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Article Title:
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8 Ways To Get Attendees To Book In Your Hotel Room Block

Article Description:
====================

During one of the sessions at a recent CanSPEP conference, I
overheard several of the event planners talking about how their
conference attendees continually book hotel rooms through online
services, rather than booking rooms within the conference hotel
room block. This causes problems because room blocks aren't
being filled and event planners are still charged for the rooms.


Additional Article Information:
===============================

349 Words; formatted to 65 Characters per Line
Distribution Date and Time: 2009-03-10 11:00:00

Written By:     Jim Romanik
Copyright:      2009
Contact Email:  mailto:[email protected]



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8 Ways To Get Attendees To Book In Your Hotel Room Block
Copyright (c) 2009 Jim Romanik
ePly Services Inc. 
http://www.eply.com/



During one of the sessions at a recent CanSPEP conference, I
overheard several of the event planners talking about how their
conference attendees continually book hotel rooms through online
services, rather than booking rooms within the conference hotel
room block.

This causes problems because room blocks aren't being filled and
event planners are still charged for the rooms.

As I sat in the session, I thought of several reasons why a
registrant should want to book in the room block. I encourage
event planners to consider adding some, or all, of the following
wording to their registration forms and confirmation emails to
help fill the room block.

Reasons to book in the room block and not online:

1. You don't have to pre-pay for your room if you book in the
block, but you do if you are booking through a discount service.

2. The room you book online may not be comparable to the rooms in
the conference room block. Remember, you get what you pay for!

3. Booking in the block will allow you to make changes to your
reservation if needed.

4. If you book online through a discount service, you can't
cancel and get any of your money back.

5. If there happens to be a room drop (i.e.: conference message,
schedule change or gift), you may miss out.

6. If you book in the block, you get to claim award points.

7. If you are using a discount service, your hotel may not be
close to the conference hotel, so you won't be able to sneak
back to your room for a nap, snack, or to check email between
sessions.

8. If your hotel is not within reasonable walking distance of
your event, you will incur cab costs which may offset any savings
that you received.

At ePly, we are always making suggestions to our clients on how
they can increase the success of their events. By using some, or
all, of the eight ideas above on your registration form, you have
a better chance of filling your room block and avoiding attrition
fees. 




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Jim Romanik - founder of ePly Online Event Registration 
(http://www.eply.com)

We are online registration experts and treat your reputation 
as our own to build registration forms that help your events 
succeed and make people wonder how you did it.

Download our Free Guide - "What Every Event Planner 
Should Know About Online Event Registration" at: 
http://www.eply.com/lp/articles.html


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