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Article Title:
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How To Immediately Spot Scammy 'gas-Saving' Claims And Schemes

Article Description:
====================

More particularly in these current times of consumer anxiety
about the high cost and escalating prices of gas, a growing
number of fuel-saving myths and bogus claims and advertisements
have developed, or grown stronger, among American and Canadian
drivers understandably anxious to find a way out of the high fuel
cost problem, about certain products or gadgets that are supposed
to yield fuel savings. This article, excerpted from the author's
latest book, describes, for the education and benefit of
consumers, some of the primary warning signs and ways for
spotting such schemes and products that often scam consumers and
fail to actually produce what their marketers claim.


Additional Article Information:
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1227 Words; formatted to 65 Characters per Line
Distribution Date and Time: 2008-03-06 06:12:00

Written By:     Benji O. Anosike
Copyright:      2008
Contact Email:  mailto:[EMAIL PROTECTED]



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How To Immediately Spot Scammy 'gas-Saving' Claims And Schemes
Copyright (c) 2008 Benji O. Anosike
GetAutoFuelSavings.Org
http://www.GetAutoFuelSavings.Org



Fact: fuel-saving schemes and scams rise and fall with the trend
in fuel prices

In the preceding articles that I published on this topic, I made
one essential historical point. Namely, that, by most auto
industry and government experts' account, as a general
historical proposition in North America, and probably in the
world, whenever gas prices are on the rise, so also does the
volume of fuel-saving myths rise, as well as the volume of bogus
claims about "gas-saving" gadgets and products, and of
deceptive commercial advertising, and fraudulent schemes and
scams.

The U.S. Federal Trade Commission (FTC), the well-trusted
American Federal Government agency that is charged with
protecting the public from consumer fraud and public scams,
explains it this way: "When gasoline prices rise, consumers
often look for ways to improve fuel efficiency. Gas prices are
up, and so is the volume of advertising for 'gas-saving'
products." To be sure, says the FTC, "there are some practical
steps you can take to increase gas mileage." However, the agency
sternly warns, consumers should be "wary of any gas-saving
claims for automotive devices or oil and gas additives," adding
that even for the few gas-saving products that have been found to
work, the savings they yield, have been small.

>From the practical standpoint, the gas-saving products on the
market which are frequently peddled to consumers, fall into a few
clearly defined categories. True, as a practical matter, the U.S.
Environmental Protection Agency or EPA, the product testing arm
of the U.S. federal government, has not physically tested or
evaluated every single product advertised or marketed. However,
it has tried to examine at least one product in each category as
to be able to draw its reasonable conclusions generally about the
products.

Some Warning Signs Of Sham "Gas-Saving" Advertising Claims

According to the U.S. Federal Trade Commission, here are some
warning signs which should immediately ring a bell to you as to
the legitimacy of any advertisers (and their products) who make
certain kinds of advertising claims.

1. Claims such as "This gas-saving product improves fuel economy
by 20 percent."

Claims of this type usually purport, but without any independent
supporting or verifiable evidence or documentation provided, that
the consumer is in for some dramatic gas-savings, ranging from 12
percent to 25 percent or more, for use of the gadget or product.
However, the FTC points out that the U.S. federal government's
Environmental Protection Agency (EPA), the principal agency of
the Federal Government that conducts just about the most reliable
and independent tests of this kind in the automobile industry,
has evaluated or tested more than 100 alleged gas-saving devices,
and has not found even one product that significantly improves
gas mileage. In fact, says the Agency, its evaluation to date has
found that some of those purported "gas-saving" products may
even damage a car's engine or cause substantial increases in
exhaust emissions. Hence, any advertising or sales talk by any
company or marketer which claims that its product or devise
dramatically improves fuel economy, especially in huge numbers,
but without presentation of any independently verifiable evidence
or documentation, should immediately set off a warning alarm bell
in your head.

2. Has a credible, unbiased, independent testing agency or
facility evaluated the product?

Here's another serious warning sign. Generally, if NO formal
evaluation has yet been made on an advertised product or gadget
by a respectable, credible public agency or independent
organization, such as the EPA, the Consumer Reports, the Office
of Energy Efficiency of Canada (OEE), or any among the better few
independent testing laboratories around America or Canada or
Europe, then that's a bad sign, and you better thread very
carefully. So, look to see (or ask) whether the product has had
an evaluation done by such an agency? And, if it has, find the
physical text of the test and the rating results, and physically
look yourself to see: what does the verified data actually and
specifically say of the product's performance?

