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Article Title:
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RSS Revisited - Why You Still Need RSS On Your Site

Article Description:
====================

Everyone knows RSS and RSS Feeds have become extremely important
for today's Internet Marketer, but has all the media hype
surrounding RSS been justified? More importantly, has RSS lived
up to its early promise? Read to find out...


Additional Article Information:
===============================

679 Words; formatted to 65 Characters per Line
Distribution Date and Time: 2008-09-17 11:12:00

Written By:     Titus Hoskins
Copyright:      2008
Contact Email:  mailto:[EMAIL PROTECTED]


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RSS Revisited - Why You Still Need RSS On Your Site
Copyright (c) 2008 Titus Hoskins
Bizware Magic
http://www.bizwaremagic.com



One of the very first articles I ever wrote on Internet Marketing
had to do with RSS and it was entitled "10 Reasons To Put RSS On
Your Site." That was in 2004 and RSS was somewhat new and many
webmasters were just beginning to place blogs and RSS feeds on
their sites. If you do a search in Google, you can still find
that article on around 2,000 sites.

Most people now refer to RSS as "Really Simple Syndication" -
although it originally stood for "Rich Site Summary" and was a
very simple way of summarizing and syndicating your content in
real-time to all interested parties.

RSS had its early beginnings with Netscape in 1991 which
introduced the first version of RSS (RDF Site Summary). Later
versions would be introduced and made popular by Dave Winer of
ScriptingNews and Userland fame who is considered by many to be
one of the major founding fathers of RSS.

Most people today associate RSS with blogs and blogging. You can
read RSS content by using an RSS feed reader or "aggregator"
which can be desktop or web-based. Some common feed readers
include FeedDemon, My Yahoo!, iGoogle and Firefox (Live
Bookmarks). You subscribe to your favorite RSS feed by clicking
the small icon on your favorite blog or site and then when fresh
content is published via RSS your reader can immediately retrieve
and display it for you.

RSS is a very simple way of keeping up to date and in contact
with your favorite site or topic. It makes staying informed easy
to do and it provides site/blog owners a simple way of
distributing their content.

One can't but wonder has RSS lived up to all that early hype?

Perhaps that question can only be answered by looking at the
popularity of blogging and the role it now plays on the web. No
one can deny blogs and their accompanying RSS feeds carry
tremendous weight, no matter which way you measure it. Can anyone
now imagine the World Wide Web without blogs?

But the importance of RSS goes beyond just blogging, we tend to
forget how important it is for all the new social media sites
like Digg, Technorati, Reddit... and not to forget fast growing
applications like Twitter.

People also forget RSS feeds play a major role in online retail
and affiliate programs. For example, you can get an RSS feed of
all the latest Amazon products to place on your site. Many major
online companies now have these product feeds to help promote and
sell their wares.

XML and RSS have blended so seamlessly into many browsers and
operating systems most users are blissfully unaware they're even
using RSS. Maybe that's how things should be; with RSS, the
ever-present workhorse, quietly doing its job behind the scenes.

RSS is just as important now as it was five years ago - actually
its influence and presence has only grown stronger over the
years. If you have not fully embraced RSS and placed it on your
site and in your online marketing you're missing out on one of
the best opportunities to spread your message on the web.

RSS is here to stay and even has its own advisory board to help
with the technical and programming side of RSS. They also list a
very handy "RSS Best Practices Profile" for any webmaster
wishing to create their own XML-based RSS documents.
http://www.rssboard.org/

Why should you use RSS?

Well, the list of reasons is quite long but RSS can help you:
syndicate your content in real-time, sell your products, build
your list, gather fresh content, promote your company and boost
that one vital element everyone needs more of on the web -
traffic. For those who have taken full advantage of RSS it has
delivered in more ways than one for it has truly turned into that
Golden Goose with the Midas complex. RSS has simply proven
beneficial to those users who have fully embraced it.

Now, you still don't really need 10 reasons to put RSS on your
site, do you? 




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To add RSS to your Site within minutes - download this simple RSS
guide: http://www.bizwaremagic.com/RSS/Lead_Capture_Page.htm Or 
try this more technical http://www.bizwaremagic.com/RSS_Tutorial.htm

Copyright (c) 2008 Titus Hoskins. This article may be freely 
distributed if this resource box stays attached.


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