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Article Title:
==============

Conversation: 5 Small Talk Steps To Sell YOU, Build Relationships

Article Description:
====================

Article gives 5 easy steps to good conversation and explains how
important conversation is in building romantic, personal, social
and business relationships and selling yourself.


Additional Article Information:
===============================

696 Words; formatted to 65 Characters per Line
Distribution Date and Time: 2008-09-16 12:00:00

Written By:     Paul Barton
Copyright:      2008
Contact Email:  mailto:[EMAIL PROTECTED]



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Conversation: 5 Small Talk Steps To Sell YOU, Build Relationships
Copyright (c) 2008 Paul Barton
Author of "How To Be GREAT!!!"
http://www.howtomakeconversation.com



How to make conversation?

Knowing how to make conversation is critical if you want to build
a relationship - a romantic relationship, a personal
relationship, a social relationship or a business relationship -
or if you want to help sell yourself for a job ... get ahead ...
make a sale.

Conversation skill can make or break you in personal
relationships and in the business world. Sadly, most people
don't realize how important conversation is, nor do they try to
do better.

That's a shame, because anyone can easily develop great
conversation skills. There are five easy steps you can take right
now ... this instant ... to help you make good conversation.

 1. Anticipate

 2. Arm

 3. Question

 4. Understand

 5. Adapt

I will explain each step for you, but first, let me emphasize
just how important conversation is to you.

A Stanford University School of Business study showed its impact
on business success. It tracked MBA's 10 years after graduation,
and found grade point averages had no bearing on their success --
but conversation did. Most successful were those who could make
conversation with anyone -- from strangers, to secretaries, to
bosses to customers.

Conversation impacts your success in "personal" relationships
because it can shape how others see you in terms of intelligence
and confidence. People tend to see good conversationalists as
more intelligent and confident.

Other research -- to find the characteristics of the ideal person
-- has shown confidence and intelligence are the most important
factors for about 60% of respondents.

Despite the importance of conversation, most people don't do it
well. Shyness is one reason. Others range from not knowing how to
start a conversation to not having anything to say.

But all it really takes to be good at conversation is to follow
this simple 5-step strategy:

Anticipate, Arm, Question, Understand and Adapt.

ANTICIPATE

You will never have a conversation in a vacuum. It will always
have its own context and environment. Think ahead about
conversations you are likely to have -- even those casual
encounters that may happen because of where you will be on a
given day.

ARM

Arm yourself with "something to say." Do a little research.
Read the newspapers. Find interesting things to talk about
--serious or humorous -- on the subjects that come up in everyday
conversation - careers, sports, the weather, money, kids,
politics, etc.

QUESTION

This is critical. The other four elements - Anticipate, Arm,
Understand and Adapt - help YOU. But a conversation takes two,
and the "Question" element helps BOTH you and the other party.
Ask someone a question, and you get them "engaged."

UNDERSTAND

The "Understand" element of the strategy requires you to, not
only listen to how others answer questions, but to "understand"
- and adapt.

ADAPT

Let's assume you are a salesperson and, when you enter the new
prospect's office, you alertly notice a picture of him standing
in front of a sign saying "Michigan State University."

You say, "Oh, I see you went to Michigan State." The prospect
replies, "Yeah, I went there on a football scholarship."

And you reply, "Oh, I went to Boston University, myself. What
was your major?"

Wrong follow-up question! The prospect "volunteered"
information important to him (football scholarship). You should
have "adapted"... following up with something like, "Oh, what
position did you play?" This could lead to a whole series of
questions, increasingly "engaging" the prospect.

When you successfully apply this simple conversation strategy,
you can create "rapport" - a feeling of trust and liking. This
can cause others to think of you in positive ways:

"Personal" friends or personal friends-to-be:

"This is an interesting, entertaining and witty person -- the
kind of person I like to have around me."

Employers or potential employers:

"This is a person who would fit in here -- a person who can
relate well and get along well with others."

Customers:

"I'm comfortable with this person. This is the kind of person
I'd like to do business with."

Clearly, conversation is crucial to you. You owe it to YOU to
learn how to do it well.

Copyright (c) 2008 Paul Barton,
 http://www.howtomakeconversation.com
 Sellfire Value Marketing, LLC 




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Paul Barton is a communication and marketing consultant.  His 
book, How To Be GREAT!!! In Conversation, has been used by 
thousands of people all over the world to help them build 
relationships and sell themselves through conversation skills, 
and his personal/phone consultations have benefitted people in 
all walks of life. http://www.howtomakeconversation.com - 
[EMAIL PROTECTED]


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