3. Claims such as "After installing your product on my car, I
got an extra 4 miles [6.4 kilometers] per gallon [3.8 liters]."

Don't just take the word of the supposed "satisfied customers"
or others - "testimonials" - in the ads or the infomercials you
see. Rather, independently verify them on your own. Or, better
still, seek other unbiased, unaffiliated independent expert
opinions. Note that, in point of fact, yes, many ads feature
glowing testimonials by satisfied customers. But the reality is
that very few consumers actually have the ability, the patience,
or the right equipment that it requires to be able to test for
what, exactly, might have been the precise changes and cause in
gas mileage that might have occurred (if any, at all) after a
specific 'gas-saying saving product' shall have been installed
in a vehicle.

For example, consider the fact that there are simply a lot many
variables, and not just one, which affect fuel consumption, and
which could, in fact, be the real factor that is responsible for
the apparent fuel efficiency improvement or "fuel-savings" you
might observe in a given situation - e.g., the traffic, the road
and weather conditions, the car's mechanical condition, etc.

Here's one real illustration cited in one EPA report. In one ad
for a "gas-saving" product, one consumer was portrayed to have
sent a letter to the company that produced the product praising
the product and saying that it worked in improving gas mileage.
At the time that the product was installed, however, the consumer
happened to have also given a complete engine tune-up to his car
- a fact that was not mentioned in the advertisement. Yet, the
perceived increase in gas mileage which had been completely
attributed in the ad to the "gas-saving" product, may well have
been the result of that tune-up job alone. But judging just
overtly from the ad, other consumers could not have known that
FACT at all. All they would have seen (or known) was the
"testimonial" by the customer, probably innocently given,
purporting that the product performed excellently!

4. Watch for the claim that "This gas-saving device is approved
by the Federal government."

Get this FACT straight right now: No government agency whatsoever
"approves" or endorses gas-saving gadgets or products for
vehicles. The most that can be done by the EPA, which is all that
can be accurately claimed by an advertiser, is that the EPA, upon
testing that product or evaluating the product manufacturer's
own test data on the product, reached certain conclusions about
possible gas savings by that product. So, if the seller of a
product ever tells you, or claims in an ad or otherwise, that its
product has been "approved" or endorsed or recommended by the
EPA, you can pretty much conclude outright that it is a lie and
an apparent  fraud. And, in fact, if he only tells you or claims
that the product has been simply devaluated by the EPA, ask for a
copy of the EPA report, or, go directly and check the EPA web
site at: www.epa.gov for fuller information; verify to make sure
as to what the EPA evaluation (if any) actually says. In fact,
note that in some instances, false claims of EPA testing or
approval have actually been made by some marketers.


To reach the Federal Trade Commission FOR THE CONSUMER:
1-877-FTC-HELP Web site: www.ftc.gov




---------------------------------------------------------------------
Benji O. Anosike, Ph.D., is a leader and activist in the modern 
“drive green” movement in the United States, a long-standing 
environmentalist and expert on self-help cost-saving consumer 
techniques, and  the acclaimed author of the best-selling auto 
expense management book, How to Settle Your Auto Accident Claims 
Without a Lawyer. Called “probably the most prolific writer in 
the field of legal self-help in America today” by the Booklist 
Journal, the official literary organ of the American Library 
Association, Dr. Anosike is the author of over 24 books in the 
area of self-help on various topics of American law and human 
life. His latest book, a bold study just released, is titled 
“Boost Your Auto Fuel Economy and Cut Your Gas Costs by At Least 
50%, Guaranteed,” and exposes both the bogus fuel-saving remedies
and schemes that don’t actually work, and the emerging new kinds 
of remedies and strategies, as well as new advanced automotive 
science, that have been verifiably proven to yield dramatic fuel
economies and savings tothe average motorist who employs them. 
For more on the author, or the study or how to drastically 
reduce your current automobile gas use and bills, visit: 
http://www.GetAutoFuelSavings.Org



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