World-class dining is an activity where attention to detail or
lack of attention can ruin an otherwise good meal. If the service
is slow or the food is not prepared perfectly, dissatisfaction is
immediate particularly for high priced meals. Dissatisfied
customers by word of mouth alone can damage an otherwise stellar
reputation of a fine dining establishment.

One area that is often overlooked is the tea service at the end
of the meal. Many restaurants offer the best coffee or espresso
but overlook the serious tea drinker. Many restaurants end up
serving a tea bag from a box with limited choices and then serve
the bag in a cup of lukewarm water. High-quality tea must be
steeped properly to ensure the proper preparation. In order to
get the maximum out of tea steeping, whole leaf tea should be
used; the taste and richness of the whole leaf is well presented
during the steeping process.

Tea in bags, even whole leaf tea in bags, cannot compare to
properly infused whole leaf tea. This is particularly true when
the whole leaves have a chance to properly unfurl in a tea
infuser instead of a cramped tea bag.

Tea bags are convenient and fast but many tea suppliers now offer
large capacity or single service infusers and tea pots that not
only provide the dining customer with quality tea but also can be
private labeled with the brand of the hotel or restaurant.

Loose Leaf Tea is Gaining in Popularity

High-quality loose leaf tea is becoming more popular with fine
dining restaurants and hotels as a way to complete the perfect
meal and convince the customer that their presence is very much
appreciated. The secret is a close arrangement between the
restaurant as wholesaler and tea supplier as a provider of the
highest quality loose leaf tea and teaware that will support the
restaurant in serving its customers.

The Wholesaler – Supplier Relationship

The restaurant, as wholesaler, adds value by serving the best tea
to its clientele as part of a perfect meal. The supplier serves
the wholesaler by providing only quality products that are fairly
priced with a substantial discount to encourage the wholesaler to
carry its products. After-sale customer service on the part of
the supplier is also critical.

It is not enough for the supplier to sell the products and walk
away leaving the wholesaler to stand alone to deal with any
potential problems. The wholesaler and supplier must cooperate
with one another in order to satisfy a demanding fine dining
market.




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Marcus Stout is President of the Golden Moon 
Tea Company. For more information about tea, 
(http://www.goldenmoontea.com/greentea) 
green tea (http://www.goldenmoontea.com/blacktea) 
and black tea go to http://www.goldenmoontea.com


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http://www.GoldenMoonTea.com



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